networking business thesis

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The theory and practice of business networking

2013, Industrial Marketing Management

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Journal of Business Research

Hakan Hakansson

Jan-Ake Tornroos

Business networks – and the world around them - have changed significantly since the first notions concerning networks ini ndustrial marketing management were noted and developed in the early eighties. In the present era globalisation and the so-called “new economy” is said to be characterised of continuous change and the increasing use of ICT-technologies and complex relationships between firms. If this really is the case there should be a need to have a closer look at how networks are constituted and their present role. This paper tries to give perspectives on how to conduct case-based research in order to grasp these network tendencies in contemporary business markets. First a presentation of pros and cons of the case study approach in context is presented. Second, a research strategy stemming from basic research questions is made which ends with a discussion about how to conduct practical research within a multi-country research setting. Thereafter the data gathering aspects are highlighted together with a tentative questionnaire in order to conduct comparative international case studies. In the final section a critical review with implications for research is made. The complexities, access problems and comparative elements as well as temporal dimensions are put forth as being problematic in conducting case-studies in business network research."

Dangis Gudelis

Industrial marketing management

Kristian Moller

Erik Rasmussen

Business conditions have changed significantly since the first notions of networks in industrial marketing were made in the early 1980s. Globalization and the so-called ‘‘new economy’’ are based on continuous change, the increasing use of information and communication technologies and complex networks of relationships between firms. This being the case, we should look more closely at how networks are constituted and how they currently function. This paper gives perspectives on how to conduct case research for understanding contemporary business networks. Four imminent challenges of case research that aims at theory development are discussed: the problem of network boundaries, network complexity, the role of time and case comparisons. Potential tools and ideas for solving these problems are put forward. A multicountry research project on business networks is used as an illustrative example. The paper ends with a discussion about how toconduct case studies in practice including implications.

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Local links, networking performance: a study of the benefits of business networking in the west midlands.

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Dissertations / Theses on the topic 'Business Networking'

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Hammarström, Charlotta, and Lina Falk. "Business Networking : How Entrepreneurs in San Diego Can Make Use of Networking to Accelerate Growth in Small Businesses." Thesis, Linköping University, Department of Management and Engineering, 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-53111.

Networking is commonly used in many business clusters such as in San Diego, California. The strongcollaborative and networking culture spurs entrepreneurial activities and is crucial forentrepreneurial success in the region. Networking is a fascinating phenomenon much discussed inliterature. Sociologists have tried to map the patterns of networks and describe its existence andfunction in society. Relationship marketing theorists have taken to the discussion from a businessperspective and explained the relationships between the individuals in the business network. Thepurpose of this research is to analyze social networking and network organizations in San Diego inorder to investigate what entrepreneurs can gain from networking which can accelerate growth insmall businesses.

The empirical study consists of a qualitative case study in San Diego. Data has been collected throughsemi-structured interviews with entrepreneurs, business service providers, investor, networkorganizations representatives, consultants and well-experienced professionals with knowledge froma variety of organizations in different industries.

The theoretical study on networks, business networking, relationship marketing andentrepreneurship has led to the construction of the Entrepreneurial Relational Capital Model. Themodel is constructed on theories embraced in the thesis and is meant to work as a tool to evaluateentrepreneurs’ relational capital; or the entrepreneurs’ network of relationships and theirconstruction. The model has been used to analyze empirical data and the results show theimportance of evaluating business relationships for the entrepreneur to become more time efficientin networking, and to find the individual with the desired expertise. The research has shown thatentrepreneurs need to establish strong relationships to key individuals in the industry of their focus.The entrepreneurs’ social networking with key individuals accelerate the start-up process becausethe high level of trust in the relationship results in valuable referrals.

Broad, Roy M. "Networking performance : a study of the benefits of business networking in the West Midlands." Thesis, University of Wolverhampton, 2012. http://hdl.handle.net/2436/297584.

Fletcher, Denise E. "Organisational networking, strategic change and the family business." Thesis, Nottingham Trent University, 1997. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.245635.

Yang, Ahmad. "Entrepreneurship New Venture: ValueXchange New Online Business-to-Business Lending Networking Machine." Thesis, The University of Arizona, 2010. http://hdl.handle.net/10150/146052.

Thornton, Sabrina. "Organizational networking in business-to-business markets : construct conceptualization, operationalization and application." Thesis, University of Manchester, 2014. https://www.research.manchester.ac.uk/portal/en/theses/organizational-networking-in-businesstobusiness-marketsconstruct-conceptualization-operationalization-and-application(295c804a-0962-4fd2-bd45-51ad2adcb82e).html.

Dragoi-Wilkinson, Ana Ruxanda A. "The learning of small business owner-managers through networking." Thesis, University of Derby, 2000. http://hdl.handle.net/10545/211790.

McAdam, Maura. "The role of entrepreneurial networking in the business incubator." Thesis, Ulster University, 2004. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.400857.

