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Tourism Dissertation Topics (26 Examples) For Academic Research

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The field of tourism has evolved tremendously with time and has attracted many students to conduct research related to different areas. This article aims to help the students in choosing the most appropriate tourism dissertation topic from the list of tourism dissertation topics and project topics on tourism. The list of tourism dissertation topics provides […]

The field of tourism has evolved tremendously with time and has attracted many students to conduct research related to different areas. This article aims to help the students in choosing the most appropriate tourism dissertation topic from the list of tourism dissertation topics and project topics on tourism. The list of tourism dissertation topics provides interesting ideas related to different aspects of tourism. Our team of expert writers can help you with all stages of the dissertation writing process.

You can select research topics on tourism, and we can help you in completing your research.

A list Of tourism dissertaton topics

Studying the concept of eco-tourism and eco-tourism destinations in the world.

Implications of the internet and iPhone applications on the travel industry.

Examining the factors that affect the tourist’s decisions to travel.

To study the concept of dark tourism and how it is affecting the tourism rates.

To compare the competitiveness in the travel and tourism sector of both developing and developed nations.

To what extent does the internet affect the travel and tourism sector in the UK.

Studying the use of ICT in analysing the preferences of tourists related to travel locations.

Conducting a literature review on the factors influencing tourism needs, demands, and perceptions.

How health tourism is helping India in improving its economy.

The relationship between geo-tagging and tourist mobility.

Analysing the functional performance of the tour operators and their recommendations related to travel destinations.

Managing travel and tourist’s marketing post disasters.

To what extent the environmental conditions affect the tourist decision-making process.

Identifying how the standards of sustainability differ from country to country taking the case of three developed countries.

To find out whether the resource-based approach can promote sustainable tourism?.

Analysing the importance of creating awareness related to conservation of natural resources for responsible and sustainable tourism.

Studying the Trip Advisor Effect on the behaviour and choices of tourists.

How does environmental management system contribute to the effectiveness of the tourism industry?

To study the impact of natural disasters on the experiences of tourists.

How can countries manage the demand and supply balance in tourism?

To what extent the concept of international education is affecting the tourism rate in the case of developed nations.

Evaluating the perception and attitude towards eco-tourism and dark tourism.

To identify strategies that can help countries in increasing their tourism rates.

How tourism can help poor countries in enhancing their economic conditions.

Comparing the rating of best tourism destinations for the past 10 years.

How countries can promote educational tourism programs?

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The Journal for Student Geographers

A literature review of ecotourism in India: policy implications and research gaps

By Beatrice Spicer, University of Birmingham

Spicer, B. (2020) A literature review of ecotourism in India: policy implications and research gaps.  Routes  1(1): 41–50.

This essay is an overview of recent research on ecotourism in India, evaluating the social, environmental, political and economic implications of several case studies and highlights the need for re-evaluation of the national policy. It also outlines the evident research gaps, suggesting what needs to be further investigated in order to have a more comprehensive view of the reality of current ecotourism practices with the view of ameliorating them. Concisely, there is an inherent need for ecotourism policy reform in India to prevent ‘pseudo ecotourism’ growth and destruction of environmentally vulnerable areas. 

Table of abbreviations

1. Introduction

As a subset of ‘sustainable development’, ecotourism has been defined by the International Ecotourism Society as ‘responsible travel to natural areas that conserves the environment, sustains the well-being of local people and involves interpretation and education’ (TIES, 2015). Further, the significant aims of ecotourism practice include environmental conservation, cultural preservation, community participation, economic benefits, and empowerment of vulnerable groups (Cobbinah, 2015). Ecotourism is hard to plausibly criticise given that it is often championed as the panacea to the downfalls of mass consumption tourism (Duffy, 2015, cited in Voumard, 2019). However, the ambiguous national policy, (Poyyamoli, 2018) lack of evidence of social empowerment (Das and Chatterjee, 2015) and minimal effort into environmental conservation (Banerji and Datta, 2015) are amid a few of the criticisms which have been exemplified by recent research of case studies of ecotourism in India. 

