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The Greatest Marketing Research Proposal Topics for Researches

If you are a student who is looking for a research topic in marketing you have a large variety of choices. At the same time, it is not easy to find a really spectacular and unique subject for investigation. Lucky you, here is the full guide about writing marketing research papers with the list of awesome topics for any marketing field.

How to Choose the Best Topic for Research in Marketing

Though there are a lot of options for your future research, you need to follow a cold mind before making a final choice. The point is all these subjects are new, exciting, and useful but not every idea will suit your intentions. For example, you must pick up a topic with the relevant issues and according to the previous researches in this field.

If you are free to choose the marketing research topic by yourself, then make it right. Pick up a subject you are interested in, make sure it is approved by your professor and have perspectives for the future investigation. Such an approach will guarantee your research results will make sense for you and the scientific community.

The following list of the best marketing research topics will make your task much easier. So pick up the one and start your hard work. Don’t forget to use professional tips in writing and expert assistance, if you require additional benefits.

Marketing research topics in management

• What are new digital marketing tools that are highly efficient for companies in the B2B area?
• What is the role of the e-shopping cart in online sales?
• What is the role of China in the world of online shopping?
• Why Starbucks has become a phenomenon in online marketing?
• Can you tell the story of success? For example, Henry Ford and his inventions
• What does the concept ‘theory of things’ mean?
• Why automated service interactions can bring more customers’ attention?
• How to influence marketing with celebrities influences the ROI of brands?
• How to improve the customer experience with augmented reality?
• What does the return of investment (ROI) in management means? Why this index is considered to be essential for modern companies?

Marketing research topics in customer behavior

• How the online chat on the website helps to encourage customers to spend more money?
• How e-mails impact on potential customers’ purchase decisions?
• Do modern information technologies help customers to make a choice or allow brands to manipulate their behavior?
• What is impulsive buying and how companies make customers behave this way?
• Can the e-CRM system improve relationships between brand and customer?
• What is sensory marketing and how such a tool influences potential customers’ behavior?
• How to use social media to impact on customers’ purchasing behavior?
• Do rewards help to encourage customers to buy more things?
• How gift-cards and promo-codes increase the sales level?
• What is the best communication strategy to target young people?

Marketing research topics in financial management

• What is the capital structure and how in influences on the company development?
• What are the most popular areas in business among investors?
• How investment banking impacts the company’s performance on the market?
• What are the basic principles of investment banking in the European Union?
• Can foreign investments be as good and perspective as local partners?
• Which indexes make the Asian market to be popular among foreign investors?
• What are the main issues of financial groups in emerging economic systems?
• Can multinational trade contracts make a serious influence on business relationship development?
• What is the most stable cryptocurrency nowadays?
• How the fact of Great Britain withdrawal from the European Union can cause new economic challenges in Europe?

Marketing research topics in human resources management

• How to increase creativity among employees? Is it better to work on this skill since childhood?
• Does the future of a start-up depend on the gender of its CEO?
• What is corporate social responsibility and how it influences business development?
• Can a company be successful without the great leadership skills of the team manager?
• How does organizational culture help to encourage employees to do their job better?
• How social media can help an HR specialist to find new candidates for a vacant position?
• What are the top factors that make an employee leave his job?
• How personal appraisal and small gifts help employers to build better relationships with employees?
• How to increase employees’ motivation without financial treatment?
• What is the role of corporate parties in a company’s culture development?

Marketing research topics in supply management

• What are the best strategies to minimize risks in logistics management?
• What are the main challenges in the supply chain field?
• What is quality management and what roles it has? For instance, in engineering companies
• How to increase the profit of retail outlets with just-in-time tools?
• What are the main advantages and disadvantages of outsourcing logistics carriers?
• How relevant enterprise resource planning can bring companies more profits?
• How inventory management system depends on new technologies?
• What is the way the information and communication technologies impact on supply chain management?
• Why the total quality management is considered to be a great benefit for brands?
• How to reduce the logistics risks with own carrier?

General marketing topics

• How customers’ interests can change brand positioning?
• What are the main reasons for impulsive purchases?
• How to test customer interaction?
• What are the current trends in internet marketing?
• What are the benefits of green marketing?
• What is brand awareness and how to increase it?
• How to use AB testing in social media?
• What is the role of consumer perception?
• How to increase the customers’ loyalty with a new website?
• How to promote a lux marketing project?