Shatzkamer, Kevin David. "Virtual mobile networking using always best connected business relationships." Thesis, Massachusetts Institute of Technology, 2015. http://hdl.handle.net/1721.1/100385.

Helmer, Emilie, Therese Hjälmner, and Fanny Stener. "Feamle career development : The importance of networking." Thesis, Jönköping University, JIBS, EMM (Entrepreneurship, Marketing, Management), 2009. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-7674.

Past research reveals that fewer women than men possess top management positions and statistics imply that in Sweden only 24 percent of all board members are women (European Commission, 2008). Gender differences are even more obvious in the private sector and this is the reality facing today’s graduates, regardless of the fact that the number of female and males taking a business degree in Sweden is approximately the same (SCB, 2006).

The purpose of this study is to examine if networking can influence women’s career development. Networking and social capital is argued to be a vital tool for career development (Yukl, 2006), and former studies present information that men and women take advantage of their networks rather differently (Burke, Rothstein and Bristor, 1995). However, as the researchers approached the subject, supplementary factors for advancing up the corporate ladder were identified. Theories regarding female leadership, female career progression and the glass ceiling are therefore taken into consideration as vital factors for career development. In order to carry out this study a qualitative approach was chosen, and five business women were interviewed, all considered proficient of the subject.

The main conclusion derived from the interviews demonstrates that formal networks were less important than informal networks in order to overcome career obstacles and advance professionally. The networks that were considered most beneficial for the interviewees were the ones that evolved naturally and were reciprocal. Moreover, pure female networks were not considered as valuable as mixed networks since men more often possess access to important information than women. Having a mentor was considered vital at top positions since it provides support and further enhances information sharing. However, the results led to conclude that an additional key success factor for female career development was connected to leadership style; and having a transformational leadership style with transactional characteristics was concluded as most beneficial. Furthermore, the interviewees highlighted the importance of possessing the right personal traits and also to share the responsibilities for home and family life with one’s partner.

This study is assumed to be interesting for women in their career with ambitions to reach the top of the corporate ladder. It is also assumed to be interesting for network organisations to use as a benchmark tool.

Arnell, Matilda, and Yuliya Bilinskaya. "Business opportunity creation through Social Networking Sites : A network perspective." Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-179833.

Patil, Devadas V. "Business development trends and analysis for the data networking market." Thesis, Massachusetts Institute of Technology, 2011. http://hdl.handle.net/1721.1/70804.

Downing, Stephen John. "The social construction of strategy : networking interaction skills amongst business owners." Thesis, Brunel University, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.332076.

Solomon, Robert Tyree. "Strategies for Human Resources Professionals Using Social Networking Websites for Hiring Decisions." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6678.

Jara, Carlos, and Terence Wayburne. "Internet Based Networking Websites (IBNWs) & Entrepreneurship." Thesis, Umeå universitet, Handelshögskolan vid Umeå universitet, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-45173.

Koekemoer, Johannes Frederik. "A grounded theory analysis of networking capabilities in virtual organizing." Thesis, Pretoria : [s.n.], 2008. http://upetd.up.ac.za/thesis/available/etd-11102008-150737/.

Williams, Teresa. "How training consultants perceive their networking practices in relation to generating business." Thesis, University of Hertfordshire, 2002. http://hdl.handle.net/2299/14071.

Seaman, Claire Elizabeth Anne. "Family business networks : mulit-rational perspectives on networking in family owned and managed small and micro-businesses." Thesis, Edinburgh Napier University, 2011. http://researchrepository.napier.ac.uk/Output/5684.

Abushinov, Stanislav. "Swedish Cultural Influence on the Networking Ability of Arabic Immigrant Entrepreneurs." Thesis, Jönköping University, Internationella Handelshögskolan, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-53180.

Igwebuike, John Guguam. "Networking strategies and degree of job satisfication of greater Columbus, Ohio managers /." The Ohio State University, 1998. http://rave.ohiolink.edu/etdc/view?acc_num=osu1487951595502737.

Ozaist, Martyna, and Andrea Cygarnik. "Examining the differences in entrepreneurial networking across European Union." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-18885.

Chipika, Stephen. "Networking and technological learning : small and medium scale manufacturing enterprises in Zimbabwe." Thesis, n.p, 2004. http://ethos.bl.uk/.

Kwok, Wai-yuk Sonia. "A study of how networking is applied in the Hong Kong garment industry /." Hong Kong : University of Hong Kong, 1998. http://sunzi.lib.hku.hk/hkuto/record.jsp?B19877845.

Hansén, Ida, and Sara Fredriksson. "Who are we? : Micro-sized companies’ corporate identity on social networking sites." Thesis, Umeå universitet, Företagsekonomi, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-149684.

Harris, Kristina Ann. "Networking the Relationships of Microenterprise Development in Bulgaria." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/1443.