To explore the reality of ecotourism practice in India, several case studies have been cited. The case study of Bhitarkanika Wildlife Sanctuary, in Odisha helps emphasise some social implications of poor ecotourism practice; while both Silerigaon, in Darjeeling and Sundarbans Biosphere Reserve exemplify the adverse environmental impacts of pseudo-ecotourism. The Sundarbans Biosphere Reserve also highlights some political implications of recent ecotourism practice. In contrast, the Kaziranga National Park in Assam, offers some optimism, ecotourism initiatives are more successful than the former case studies due to clear indications of increased incomes, standard of living and awareness of the importance of various issues as a result of ecotourism.

2. Policy implications

Undoubtedly, the policy surrounding ecotourism is akin to its implications. Poyyamoli (2018) evaluates the shortcomings of the National Ecotourism Policy for India, 1998, distinguishing between the reality and rhetoric it presents and enforces. A significant gap in the policy is the very definition of ecotourism itself which fails to include: the equitable sharing of income via active community participation and the conservation of heritage and culture, both of which are fundamental to effective ecotourism practice (​Cobbinah, 2015​). Thus, the definition is ‘erroneous and misleading’ (ibid., p.51). Further, the ambiguity of the policy is reiterated through its ‘operational guidelines’ (ibid., p.53) which do not provide any quantifiable indicators to assess the impacts of ecotourism approaches across India. Finally, the official policy document itself is inaccessible online to researchers and critics, thus limiting the advice that can be given to ameliorate the policy. 

Consequently, these multiple shortcomings of the policy have allowed ‘pseudo ecotourism’ to thrive in India; which involves ‘greenwashing’ of practices as well as carrying mass tourism techniques ‘under the guise of ecotourism’ (ibid., p.50). The effects of this have the potential to be harsher than those of traditional mass tourism due to the environmentally sensitive ‘ecotourism’ destinations (Weaver, 2001, cited in Poyyamoli, 2018). Poyyamoli (2018) is not alone in his critique, as Cabral and Lochan Dhar (2019) have also labelled the policy as ‘lackadaisical’ (ibid. p.12). Given the inaccuracy, ambiguity and ‘pseudo ecotourism’ it encourages the National Ecotourism Policy for India, as Poyyamoli (2018) suggests, needs to be revised in order to prevent ‘pseudo ecotourism’, its effects and encourage the proper practice of sustainable ecotourism nationwide. 

2.1 Social implications

A central part of ecotourism practice is the social benefits for the hosts and the creation of community ownership of the schemes (Jalani, 2012, cited in Das and Chatterjee, 2015). These social implications often manifest themselves in terms of social empowerment which refers to: ‘a community’s sense of cohesion and integrity has been confirmed or strengthened by an activity such as ecotourism’ (Shecyvens, 2000, p. 241). Exploring this concept, through the case analysis of Bhitarkanika Wildlife Sanctuary, in Odisha, as seen in Figure 1, Das and Chatterjee (2015) concluded that ecotourism in this area of India is in a ‘nascent stage’ (ibid., p.144).

Figure 1 . Location map of Bhitarkanika Wildlife Sanctuary, Odisha. (Shrestha et al ., 2019.)

The research suggested that although 30 eco-development committees (EDCs), which sought to reduce locals’ dependence on the natural resources, had been set up, they were ineffective in encouraging social empowerment. Only 21% of ecotourism participants and 9% of non-ecotourism participants were members of an EDC, alluding to minimal progress in social empowerment. 

Furthermore, Das and Chatterjee (2015) highlighted that local members of the Bhitarkanika Ecotourism and Eco-development Society (BEES) were not informed of the ‘division or utilisation’ (ibid., p.142) of the money generated via tourists. Locals were unaware of the monetary benefits of ecotourism, depicting little equitability. Additionally, gender inequality existed between self-help groups (SHGs) which were established by locals to support and encourage social empowerment and increase their bargaining power (Rath, 2007, cited in Das and Chatterjee, 2015). The forest department failed to promote the SHGs led by women; however, the male-led SHGs were promoted by the Integrated Coastal Zone Management Project (ICZMP). 