How to Prepare Good Research in Marketing

First of all, you need to understand this discipline. Marketing is a science that is concerned about the tools and methods of how to sell goods and services to the target audience. It uses different sales models to create a physical or moral value of the product in the potential customers’ minds. That’s why it is an art to sell things to people that are really interested in purchase.

That’s why when you submit the topic for your research in marketing, you have already started the job on your task. Remember that your subject is not only a title for paper but also a major idea of your research. Though there are many options you need the most relevant, exciting, and useful for your current educational program. Here are the biggest marketing steps and fields you can research in the nearest future.

Branding or brand positioning is a field that explains how to develop a company’s name on the market and increase its popularity among potential customers. All start-ups must choose the relevant positioning method before they keep going to promote the company on the market.

Working on value

This field of marketing is focused on developing the interests of the target audience to the company and its products. Modern marketing doesn’t try to sell any goods to any people. Vise versa, marketers want to create the value of their products which will attract buyers. As a result, there is no need to advertise products and services in a traditional way because customers will also be interested in qualitative and useful things.

Segmentation

Market segmentation is a tool that allows finding real people who may be your potential customers. Such an approach allows paying attention to users with high intentions to make purchases. Also, it helps to determine the group of people who wouldn’t be interested in your proposal. So there is no need to spend the time treating them. That’s why company marketers will avoid wasting time and money on developing audiences which are not relevant.

Marketing strategies

This is the general point of view for developing the target audience’s interests and implementing efficient marketing plans. The marketing strategy field is considered to be one of the biggest for holding researches. You can pick up any topic about marketing strategies, such as paid advertising, relationship marketing, cause marketing, etc.

Marketing plan

The marketing plan is a document that includes all theoretical and practical intentions of the company. It consists of strategy, target audience analysis, the most relevant marketing tools, and so on. Marketers create plans for short-term and long-term purposes.

Inbound marketing

Inbound marketing means advertising the company in social media, in corporate and personal blogs, newsletters, etc. Its great advantage is no need to invest huge budget and wide media outreach. At the same time, you can target all potential customers and engage them as well.

Outbound marketing

Outbound marketing scopes tools controversial to inbound marketing. Among them are TV ads, telemarketing, calls, ads in newspapers and journals, etc. Though e-commerce becomes bigger every year, outbound marketing still means a lot for several business brunches.

So, you are lucky to have so many topics for your marketing research. With good writing and analytical skills, you will prepare awesome paper and get a high grade!

151+ Research Proposal Topics [Updated 2024]

Crafting a compelling research proposal begins with selecting the right topic—a task that demands careful consideration and a thoughtful approach. In this blog post, we’ll delve into the intricacies of choosing research proposal topics, exploring the importance of a well-defined focus and guiding you through the steps to create a robust proposal.

How to Select Research Proposal Topics?

Table of Contents

Selecting research proposal topics is a crucial step in the research process. Here’s a step-by-step guide to help you choose a compelling and impactful research topic:

• Self-reflection:
• Identify your personal interests, passions, and curiosities.
• Consider topics that resonate with you on a deep level.
• Academic and Professional Interests:
• Reflect on subjects that captivated you during coursework or work experience.
• Assess the relevance of these interests to your academic or career goals.
• Current Issues and Trends:
• Stay informed about contemporary challenges and emerging trends in your field.
• Choose a topic that addresses current issues for greater relevance and impact.
• Literature Review:
• Conduct a thorough review of existing research in your chosen field.
• Identify gaps and limitations in the current body of knowledge.
• Formulate Clear Research Questions:
• Develop clear and concise research questions based on the gaps identified.
• Ensure your questions are feasible and align with the chosen topic.
• Choose a Methodology:
• Select an appropriate research methodology (experimental, qualitative, quantitative, or mixed methods).
• Justify your choice and discuss data collection techniques.
• Significance and Contribution:
• Articulate the relevance of your proposed research.
• Highlight the potential contributions your work can make to the field.
• Research Design and Plan:
• Outline the specifics of your research design.
• Create a realistic timeline, allocating resources and budget effectively.
• Address Challenges and Limitations:
• Acknowledge potential challenges and limitations.
• Discuss strategies to mitigate challenges and be transparent about constraints.
• Conclusion:
• Summarize key points of your research proposal.
• Emphasize the importance of the chosen topic and encourage feedback.