Bou, Abdo Jacques. "Efficient and secure mobile cloud networking." Thesis, Paris 6, 2014. http://www.theses.fr/2014PA066551.

Deraz, Hossam. "Assessments of Advertisements on Social Networking Sites." Licentiate thesis, Högskolan i Halmstad, Centre for International Marketing and Entrepreneurship Research (CIMER), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-30847.

Leung, Kin-heung Ray. "How to use networking to increase internal efficiency and then increase external effectiveness in an international environment /." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B18831266.

Nyarenda, Sandra. "Mentoring and networking as vital gears for the development of successful women business leaders." Diss., University of Pretoria, 2017. http://hdl.handle.net/2263/59744.

Ludvigsen, Johanna. "The international networking between European logistical operators." Doctoral thesis, Stockholm : Oslo : Economic Research Institute, Stockholm School of Economics [Ekonomiska forskningsinstitutet vid Handelshögsk.] (EFI) ; Institute of Transport Economics [Transportøkonomisk institutt] (TØI), 2000. http://www.hhs.se/efi/summary/550.htm.

Chang, Jaewoong. "A modelling and networking architecture for distributed virtual environments with multiple servers." Thesis, University of Hull, 1999. http://hydra.hull.ac.uk/resources/hull:8383.

Toler, Richard L. Jr. "Structural Equation Modeling of Advertising Involvement, Consumer Attitude, and Engagement for Video Advertising in a Social Networking Site." Thesis, Northcentral University, 2017. http://pqdtopen.proquest.com/#viewpdf?dispub=10598949.

A majority of marketers plan to increase their investment in online marketing messaging to reach an expanding population of potential consumers using online social networking platforms. The problem addressed in this study was a marketer’s inability to determine the most effective video advertising in a social networking site to increase consumer attitude and engagement. A non experimental quantitative survey study was used to gather data to test a unique hypothesized structural equation model based on the theory of advertising involvement and the affect transfer theory. The purpose was to examine the relationships among the factors of consumer attitude, defined as attitude toward the advertising and attitude toward the brand, the second order construct of advertising involvement, and the consumer engagement behaviors of sharing intention and purchase intention. Participants were recruited from the student body of a community college located in a major metropolitan city in the southwest United States. Data analysis consisted of summary descriptive statistics, confirmatory factor analysis (CFA), and structural equation modeling (SEM). The objective of the research was to contribute to the theoretical body of knowledge by demonstrating the generalizability of the theory of advertising involvement to video advertising. The measurement model was a good fit to the data, CFI = 1.00, RMSEA = 0.000. Findings indicated that the theory of advertising involvement, first validated in the context of static advertising, is useful in understanding the relationship of the factors in the context of video advertising.

Attitude toward the advertising played a significant mediating role between advertising involvement and the two factors, attitude toward the brand and sharing intention. Attitude toward the brand played a significant mediating role between advertising involvement and the two factors of sharing intention and purchase intention. Attitude toward the advertising had no significant influence on purchase intention. The structural model can serve as a useful tool in evaluating video advertising in a social networking site. Future research with the model should be conducted with different types of products, different types of videos, and different consumer populations.

Pollack, Jeffrey. "SOCIAL TIES AND TEAM-MEMBER EXCHANGE AS ANTECEDENTS TO PERFORMANCE IN NETWORKING GROUPS." VCU Scholars Compass, 2009. http://scholarscompass.vcu.edu/etd/1805.

Möllerström, Katarina. "Guanxi, Networking and Ownership Registrations. : a case study of entrepreneurs networking activities in the service sector in Shanghai, China’s most Western Market." Thesis, Högskolan Kristianstad, Fakulteten för ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:hkr:diva-20652.

Jara, Carlos, and Terence Wayburne. "Advertising, Internet Based Networking Websites (IBNWs) and New Ventures." Thesis, Umeå universitet, Handelshögskolan vid Umeå universitet, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-57467.

Sibona, Christopher. "Predicting social networking sites continuance intention| Should I stay or should I go?" Thesis, University of Colorado at Denver, 2015. http://pqdtopen.proquest.com/#viewpdf?dispub=3667242.

This research develops and tests models to predict continuance intention on social networking sites. The models adds new factors which are relevant to social networking sites continuance intention. The social networking site continuance model adds five factors: personal innovativeness, habit, attitude toward alternatives, interpersonal influence, and consumer switching costs to enhance the predictive power of information systems continuance. Interpersonal influence, alternative perceptions and procedural and relational costs are theorized to have a direct effect on continuance intention. Personal innovativeness and habit are theorized to have a direct and moderating effects on continuance intention. The results have a large positive effect of the explanatory power in explaining more of the variance of continuance intention on a social networking site. The information systems (IS) continuance model explains approximately 66.8% of the variance and the social networking site continuance model with the five added factors explains 76.7% of the variance and is considered to have a large effect in the explained variance. All of the factors have statistical significance; the factors with the largest path coefficients are, in order, satisfaction & perceived usefulness ( β = 0.3686), consumer switching costs (β = 0.2496), alternative perceptions ( β = -0.2069), habit ( β = 0.1642), personal innovativeness ( β = -0.0589) and interpersonal influence ( β = -0.0451). Habit and personal innovativeness, as moderators, were not statistically significant and did not substantially aid in the interpretation of the factors. The research helps explains the relevant factors for why users of social networking sites will continue to use or abandon a site.