This research illustrates in Bhitarkanika Wildlife Sanctuary, as seen in Figure 1, ecotourism has failed to encourage social empowerment and has created social inequality, two serious issues which do not correspond with ecosystem practice. Following Poyyamoli’s (2018) work, this example could be classified as ‘pseudo ecotourism’ as it failed to meet the standards of authentic ecotourism and led to the detriment of societies instead of empowering them. The social implications of this Indian case study further highlight the need for ‘better and more rigorous policies’ (Das and Chatterjee, 2015, p.145) for effective ecotourism practice in India. 

2.2 Environmental implications

Arguably, environmental sustainability and conservation are paramount in the activities of ecotourism (Honey, 2008, cited in, Cobbinah, 2015), thus although ecotourism promotes socio-economic benefits, environmental ones are of utmost importance. While researching small scale ‘ecotourism’ initiatives in Silerigaon, an eastern Himalayan village within Darjeeling, as seen in Figure 2, Banerji and Datta (2015) described an ‘umbilical cord’ between the focus of environmental conservation and the expansion of ecotourism. 

Figure 2 . Location map of Silerigaon, Darjeeling, India. (Banerji and Datta, 2015)

Although the research found that both locals and tourists perceived an increase in forest cover over recent years, it was also notable that 59% of respondents noticed a decline in non-polluted water over the last decade. Further, 71.43% of local stakeholders noticed that the number of wildlife in Silerigaon had decreased and attributed this to increased human intervention. Banerji and Datta (2015) suggested that environmental conservation as a result of tourism capital currently lacks ‘adequate vigour’ (ibid., p.47) in the area, questioning whether or not these initiatives can be deemed as ‘ecotourism’ at all. 

Concerningly, pollution as a result of ‘ecotourism’ in India is not rare. Chowdhury and Maiti’s (2016) research into the ecological health of the Sundarbans Biosphere Reserve, as shown in Figure 3, found the highest concentrations of lead metal pollution surrounding the ecotourism ferry routes. This was a result of a boom in the use of fossil-fuel operated ferries to accommodate the influx of tourists. Although Chowdhury and Maiti (ibid.) sympathise with the vitality of ecotourism as an industry to the economically marginalised in the Indian Sundarbans, they advocate for a symbiotic relationship between conservation and ecotourism (Salam et al. 2000, cited in Chowdhury and Maiti, 2016) especially given the sensitivity of the Sundarbans’ ecosystem. 

Figure 3. Location map of the Sundarbans Biosphere Reserve, India. (Ghosh and Ghosh, 2019).

Both Chowdhury and Maiti (2016) and Banerji and Datta (2015) reinforce the shortcomings of ecotourism policy in India and its failure to regulate ecotourism initiatives. As a result of these failures, environmental conservation as a product of ecotourism capital is limited and environmentally sensitive areas are being exploited, which are implications inconsistent with genuine ecotourism practice. In order to rectify these issues, there is a pressing need for the revisiting of national ecotourism policy in India.

2.3 Political implications

Ecotourism in the Sundarbans of India (Fig.3)  has also recently been the focus of research by Ghosh and Ghosh (2019). The research set out to discover the equitability of implications of ecotourism, from a political ecology perspective. 

This involves looking at the intersection between environmental events or issues and political spheres. Several power struggles were found in the ecotourism practices between the conservation agencies, authorities, locals as well as tourists themselves. One significant finding postulated conflicts between the federal government and their conservation priorities and the local authorities and tourism priorities. Consequently, this prevents the effective application of ecotourism to the area, as the local government cannot promote ecotourism on a big enough scale to provide sufficient and significant profit in terms of capital. 