By following these steps, you can ensure that your research proposal topic is not only engaging but also has the potential to make a meaningful contribution to your field of study.

151+ Research Proposal Topics: Category Wise

Science and technology.

• The Impact of Artificial Intelligence on Job Market Trends
• Advancements in Renewable Energy Technologies
• Exploring the Potential of CRISPR Technology in Genetic Engineering
• Cybersecurity Measures for Critical Infrastructure Protection
• The Role of Blockchain in Supply Chain Management
• Augmented Reality in Education: Enhancing Learning Experiences
• Quantum Computing: Current Status and Future Implications
• Sustainable Technologies for Environmental Conservation
• Smart Cities: Integrating Technology for Urban Development
• Robotics in Healthcare: Applications and Ethical Considerations

Health and Medicine

• Precision Medicine: Customizing Healthcare Based on Genetic Factors
• The Impact of Telemedicine on Patient Care
• Mental Health Stigma: Strategies for Reduction and Education
• Vaccination Hesitancy: Understanding Causes and Developing Interventions
• Aging Population and Healthcare Challenges
• Bioinformatics and Personalized Cancer Therapies
• The Role of Artificial Intelligence in Diagnosing Medical Conditions
• Emerging Infectious Diseases: Preparedness and Response Strategies
• Nutrition Education in Schools: Promoting Healthy Lifestyles
• Healthcare Disparities: Addressing and Eliminating Gaps in Access

Social Sciences

• Social Media and its Influence on Political Discourse
• Impact of Social Isolation on Mental Health in Elderly Populations
• Cultural Competence in Education: Training and Implementation
• The Role of Gender Stereotypes in Career Choices
• Cyberbullying: Prevention and Intervention Strategies
• The Effects of Immigration Policies on Migrant Communities
• Restorative Justice in Criminal Justice Systems
• Examining the Relationship Between Social Media Use and Self-Esteem
• Intersectionality in Feminist Movements: Challenges and Opportunities
• Community Policing: Building Trust between Law Enforcement and Communities
• E-Learning Platforms: Effectiveness and Challenges
• Inquiry-Based Learning: Enhancing Critical Thinking Skills
• Inclusive Education Practices: Meeting the Needs of Diverse Learners
• The Impact of Standardized Testing on Educational Equity
• School Safety Measures: Strategies for Prevention and Response
• Teacher Professional Development: Models and Effectiveness
• Online Education Accessibility for Students with Disabilities
• Gamification in Education: Engaging Students in Learning
• Bilingual Education: Benefits and Challenges
• STEM Education Initiatives: Encouraging Interest in Science and Technology

Business and Economics

• Sustainable Business Practices: Balancing Profit and Environmental Impact
• Corporate Social Responsibility in Multinational Corporations
• Impact of Artificial Intelligence on Business Operations
• Economic Consequences of Global Health Crises
• Digital Marketing Trends and Consumer Behavior
• Financial Literacy Education: Bridging the Gap
• Small Business Sustainability: Challenges and Strategies
• The Gig Economy: Implications for Workers and Employers
• Supply Chain Resilience in the Face of Global Disruptions
• Innovation and Entrepreneurship in Emerging Markets

Environment and Sustainability

• Climate Change Adaptation Strategies for Coastal Communities
• Biodiversity Conservation in Urban Environments
• Circular Economy Models: Reducing Waste and Promoting Sustainability
• Water Scarcity: Technological Solutions and Policy Measures
• Impact of Plastic Pollution on Marine Ecosystems
• Sustainable Agriculture Practices: Balancing Production and Conservation
• Environmental Education in Schools: Fostering Eco-Consciousness
• Green Building Technologies: Enhancing Energy Efficiency
• Ecotourism: Balancing Conservation and Economic Development
• The Role of International Agreements in Addressing Environmental Issues