Bukhshtaber, Natalia. "The role of networking in innovation in an emerging economy : the case of Russia." Thesis, Kingston University, 2018. http://eprints.kingston.ac.uk/42091/.

Stubbs, Mark. "Dealing with complex issues : Networking, creative dialogue and a sense of audience in environmental management." Thesis, Cranfield University, 1998. http://hdl.handle.net/1826/3860.

Kwok, Wai-yuk Sonia, and 郭慧鈺. "A study of how networking is applied in the Hong Kong garmentindustry." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1998. http://hub.hku.hk/bib/B31268882.

White, John Edward. "An examination of the antecedents to small and medium enterprise co-operation, and their effect on network propensity and behaviour." Thesis, University of Plymouth, 1999. http://hdl.handle.net/10026.1/871.

Teigland, Robin. "Knowledge networking : structure and performance in networks of practice." Doctoral thesis, Handelshögskolan i Stockholm, Institute of International Business (IIB), 2003. http://urn.kb.se/resolve?urn=urn:nbn:se:hhs:diva-1958.

Arlmark, Johan, and Johan Bolin. "Den första inblicken i regionala företagarföreningar : En fallstudie av Örebro Promotion." Thesis, Örebro universitet, Handelshögskolan vid Örebro universitet, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-14618.

Honniger, Werner. "Networking the enterprise : a solution for HBR personnel." Thesis, Stellenbosch : Stellenbosch University, 2004. http://hdl.handle.net/10019.1/16481.

Brown, Herbert Franklin III. "Students' performance on a paper-mediated versus multimedia tutorial for learning networking concepts." Diss., Virginia Tech, 1996. http://hdl.handle.net/10919/40324.

Euawatana, Teerapong. "Implementation business-to-business electronic commercial website using ColdFusion 4.5." CSUSB ScholarWorks, 2001. https://scholarworks.lib.csusb.edu/etd-project/1917.

Rystedt, Urban. "Entering a new regional market within the technical consultant business." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-7654.

Kwong, Sing-szee, and 鄺勝仕. "Networking of Chinese entrepreneurs and managers in Hong Kong: an exploratory study." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2002. http://hub.hku.hk/bib/B31244336.

Håkansson, Andreas, Magnus Gustafson, and Peter Jankevics. "The Role of Networks for Micro Firms." Thesis, Jönköping University, Jönköping International Business School, 2005. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-111.

Introduction: Each year thousands of micro firms are established in Sweden, not all firms will survive and grow; instead many will be forced out of business. Possible explanations of this phenomena could lie in the personality of the entrepreneur, the network of the micro firm as well as support from society and so on.

Problem: Prior research has showed that networks and networking are important for the establishment, development and growth of micro firms. The majority of prior research has been of a quantitative nature, which has resulted in great knowledge about structural dimensions while less is known about the interactional dimensions. It is because of the lack of qualitative knowledge that little is known about interactional dimensions in networks and networking activities.

Purpose: The purpose of the study is to investigate the role of networks and networking activities for micro firms.

Method: The research has the character of a qualitative case study. Data gathering has been done through six in-depth interviews with the founder or manager of six micro firms located in the facilities of Science Park in Jönköping. All information obtained from the interviews were transcribed and then analysed with a model developed by O’Donnell (2004).

Summary of analysis: The role of networks and networking activities for micro firms are of great importance for generating business. Our analysis show that many of the micro firms are proactive towards their customers while their relationship with suppliers and competitors varies in characteristics.

Petersson, Andreas, and Per Puhls. "Mikroföretag och dess marknadsföring : Thermo Steel i fokus." Thesis, University of Gävle, University of Gävle, Ämnesavdelningen för företagsekonomi, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-6347.

Bakgrund: Vi fick under hösten i uppdrag att hjälpa till med en marknadsföringsplan till mikroföretaget Thermo Steel. När vi gick igenom den teori som fanns på området marknadsföring märktes ett stort gap när det gällde marknadsföring för mikroföretag. Det finns ett flertal rapporter som ifrågasätter den traditionella marknadsföringens relevans för mikroföretag. Det motiverade oss att först undersöka hur mikroföretag marknadsför sig och om det finns några generella riktlinjer att följa när det gäller mikroföretags arbete med marknadsföring.

Syfte: Med stöd av ovanstående resonemang är syftet med föreliggande uppsats:

1. Att undersöka hur mikroföretag marknadsför sig samt om möjligt försöka fastställa några generella rekommendationer när det gäller marknadsföring i mikroföretag.