Furthermore, the conflict between the tourists and locals over environmental values has led to an ‘insider’, ‘outsider’ mentality whereby locals have become ‘disenchanted’ (ibid., p.356) to the potential benefits of ecotourism. Lastly, in Pakhiralaya, one of the villages surrounding the Sundarbans Tiger Reserve, a site of ecotourism, 50 households sold up their land for tourism development, resulting in outmigration. Ghosh and Ghosh (ibid.) emphasise that contrary to assumptions, ecotourism cannot be considered a ‘magic bullet’ (ibid., p.363) which will inevitably result in local development and environmental conservation. Instead, power balances in ecotourism initiatives are complicated and in the Sundarbans Biosphere Reserve (Fig.3), the benefits of ecotourism were inequitable, outlining further need for re-examination of national policy. 

3. The outlier – Kaziranga National Park

Figure 4 . Location Map of Kaziranga National Park, Assam, India. (Das and Hussain, 2016) 

Not all recent research of Indian ecotourism is as sombre, as shown by Das and Hussain (2016) whilst researching the impact of ecotourism on economic welfare using evidence from Kaziranga National Park, India (Fig.4). The findings of the research suggest that the total expenditure of ecotourism households is 1.7 times that of agrarian households. In the park, ecotourism has become a more attractive industry than agriculture due to the human-wildlife conflict that arises when park animals destroy crops, as well as the everlasting threat of flooding. As a consequence of ecotourism, respondents believe that they gained a greater awareness of various issues, which has increased their political empowerment within their local area. Moreover, the standard of living of the locals has been significantly enhanced due to the capital generated from ecotourism, increasing access to education, medical insurance and loans to invest in their businesses. This case study unveils that ecotourism in the Kaziranga National Park (Fig.4) has fulfilled the core values of the practice as outlined by Cobbinah (2015), illustrating a multiplier effect of tourist expenditure which correspondingly strengthens the local economy. As shown, the results of this are multi-faceted with positive socio-economic impacts while conserving the environment. 

Unlike the previously cited research, the findings of Das and Hussain (2016) depict a successful ecotourism initiative. Although there is little mention of policy, it can be argued that the ambiguity of the policy does not necessitate unsuccessful ecotourism practice. This example gives hope that with policy clarifications and reforms, other initiatives can have the same positive implications on local populations and set a precedent for environmental conservation. 

4. Research gaps

Despite the recent research into the issues surrounding the practice of ecotourism in India, there are inevitably existing research gaps which hinder solutions to the negative socio-economic, political and environmental implications of ecotourism, as previously implied. As a more comprehensive evaluation of recent research on the topic of ecotourism in India, Puri et al . (2019) outline several gaps in research. The paper posits that a foundation of ecotourism is biodiversity conservation. Thus, further research needs to investigate the effectiveness of conservation goals via environment impact assessment studies. Equally, it is imperative to monitor changing land-use and resource consumption patterns as a result of ecotourism initiatives to ensure that ecotourism doesn’t become an ‘extractive industry’ (ibid., p.136). Additionally, Puri et al. (ibid.) contend that research into the social and ecological ‘carrying capacity’ (ibid., p.137) of the proposed ecotourism site, in order to prevent tourism hindering the balance between conservation and development, which is of pressing urgency. Consequently, these research gaps offer guidance into future action that needs to take place in terms of improving ecotourism practices in India.

5. Conclusion

Looking forward, the practice of ecotourism is likely to become more of a pressing issue. The aims of the Sustainable Development Goals make it more critical than ever that ecotourism initiatives promote rather than hinder environmental conservation and prevent further degradation of environmentally sensitive areas. Unfortunately, as a majority of the cited research shows and Poyyamoli (2018) asserts, ecotourism initiatives in India have previously been examples of ‘pseudo ecotourism’ which can cause further ecological damage as well as having inequitable socio-economic implications. Recent research into ecotourism in India has emphasised that the National Ecotourism Policy is ​‘lackadaisical’ (Cabral and Lochan Dhar, 2019, p.12) and demands for ‘better and more rigorous policies’ (Das and Chatterjee, 2015, p.145), thus current practices mean that ecotourism cannot be the ‘magic bullet’ (Ghosh and Ghosh, 2019, p.363) between conservation and development without policy reform. 