Psychology and Behavior

• The Influence of Social Media on Body Image and Self-Esteem
• Cognitive Behavioral Therapy for Anxiety and Depression
• Impact of Childhood Trauma on Adult Mental Health
• Positive Psychology Interventions: Enhancing Well-Being
• Sleep Hygiene and its Impact on Mental Health
• The Psychology of Procrastination: Causes and Interventions
• Emotional Intelligence in the Workplace: Benefits and Training
• The Impact of Parenting Styles on Child Development
• Cross-Cultural Psychology: Understanding Cultural Influences on Behavior
• The Role of Music in Emotional Regulation and Stress Reduction

Political Science and International Relations

• The Rise of Populism: Causes and Consequences
• Cyber Warfare and International Security
• Human Rights Violations in Conflict Zones: Challenges and Solutions
• The Role of International Organizations in Global Governance
• Political Polarization: Understanding Divisive Trends
• Nuclear Proliferation and Arms Control Agreements
• Comparative Analysis of Electoral Systems
• Immigration Policies and Social Cohesion
• Global Health Diplomacy: Collaborative Approaches to Health Challenges
• The Impact of Disinformation on Democratic Processes

History and Cultural Studies

• Reevaluating Historical Narratives: Perspectives and Interpretations
• Cultural Impact of Globalization: Trends and Reactions
• Indigenous Rights and Representation in Historical Context
• History of Scientific Discoveries and their Societal Impact
• Archaeological Excavations: Uncovering Lost Civilizations
• Cultural Appropriation: Examining Controversies and Contexts
• The Role of Women in Historical Movements
• Preservation of Cultural Heritage: Challenges and Innovations
• Historical Trauma and its Contemporary Repercussions
• Impact of Colonialism on Contemporary Societies

Communication and Media Studies

• Influence of Social Media on Political Participation
• Media Representation of Marginalized Groups
• Fake News and Misinformation: Identifying and Combating Trends
• The Evolution of Print Media in the Digital Age
• Media Literacy Education: Navigating Information in the Digital Era
• Celebrity Culture and its Impact on Society
• The Role of Public Relations in Shaping Organizational Image
• Cross-Cultural Communication in Global Business
• Podcasting as an Emerging Medium of Communication
• Advertising and Consumer Behavior: Analyzing Persuasion Techniques

Philosophy and Ethics

• Ethical Considerations in Artificial Intelligence Research
• Bioethics in Medical Decision-Making
• Existentialism and its Relevance in Contemporary Society
• Animal Rights and Ethical Treatment in Scientific Research
• Environmental Ethics: Balancing Human Needs and Ecological Sustainability
• The Ethics of Genetic Engineering and Cloning
• Virtue Ethics in Professional Decision-Making
• Technology and Privacy: Ethical Dilemmas in the Digital Age
• Ethical Implications of Artificial Intelligence in Warfare
• Utilitarianism and its Application in Ethical Decision-Making

Education Policy and Administration

• School Voucher Programs: Impact on Educational Equity
• Teacher Evaluation Systems: Effectiveness and Fairness
• Inclusive Leadership in Educational Institutions
• Early Childhood Education: Policy and Implementation
• Standardized Testing: Implications for Educational Policy
• Education Funding Models: Challenges and Solutions
• School Choice and its Impact on Student Achievement
• Educational Technology Integration in Classroom Settings
• Community Engagement in School Decision-Making
• The Role of Educational Leaders in Fostering Inclusive Schools

Economics and Development Studies

• Microfinance and Poverty Alleviation Strategies
• Impact of Global Trade Policies on Developing Economies
• Economic Empowerment of Women in Developing Countries
• Sustainable Development Goals: Progress and Challenges
• Rural-Urban Migration: Economic and Social Impacts
• Financial Inclusion: Strategies for Bridging the Gap
• Foreign Aid Effectiveness: Assessing Outcomes
• Technology Transfer and Innovation in Developing Nations
• Income Inequality: Causes and Policy Solutions
• The Role of Microenterprise in Local Economic Development

Criminal Justice and Law

• Restorative Justice: Implementation and Impact on Recidivism
• Police Body Cameras: Efficacy and Ethical Considerations
• Cybercrime Laws and Challenges in the Digital Age
• Juvenile Justice Reform: Strategies for Rehabilitation
• Bail Reform: Addressing Inequities in Pretrial Detention
• Criminal Profiling: Validity and Ethical Concerns
• Drug Policy Reform: Exploring Alternatives to Criminalization
• The Impact of Hate Crime Legislation on Social Cohesion
• Eyewitness Testimony Reliability: Challenges and Improvements
• International Criminal Court: Effectiveness and Challenges