2. Att använda det som framkommer vid litteraturstudien och den empiriska undersökningen för att ge förslag på delar ur en marknadsföringsplan anpassad till mikroföretaget Thermo Steel.

Metod: Kvalitativ undersökning, aktörssynsätt, induktion, fallstudie, intervjuer.

Resultat & slutsats: De flesta mikroföretag använder inte en formell marknadsföring. Istället framgår att de ofta jobbar informellt, flexibelt och drivna av intuition. Networking är en av de viktigaste metoderna för mikroföretag att utbyta information, utvecklas och göra affärer. Trots kritiken mot traditionell marknadsföring för mikroföretag tycker vi oss hitta delar som kan användas vid marknadsföringen. Exempelvis den formella marknadsföringsplanen som ger ett bra verktyg för att få företagare att sätta sig in i skapandet av visioner, mål och strategier. Den måste dock anpassas till mikroföretagens unika situation. Thermo Steel har ett behov av att öka marknadsföringens roll inom företaget för att finna fler målmarknader och öka sin försäljning. Detta bör ske genom en kombination av införandet av en marknadsföringsplan och genom att mer aktivt bedriva proaktiv networking.

Förslag till fortsatt forskning: Vi anser att det saknas en definition av marknadsföring för mikroföretag. Området är stort och komplext och det finns inget litteratur på ämnet som specifikt går in på mikroföretags situation när det gäller marknadsföring. Vi anser därför att all forskning som hjälper till att fylla detta gap är välkommen.

Uppsatsens bidrag: Vi bidrar med kunskap genom att identifiera relevanta teorier på området marknadsföring för mikroföretag. Vi presenterar också förslag som är tänkta att hjälpa Thermo Steel vid arbetet med en marknadsföringsplan.

Redwood, Michael. "How do networks evolve over time?" Thesis, University of Bath, 2013. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.601678.

Ma, Victor Kee Kin. "Success factors for new business start-up in Hong Kong: a study of the external networks of small business start-up." Curtin University of Technology, Graduate School of Business, Curtin Business School, 2009. http://espace.library.curtin.edu.au:80/R/?func=dbin-jump-full&object_id=129026.

Networks’ Impact on the Entrepreneurial Internationalization: A Literature Review and Research Agenda

Research Article
Published: 29 July 2019
Volume 59 , pages 779–823, ( 2019 )

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Rimante Sedziniauskiene ORCID: orcid.org/0000-0002-1302-9158 1 ,
Jurgita Sekliuckiene 1 &
Antonella Zucchella 2

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This paper reports a systematic literature review by seeking to discuss research that explored the impact of networks on the entrepreneurial internationalization of international new ventures (INVs). A screening process resulted in a final sample of 73 papers published in 16 double-blind reviewed journals with the highest impact in the field from 1994 to 2015. This paper highlights the dominant connection between networking and the entrepreneurial internationalization and points out the acceleration role of the network. At the same time, it highlights a relevant gap in studies: still little is known and proven about the effective impact of ties on the entrepreneurial internationalization. In particular, we highlight some inconclusive or contradictory empirical results about the role of networks for INVs, and also an unclear understanding of their impact on specific target variables describing the early and fast growth in international markets. Hence, there is an open window for further research. Finally, this paper suggests promising directions for future investigation to develop particular research area.

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Sedziniauskiene, R., Sekliuckiene, J. & Zucchella, A. Networks’ Impact on the Entrepreneurial Internationalization: A Literature Review and Research Agenda. Manag Int Rev 59 , 779–823 (2019). https://doi.org/10.1007/s11575-019-00395-6

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Received : 11 September 2017

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DOI : https://doi.org/10.1007/s11575-019-00395-6

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Computer Networking Dissertation Topics

Published by Carmen Troy at January 5th, 2023 , Revised On May 16, 2024

A dissertation is an essential aspect of completing your degree program. Whether you are pursuing your master’s or are enrolled in a PhD program, you will not be awarded a degree without successfully submitting a thesis. To ensure that your thesis is submitted successfully without any hindrances, you should first get your topic and dissertation outline approved by your professor. When approving, supervisors focus on a lot of aspects.

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List Of Trending Ideas For Your Computer Networking Dissertation

Machine learning for proactive network anomaly detection
The role of software-defined-networking (SDN) for network performance and security
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How to ensure fairness and efficiency in Multi-Access Edge Computing (MEC)
Denial-of-Service (DoS) Attacks in the Age of Distributed Denial-of-Service (DDoS) Attacks
Applications and rise of Low-Power Wide Area Networks (LPWANs)
Efficient Resource Allocation and Quality-of-Service (QoS) Management
Ethical Implications of Artificial Intelligence (AI) in Network Management
The best ways to use Blockchain for Tamper-Proof Evidence Collection and Storage
Role of Network Operators in Cloud Gaming

Computer Networking Dissertation Topics For Your Research

Topic 1: an evaluation of the network security during machine to machine communication in iot.