Although this essay is limited in length, clear patterns and examples of poor ecotourism practice across India have been unveiled and these ‘pseudo ecotourism’ techniques will continue to prevail unless national policy transformation occurs.

6. References

Cabral, C., and Dhar, R. L. (2019). Ecotourism research in India: from an integrative literature review to a future research framework. ​ Journal of Ecotourism ,​ pp.1-27. 

Chowdhury, A. and Maiti, S.K., (2016). Assessing the ecological health risk in a conserved mangrove ecosystem due to heavy metal pollution: A case study from Sundarbans Biosphere Reserve, India. ​ Human and Ecological Risk Assessment: An International Journal ​, ​ 22 ​(7), pp.1519-1541. 

Cobbinah, P.B.,( 2015). Contextualising the meaning of ecotourism. ​ Tourism Management Perspectives ​, (16), pp.179-189. 

Das, D. and Hussain, I., (2016). Does ecotourism affect economic welfare? Evidence from Kaziranga National Park, India. ​ Journal of Ecotourism ​, ​ 15 ​(3), pp.241-260. 

Das, M. and Chatterjee, B., (2015). Ecotourism and empowerment: A case analysis of Bhitarkanika wildlife sanctuary, Odisha, India. ​ IIM Kozhikode Society & Management Review ​, ​ 4 ​(2), pp.136-145. 

Datta, D. and Banerji, S., (2015). Local tourism initiative in an eastern Himalayan village: sustainable ecotourism or small-scale nature exploitation?. ​ Bulletin of Geography. Socio-economic Series ​, ​ 27 ​(27), pp.33-49. 

Ghosh, P. and Ghosh, A., (2019). Is ecotourism a panacea? Political ecology perspectives from the Sundarban Biosphere Reserve, India. ​ GeoJournal ,​ ​ 84 (​ 2), pp.345-366. 

Poyyamoli, G. (2018). Ecotourism Policy in India: Rhetoric and Reality.​ Grassroots Journal of Natural Resources, ​ 1(1), pp.46-61. 

Puri, M., Karanth, K.K. and Thapa, B., (2019). Trends and pathways for ecotourism research in India. ​ Journal of Ecotourism ,​ ​ 18 (​ 2), pp.122-141. 

Scheyvens, R., (2000). Promoting women’s empowerment through involvement in ecotourism: Experiences from the Third World. Journal of sustainable tourism, 8(3), pp.232-249. 

Shrestha, S., Miranda, I., Kumar, A., Pardo, M.L.E., Dahal, S., Rashid, T., Remillard, C. and Mishra, D.R., (2019). Identifying and forecasting potential biophysical risk areas within a tropical mangrove ecosystem using multi-sensor data.  International Journal of Applied Earth Observation and Geoinformation ,  74 , pp.281-294.

The International Ecotourism Society. (2015). ​ TIES Announces Ecotourism Principles Revision – The International Ecotourism Society ​. [online] Available at: https://ecotourism.org/news/ties-announces-ecotourism-principles-revision/ [Accessed 11 Dec. 2019]. 

Voumard, M. (2019). Promises and pitfalls of ecotourism: patterns from a literature review.​ Investigaciones Turísticas ​ (17), pp.1-23.