Public Health and Epidemiology

• Disease Surveillance Systems: Enhancing Early Detection
• Health Inequalities: Social Determinants and Interventions
• Maternal and Child Health Interventions in Developing Countries
• Impact of Health Education on Preventive Behaviors
• Access to Healthcare Services in Rural Areas
• Lifestyle Interventions for Chronic Disease Prevention
• Community-Based Participatory Research in Public Health
• Mental Health Interventions in School Settings
• The Role of Public Health in Pandemic Preparedness and Response

Computer Science

• Explainable Artificial Intelligence: Bridging the Gap Between Performance and Interpretability
• The Role of Quantum Computing in Revolutionizing Cryptography
• Ethical Considerations in the Development of Autonomous Vehicles
• Cybersecurity Challenges in the Internet of Things (IoT) Ecosystem
• Human-Computer Interaction: Enhancing User Experience in Virtual Reality Environments

How to Compose a Research Proposal?

Composing a research proposal is a systematic process that involves careful planning, organization, and clear articulation of your research idea. Here’s a step-by-step guide on how to compose a research proposal:

• Title: 
• Create a clear and concise title that reflects the essence of your research.
• Introduction:
• Provide background information on the research topic.
• Clearly state the research problem or question.
• Justify the importance and relevance of your research.
• Summarize relevant existing literature.
• Identify gaps, limitations, and areas for further exploration.
• Establish a theoretical framework for your study.
• Research Questions or Hypotheses:
• Formulate clear and specific research questions or hypotheses.
• Ensure they align with the research problem and are feasible.
• Objectives or Aims:
• Outline the specific goals of your research.
• Clearly state what you aim to achieve with your study.
• Methodology:
• Describe the research design and justify your choice.
• Detail the data collection methods and tools you plan to use.
• Address ethical considerations related to your research.
• Explain the importance of your research.
• Clearly state the potential contributions your study can make.
• Provide a detailed plan for executing your research.
• Include a timeline, milestones, and the allocation of resources.
• Potential Challenges and Limitations:
• Acknowledge possible obstacles and limitations.
• Discuss strategies to address challenges proactively.
• Summarize the key points of your research proposal.
• Reiterate the significance of your research.
• Invite feedback and suggestions.
• References:
• Cite all the sources and literature used in your proposal.
• Follow the appropriate citation style ( APA, MLA, Chicago , etc.).
• Appendices (if necessary):
• Include any supplementary materials such as surveys, questionnaires, or additional data.

Tips for Composing a Research Proposal

• Clarity and Conciseness: Use clear and straightforward language. Avoid unnecessary jargon that may confuse readers.
• Alignment: Ensure that each section of your proposal aligns with the overall research objective.
• Feasibility: Confirm that your proposed research is feasible within the given time and resource constraints.
• Review and Revise: Review your proposal for coherence, consistency, and clarity. Seek feedback from peers, mentors, or advisors and make revisions accordingly.
• Adherence to Guidelines: Follow any specific guidelines or instructions provided by your institution or funding agency.
• Engage the Reader: Capture the reader’s attention in the introduction and maintain engagement throughout.
• Ethical Considerations: Clearly address any ethical concerns related to your research, ensuring compliance with ethical standards.

Selecting research proposal topics is a nuanced process that requires a blend of personal passion, academic rigor, and an understanding of the broader context.

By following this comprehensive guide, you can navigate the seas of research proposal development with confidence, ensuring that your chosen topic is not only compelling but also lays the foundation for meaningful and impactful research.

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71+ Research Paper Topics & Ideas for Marketing Students  

As a marketing student, you probably have access to a plethora of resources such as your college library and of course, the internet, to come up with great research paper topics.

However, the thought of writing your research paper can be daunting, especially if you’re still brainstorming and don’t know what to write about.

Just like any other piece of writing, start by keeping your audience in mind. Then, make a list of research paper topics that are more relevant to your interests, or a new under-developed field (for example; augmented reality, or people sentiments towards Artificial Intelligence), or a unique research topic that intrigues your audience.