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Latest Computer Networking Dissertation Topics

Exploring the importance of computer networking in today’s era.

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Wireless Networks in Business Settings – An Analysis

Research Aim: Wireless networks are crucial in computer networking. They help build networks seamlessly, and once the networks are set up on a wireless network, it becomes extremely easy for the business to perform its daily activities. This research will investigate all about wireless networks in a business setting. It will first introduce the various wireless networks that can be utilised by a business and will then talk about how these networks help companies build their workflow around them. The study will analyse different wireless networks used by businesses and will conclude how beneficial they are and how they are helping the business.

Understanding Virtual Private Networks – A Deep Analysis of Their Challenges

Research Aim: Private virtual networks (VPN) are extremely common today. These are used by businesses and individuals alike. This research aims to understand how these networks operate and how they help businesses build strong and successful systems and address the challenges of VPNs. A lot of businesses do not adopt virtual private networks due to the challenges that they bring. This research will address these challenges in a way that will help businesses implement VPNs successfully.

A Survey of the Application of Wireless Sensor Networks

Research Aim: Wireless sensor networks are self-configured, infrastructure-less wireless networks to pass data. These networks are now extremely popular amongst businesses because they can solve problems in various application domains and possess the capacity to change the way work is done. This research will investigate where wireless sensor networks are implemented, how they are being used, and how they are performing. The research will also investigate how businesses implement these systems and consider factors when utilising these wireless sensor networks.

Computer Network Security Attacks – Systems and Methods to Respond

Research Aim: With the advent of technology today, computer networks are extremely prone to security attacks. A lot of networks have security systems in place. However, people with nefarious intent find one way to intrude and steal data/information. This research will address major security attacks that have impacted businesses and will aim to address this challenge. Various methods and systems will be highlighted to protect the computer networks. In addition to this, the research will also discuss various methods to respond to attacks and to keep the business network protected.

Preventing a Cyberattack – How Can You Build a Powerful Computer Network?

Research Aim: Cyberattacks are extremely common these days. No matter how powerful your network is, you might be a victim of phishing or hacking. The main aim of this research will be to outline how a powerful computer network can be built. Various methods to build a safe computer network that can keep data and information will be outlined, and the study will also highlight ways to prevent a cyberattack. In addition to this, the research will talk about the steps that should be taken to keep the computer network safe. The research will conclude with the best way and system to build a powerful and safe computer network.

Types of Computer Networks: A Comparison and Analysis

Research Aim: There are different types of computer networks, including LAN, WAN, PAN, MAN, CAN, SAN, etc. This research will discuss all the various types of computer networks to help readers understand how all these networks work. The study will then compare the different types of networks and analyse how each of them is implemented in different settings. The dissertation will also discuss the type of computer networks that businesses should use and how they can use them for their success. The study will then conclude which computer network is the best and how it can benefit when implemented.

Detecting Computer Network Attacks by Signatures and Fast Content Analysis

Research Aim: With technological advancement, today, many computer network attacks can be detected beforehand. While many techniques are utilised for detecting these attacks, the use of signatures and fast content analysis are the most popular ones. This research will explore these techniques in detail and help understand how they can detect a computer network attack and prevent it. The research will present different ways these techniques are utilised to detect an attack and help build powerful and safe computer networks. The research will then conclude how helpful these two techniques are and whether businesses should implement them.

Overview of Wireless Network Technologies and their Role in Healthcare

Research Aim: Wireless network technologies are utilised by several industries. Their uses and benefits have helped businesses resolve many business problems and assisted them in conducting their daily activities without any hindrance. This networking topic will help explore how wireless network technologies work and will talk about their benefits. This research aims to find out how wireless technologies help businesses carry out their daily routine tasks effortlessly. For this research, the focus will be on the healthcare industry. The study will investigate how wireless network technology has helped the healthcare sector and how it has benefited them to perform their daily tasks without much effort.

Setting up a Business Communication System over a Computer Network

Research Aim: Communication is an essential aspect of every business. Employees need to communicate effectively to keep the business going. In the absence of effective communication, businesses suffer a lot as the departments are not synchronised, and the operations are haphazard. This research will explore the different ways through which network technologies help conduct smooth and effective communication within organisations. This research will conclude how wireless networks have helped businesses build effective communication systems within their organisation and how they have benefited from it. It will then conclude how businesses have improved and solved major business problems with the help of these systems.