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River Tourism in India: Its Role and Significance

• First Online: 06 November 2022

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Tourism and river are intricately linked in terms of source of attraction and unique experience. Rivers are found to be major tourism resource offering spectacular settings, recreational opportunities, waterfront landscapes. Various activities like river cruises, water sports like sailing and rafting and the riverbank landscape contributes to the immense potential of river tourism and its role in the development of places along its banks. The local culture and heritage generally being connected with the river makes various places along the river, destination of cultural tourism also. In India, which is the land of many rivers, river tourism holds much potential as a form of sustainable tourism. The places get identified by the river flowing by it, the beautiful natural setting and the various river-based activities attracting tourists, thus branding those places as river tourism destinations. Promotion of river tourism can help in preservation of natural environment and cultural heritage of the region as well as add to the employment opportunities of the local population.

In this context, this paper will attempt to explore the development of river tourism in India and its various contributions in terms of conservation of the river and its surrounding environment as well as creating opportunities for sustainable livelihood of the river-based community. The paper will begin with an introduction to river tourism through a discussion on the relationship between river and tourism, roles of river tourism and the various activities related river tourism. In the following section an overview will be presented about the various river tourism destinations in India. Based on some of the popular river tourism destinations in India, in the third section of the paper an attempt will be made to understand the symbiotic relation between river and tourism by exploring the nature of tourism related activities centered on the river and the riverfront. The paper will end by drawing conclusions about the role and significance of river-based tourism development especially as an endeavour towards the achievement of sustainable development goals.

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Sattar, S. (2022). River Tourism in India: Its Role and Significance. In: Islam, A., Das, P., Ghosh, S., Mukhopadhyay, A., Das Gupta, A., Kumar Singh, A. (eds) Fluvial Systems in the Anthropocene. Springer, Cham. https://doi.org/10.1007/978-3-031-11181-5_25

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Tourism Marketing Dissertation Topics

Published by Owen Ingram at January 2nd, 2023 , Revised On August 17, 2023

Tourism is the world’s second most important economic sector. In many countries, tourism contributes to the GDP of the country as one of the leading industries.

The more tourists visiting a country, the better its economy will be, so this growing industry benefits almost all countries.

The goal of tourism marketing is to attract and retain tourists. Generally speaking, tourism promotion includes all activities related to promoting tourism products and services. If you are planning to write a dissertation on tourism marketing , there are many tourism marketing dissertation topics and ideas to get started. But before that, let us explore the idea of tourism marketing in detail.

Marketing for tourism aims to achieve three key objectives or goals:

• Increasing awareness of a destination’s attractions and resources
• Providing relevant information to encourage people to visit a destination.
• Delivering quality tourism experiences will encourage repeat visits or longer stays.

Let’s now take a closer look at how you can increase revenue for your business. Tourism marketers are responsible for driving your business growth and giving you a competitive edge.

It is, however, a broad field of marketing that includes a variety of subtypes for promoting tourism. The following are some of the most common tourism marketing activities.

• Promotion through online banners

Online banners help businesses promote their business through creative brochures and banners.

• Promotion through written content

In tourism marketing, you can start a blog to promote articles to make people aware of places they may not have heard of.

• Using emails to capture the audience

To capture a larger audience in less time, creating an email newsletter is an effective way to engage more audiences in less time and budget.

• 4P’s marketing technique

Utilizing the 4Ps strategy is another tried and tested method for promoting tourism in a destination. A marketer uses ”product”, ”price”, ”place”, and ”promotion” to encourage tourism.

Types of Tourism Marketing

Tourism marketing is a broad field comprising many different types and concepts. The main types of tourism marketing are:

Destination Marketing

Destination marketing promotes a destination or region to encourage tourists to travel to a specific location.

Destination Development

In destination development, new attractions are created in an area that is already a tourist attraction. Adding exciting elements to an existing tourist destination is usually part of this type of tourism marketing. The process of developing a destination is also called “branding.”

Destination Management

Managing the whole process, from planning the route to tracking visitors’ progress once they arrive at their destination, means taking care of everything from start to finish.

Focused Tourism Marketing

Advertising of this type is used to promote a specific region, city, or destination. There is often promotion of a particular destination by local businesses, stakeholders, and companies. Marketing efforts must be focused on destinations with limited exposure to international travellers.