But if you’re still struggling to pin down one out of the many research paper topics for your program, we’ll suggest a number of them for you to either choose from; or for you to take inspiration from and come up with your own.

Table of Contents

How to Choose the Best Research Paper Topics

Before we dive into the details, you’ll have to familiarize yourself with the basics. For starters, pick up a pen and paper and brainstorm different topics that you’d like to write about.

While personal interest is definitely important, we also suggest you opt for a topic that will intrigue your readers.  Here are a couple of factors you ought to keep in mind while selecting a topic:

Keeping your personal interest in mind

You probably won’t be able to write a stellar research paper if you’re not interested in the topic. Sit down with your peers and advisors to discuss possible ideas. It will be easier for you to discuss different themes once you’ve written down all your ideas in one place. If you’ve decided on a specific keyword for instance “consumer behaviour”, you can look for similar research papers on the internet.

A research paper isn’t a descriptive essay which you can drag aimlessly. Your research paper needs to be based on factual data and that’s only possible if you’ve conducted thorough research. While jotting down points for your first draft, ensure your statements are supported with references or examples citing credible academicals and research work.

Don’t leave it till the last day

A lot of students tend to undermine the writing process and leave for the last few days. Bear in mind that you can’t possibly write your entire research paper overnight. In order to succeed, you’ll have to devote sufficient amount of time to research.

Also, be prepared to schedule meetings with your advisor on a regular basis as you’re bound to require help along the way. At this point, make sure you only rely on credible sources that will support your dissertation.

Examples & List of Research Paper Topics

If you’re still unable to decide a topic of your interest, here is a list of 70 unique marketing research topics that you can use as marketing project topics for your MBA, or any other marketing course:

• How do organizations use CSR ( corporate social responsibility ) to reinforce brand equity?
• What manipulation tactics do brands use to get more customers?
• How can brand image be communicated via social media marketing?
• How can social media impact the buying choices of shoppers?
• Are consumers equipped to shield themselves from direct marketing strategies?
• Determine and analyze consumer buying behavior for [product name]
• How does advertising impact consumer behaviour?
• How does family orientation impact marketing communications?
• What characteristics do buyers look for when purchasing a product online?
• How does global marketing incorporate standardization?
• What attributes do consumers look for when comparing products online?
• How do financial institutions differentiate their goods and services on the basis of social class?
• Is direct marketing really the most effective form of marketing?
• What internet marketing trends can be expected for the future?
• How to marketing strategies differ across different cultures?
• Can brand advertising impact political campaigns?
• How do brands exploit impulsive buying?
• How does loyalty cards encourage sales and boost customer loyalty?
• Can well-marketed brands get away with selling substandard quality products?
• How is globalization having on impact on consumer behaviour?
• Impact of brand image on customer loyalty
• Brand attributes that lead to an increase in customer loyalty
• Successful marketing approaches that helped break through strong market monopoly
• Impact of cause marketing on brand affinity with young mothers
• Effect of consumer promotions and discount offerings on brand equity
• The outcomes of advertising in a recession
• Influence on Social Media advertising on consumer behaviour
• Effect of TV advertising on top of mind awareness
• Understanding customer perceptions around event sponsorships
• Does corporate social responsibility translate into sales?
• Canadians perspective on being targeted with mobile ads based on their browser history
• Is direct marketing welcomed by people?
• Are customers able to differentiate between various mortgage offering by competing banks?
• Does social media influence buying behaviour
• Do people like being click baited into sponsored posts?
• Understanding the impact of celebrity endorsements on ROI for CPG brands
• Women’s sentiments around comparison advertising
• How effective is comparison advertising to build brand equity?
• Do consumers prefer purchasing routine grocery products online?
• Is earned media perceived to be as important as it appears to be?
• What makes people want to share content to their friends?
• Understanding why content goes viral
• Marketing challenges around the evolving family structures
• Are we losing the emotional value and significance of money being in a cashless society?
• Is centralized global marketing a good idea for brand health in local markets?
• How is augmented reality going to enhance marketing experiences?
• How will artificial intelligence support in making better marketing decisions?
• Is immersion marketing through virtual reality technology going to be accepted?
• What does the luxury auto buyer look for in a car?
• How to instill a desire to purchase for customers in the luxury category
• Harmful effects of advertising to kids
• Impact of in-store branding on brand salience
• Effect marketing strategies for restaurant businesses
• Habit formation and ways to integrate new products in consumer lifestyles
• Is display advertising going to die?
• Can Snapchat help small business grow?
• How do customers perceive the brand who advertise on Instagram?
• The impact of humour in advertising
• Do customers pay attention to nutrition labels?
• What triggers impulse buying behaviour
• Essentials to sky rocket a new brand to heights of awareness
• The factors that lead to customer satisfaction in young adults
• Elements that help build an emotional connection with your audience
• How do males and females differ in their buying behaviour of mobile phones
• Does language targeting help in ethnic advertising?
• Customer Perceptions: Are well known brands good in quality?
• Is radio still an effective method of advertising?
• Rural vs Urban marketing challenges to be mindful of
• Impact of internal branding on employee retention and turnover
• An in-depth analysis of political marketing in Canada