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A study of the effects of local area networks in a small business environment

Carl Joseph Chimi , University of Massachusetts Amherst

Local area networks (LANs) provide links between computing devices, such as workstations, file servers, and printers, over a relatively small geographic area (usually within a single building or organization). While computer networks have existed for almost thirty years, networking technology has only recently become available to small organizations. In the late 1980's the use of LANs has begun to mushroom, and presumably has begun to affect the organizations which use LANs. A review of the literature reveals many technical and product-oriented articles about LANs, but no previous research into the organizational effects of LANs. However, a strong tradition of studying the effects of technology on social structures exists. This dissertation describes a study which builds from this tradition. The research described herein is an exploratory study of the effects of LANs on a small business environment. The particular environment chosen, the auto parts industry, is representative of many inventory-intensive, transaction-oriented small businesses. Forty-six respondents, all auto parts retailers, were asked about their reasons for acquiring their LANs and about their level of satisfaction with their LANs. Growth trends, employment trends, and regional differences in LAN usage were also studied. In brief, the major findings of the research are the following: Acquisition and satisfaction. (1) Three clusters of factors stand out among the reasons why auto parts firms have made the investment in networking technology: financial controls, managerial controls, and external factors impinging on the firm. The financial controls cluster is the most important. (2) A high level of satisfaction with computer networks exists in the auto parts user community. (3) The reasons for the high level of user satisfaction reported in Finding 2 were examined. Users report being most satisfied with financial objectives, followed closely by managerial objectives. As a group they are less satisfied with external objectives. Growth. (4) Auto parts companies which have purchased computer networks have shown significant growth, as reflected in increases in the total number of employees since the purchase. (5) Auto parts companies which have purchased computer networks have not experienced significant changes in the number of office employees since the purchase. Employment trends. (6) In the auto parts industry, the use of unskilled, or lesser-skilled, employees on the auto parts counter is increasing and is likely to continue to increase. (7) In the auto parts industry, the number of women in non-traditional positions (such as working on the parts counter or in management) has increased in the last decade. Regional differences. (8) The proportion of stores in the metropolitan Boston area which have computer networks is significantly lower than the proportion in all other areas contacted during the interview process.

Subject Area

Information Systems|Management|Computer science

Recommended Citation

Chimi, Carl Joseph, "A study of the effects of local area networks in a small business environment" (1989). Doctoral Dissertations Available from Proquest . AAI9011710. https://scholarworks.umass.edu/dissertations/AAI9011710

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More From Forbes

7 Reasons Why Business Ownership Is Better Than A 9-5 Job

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These days, the allure of business ownership has never been stronger. Many are trading the traditional 9-5 grind for the freedom and excitement of entrepreneurship. While a stable job offers security, there are compelling reasons why owning a business can be a more fulfilling and advantageous path.

In the United States, the entrepreneurial spirit thrives with over 33 million small businesses shaping the nation's economic landscape. These enterprises, ranging from local boutiques to tech startups, embody the dreams and ambitions of individuals who relish the freedom and autonomy of being their own bosses.

For many, the allure of setting your own schedules, pursuing your passions, and directly impacting your communities outweighs the challenges that come with business ownership. The number of small businesses not only highlights a robust culture of innovation and resilience but also underscores the diverse and dynamic nature of the American economy.

Let’s explore the top seven reasons why owning a business is better than traditional employment:

1. unlimited earning potential.

One of the most significant advantages of owning a business is the potential for unlimited income. Unlike a 9-5 job, where your salary is often capped, running your own business allows you to directly benefit from your hard work and creativity. Your earnings are tied to your effort and ingenuity, giving you the chance to build substantial wealth.

Apple iOS 17.5 Major iPhone Software Release: Should You Upgrade?

Baby reindeer piers morgan seeks richard gadd for interview after real martha segment, tyson fury vs oleksandr usyk results winner scorecard and reaction, 2. autonomy and control.

As a business owner, you have the freedom to make decisions and steer your company in the direction you envision. This level of control is empowering and allows you to implement your ideas without the need for approval from higher-ups. In contrast, a 9-5 job often involves adhering to decisions made by others, which can be frustrating for those with entrepreneurial spirits.

3. Flexibility and Work-Life Balance

Owning a business provides the flexibility to create a schedule that works for you. Whether you're a night owl or an early bird, you can structure your workday to suit your lifestyle. This flexibility is particularly valuable for parents, caregivers, or anyone seeking a better work-life balance. While running a business can be demanding, it offers the possibility to prioritize what's important to you without being confined to a rigid schedule.

4. Pursuit of Passion

Starting a business allows you to pursue your passions and interests. When you're passionate about what you do, work becomes more enjoyable and fulfilling. This sense of purpose can be a powerful motivator, driving you to overcome challenges and achieve your goals. In a traditional job, aligning your career with your passions can be more difficult, as roles and responsibilities are often predefined.

5. Personal and Professional Growth

The journey of entrepreneurship is filled with learning opportunities. From mastering new skills to solving complex problems, business ownership fosters personal and professional growth. You'll develop resilience, adaptability, and a diverse skill set that can be applied to various aspects of life. In contrast, a 9-5 job may offer fewer opportunities for broad-based growth, often limiting development to specific areas.