Portfolio Tourism Marketing

Portfolio tourism marketing includes focused and broad-based campaigns and local marketing activities to increase awareness among potential visitors.

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List of Dissertation Topics For Tourism Marketing

Following is a list of some tourism marketing dissertation topics you may want to consider for your research.

• Development of tourist industry with emerging trends
• Important factors to consider for tourism marketing
• Comparing the advantages and disadvantages of international tourism
• Analysing different tourist movements and their effects.
• Contributions of tourism in the accommodation sector.
• Role of climate change in increasing or decreasing tourism in any region
• Competition between different tourism destinations at the same pace.
• Eliminating barriers in tourism marketing for both local and international tourism
• Relationship between culture and tourism for various destinations.
• Benefits of tourism marketing for a country’s GDP
• Importance of eco-tourism for developing countries.
• Basic challenges faced by tourists during travelling.
• Spreading awareness for tourism marketing across borders
• Importance of sports tourism to increase tourist population
• Threats of dark tourism in underdeveloped countries.
• Advantages of integrated marketing communication in the tourism sector.

Strategies For Tourism Marketing

Tourism marketers use a variety of strategies to do this, including:

Marketing communications

Communication is the process of creating awareness and preference through written or verbal messages. Social media posts, advertisements, brochures, and websites are all examples of marketing materials.

Promotional activities

Tourist attractions are promoted through events or activities designed to attract visitors. Incentives or discounts could be provided to extend a travel company’s stay, for instance.

Public relations

Your product or service’s reputation can be improved by using public relations to inform people about it. It also includes articles written by journalists, interviews with industry experts, and press releases.

Also read:  Public Relations Dissertation Topics

5 Creative Ideas to Write a Winning Tourism Marketing Thesis or Dissertation

1. Create a dissertation plan

The first step to putting everything in place for your tourism marketing dissertation is to develop a thesis outline.

2. Take advantage of influencer programs

Online social media platforms are a great way to promote a particular tourist destination with influencer marketing. Consider choosing a topic that explores the effectiveness of influencer marketing for tourist destinations.

3. Impact of travel guides

There is no better way to introduce someone to a place than with a travel guide. Contributing to the tourism industry can be accomplished by starting a travel blog or distributing travel PDFs online.

The guide should be readable, informative, and creative, with many interesting pictures that will entice foreign and local travellers to visit the site.

Your dissertation could investigate the impact of government travel guides on the tourism section.

4. Travel Videos

Creating travel videos can help make the buzz about the most spectacular destination places and help you get on the bandwagon like others. Over 67% of people learn visually online.

How about a dissertation topic that explores the affectivity of travel videos in promoting a specific location?

5. Follow user-generated content

Following user-generated content is one of the most traditional ways to capture your target audience’s attention. Thousands of travel freaks are online, sharing their travel experiences and finding inspiration from travel bloggers. You will have a higher chance of standing out in tourism marketing if you promote better content.

So a case study on a successful UGC tourism campaign would be a great way to capture your readers’ interest.

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Tourism marketing is simply a form of promotion that aims to attract as many visitors as possible to a particular destination. It does not simply promote destinations; it also creates products and services that allow visitors to experience the culture and lifestyle of the country in a memorable way.

Tourism is the focus of most governments, but they neglect the importance of marketing to expand tourism with effective marketing strategies .

The tourism industry is a multifaceted one, and marketing by tourism agencies is an essential tool for growing, flourishing and making more money. We hope the above-mentioned tourism marketing dissertation topics can give you the inspiration to start right away.

See how our dissertation writing service can help you achieve your desired grade.

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Frequently Asked Questions

How to find dissertation topics about tourism marketing.

To discover tourism marketing dissertation topics:

• Study recent tourism trends.
• Explore digital marketing’s role.
• Analyze cultural and ethical aspects.
• Investigate sustainable practices.
• Examine tourist behavior shifts.
• Select a specific niche for focused research.

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