6. Building a Legacy

Owning a business gives you the chance to create something lasting. Whether it's building a family enterprise, developing a brand, or contributing to your community, entrepreneurship allows you to leave a legacy. This sense of accomplishment and impact is something that a traditional job might not offer, as your contributions often remain within the confines of the organization.

7. Networking and Relationships

As a business owner, you'll have countless opportunities to forge valuable connections with clients, partners, and fellow entrepreneurs. These relationships can open doors to new opportunities, collaborations, and even friendships that can enrich your personal and professional life. The entrepreneurial community is often supportive and inspiring, providing a sense of camaraderie that is sometimes harder to find in a traditional workplace. These networks can be crucial for business growth and personal development, offering insights, support, and motivation along your entrepreneurial journey.

The bottom line is that while business ownership comes with its risks and challenges, the potential rewards make it a compelling alternative to a 9-5 job. The freedom, flexibility, and opportunity for personal growth and financial success are just a few reasons why entrepreneurship might be the right path for you. If you have a vision and the drive to see it through, owning a business can be a highly rewarding journey.

Melissa Houston, CPA is the author of Cash Confident: An Entrepreneur’s Guide to Creating a Profitable Business and the founder of She Means Profit . As a Business Strategist for small business owners, Melissa helps women making mid-career shifts, to launch their dream businesses, and I also guide established business owners to grow their businesses to more profitably.

The opinions expressed in this article are not intended to

replace any professional or expert accounting and/or tax advice whatsoever.

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ANOMALY DETECTION USING MACHINE LEARNING FORINTRUSION DETECTION

This thesis examines machine learning approaches for anomaly detection in network security, particularly focusing on intrusion detection using TCP and UDP protocols. It uses logistic regression models to effectively distinguish between normal and abnormal network actions, demonstrating a strong ability to detect possible security concerns. The study uses the UNSW-NB15 dataset for model validation, allowing a thorough evaluation of the models' capacity to detect anomalies in real-world network scenarios. The UNSW-NB15 dataset is a comprehensive network attack dataset frequently used in research to evaluate intrusion detection systems and anomaly detection algorithms because of its realistic attack scenarios and various network activities.

Further investigation is carried out using a Multi-Task Neural Network built for binary and multi-class classification tasks. This method allows for the in-depth study of network data, making it easier to identify potential threats. The model is fine-tuned during successive training epochs, focusing on validation measures to ensure its generalizability. The thesis also applied early stopping mechanisms to enhance the ML model, which helps optimize the training process, reduces the risk of overfitting, and improves the model's performance on new, unseen data.

This thesis also uses blockchain technology to track model performance indicators, a novel strategy that improves data integrity and reliability. This blockchain-based logging system keeps an immutable record of the models' performance over time, which helps to build a transparent and verifiable anomaly detection framework.

In summation, this research enhances Machine Learning approaches for network anomaly detection. It proposes scalable and effective approaches for early detection and mitigation of network intrusions, ultimately improving the security posture of network systems.

Degree Type

Master of Science
Computer and Information Technology

Campus location

West Lafayette

Advisor/Supervisor/Committee Chair

Additional committee member 2, additional committee member 3, usage metrics.

Machine learning not elsewhere classified

Netflix inks a 3-year deal with the NFL to show football games

Peter Kafka , Chief Correspondent covering media and technology

Netflix announced a three-season deal with the NFL.
The streamer will show two NFL games on Christmas this year.
There's a simple reason Netflix now wants to get into live sports programming.

No more wondering whether Netflix is going to show real live sports : The streamer now has a three-season deal with the most popular sports league in America — the NFL.

Netflix will show two NFL games on Christmas Day this year, plus "at least one" game on Christmas in 2025 and 2026, the company and the NFL announced Wednesday.

The deal will cost Netflix about $75 million per game, Bloomberg reported.

As we've discussed before, the logic for Netflix is simple here : While Netflix spent years insisting it didn't want to be in live sports, that was before it had an ad business, and live sports — particularly for the NFL — are considered the best way to aggregate an audience of ad watchers. Not coincidentally, Netflix is making its pitch to advertisers Wednesday in New York as part of the annual "upfront" pitch cycle.

And if you don't care about Netflix's ad sales and care only about watching NFL games, this simply means you need to have yet another network to watch games this fall. The league, which has become an expert at getting multiple media companies to pay it for games, already had deals with CBS, Fox, NBC, Disney/ESPN, and Amazon. Add another to the list.

Update: May 16, 2024 — Netflix will pay the NFL about $150 million to broadcast two NFL games this year, according to a Bloomberg report, not $150 million for each game.

Disclosure: Mathias Döpfner, CEO of Business Insider's parent company, Axel Springer, is a Netflix board member.

Watch: Why MassMutual is all in on the Boston Red Sox, according to CMO Jennifer Halloran

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