More Categories of Research Topics

Still in need of some inspiration? Here are a few research paper areas that you can explore:

• Distribution
• Consumer Behavior
• Relationship Marketing
• Brand Management
• Nonprofit Marketing
• Market Segmentation & Targeting
• Internet Marketing
• Marketing Planning & Forecasting
• Product Design & Positioning
• Direct Marketing
• Advertising
• Purchasing & Materials Management

Hopefully, these marketing thesis topics will help you come up with a few topics of your own. If you’re still confused about which area, you’d like to work with, we suggest you consult your advisor for some additional help. Good luck!

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How to Create a Market Research Proposal (+Template)

Continuing the market research series, in this article, we’ll discuss what a market research proposal is and how to create one.

To recap, what we’ve covered so far in the series, we’ve talked about what market research is, the different types of market research you need to do to grow your business, and the benefits of conducting market research .

What is A Market Research Proposal

Conducting market research is expensive, and if you work in a large organization, then you would need to justify such expenses.

Before conducting your research you’d need to shed some light on past data about your market, gaps in the data, and why new research is necessary.

This is where a Market Research Proposal come in to play.

Typically, a research proposal is a document proposing a research project, usually, these proposals are done by a scientist or an academic. 

The proposals are then evaluated on the cost and potential impact of the proposed research, and on the soundness of the proposed plan for carrying it out. Research proposals generally address several key points:

• What research question(s) will be addressed, and how they will be addressed
• How much time and expense will be required for the research
• What prior research has been done on the topic
• How the results of the research will be evaluated
• How the research will benefit the sponsoring organization and other parties involved

The same principles apply here, only that your business market environment is what is being researched, which is your target market.

A market research proposal is a document that details the what, the where, the when and the how of market research and the information and costs associated with it.

If this sounds complicated, then here’s what you need to know about a market proposal. It addresses:

• Why market research is necessary and what you aim to gain from the research
• What resources are required for the research
• Past research done on your market
• How the data from this market research will be collected, stored and used
• How the research will benefit your business

Keep in mind that at this point you are not conducting the research yet, you are simply providing a rationale behind why market research is necessary.

In the next article in this “Market Research” series, we will discuss the process of conducting market research, but for now, we need to provide a compelling document on why, how, when and where the research will be conducted.

11 Steps to Create A Market Research Proposal

Now that you know what a market research proposal is, it’s time to create one. There are 11 steps to create a sound and compelling market research proposal

1. Market Research Proposal Summary

Start your proposal by briefly explaining the purpose of the market research and why it is required. Also, give an overview of what the desired outcome of the market research is.

If your business is interested in pouring resources into an in-depth market research then surely, there is something you hope to gain from it.

Remember to provide reasoning for the need of this specific market research and let whoever is reading this, such as the CEO, COO. know what contributions this research will make to the company.

TEMPLATE TO USE:

The market research project, entitled [RESEARCH PROJECT TITLE] hopes to discover more information regarding market trends in [SPECIFIC AREA]. The following summary will give an overview of the causes, processes, and possible effects of the market research proposal, detailed below.

2. Research Objectives

In this section of your proposal give full details about what problem has been identified that requires market research to be conducted. I.e. Show why there is a specific need for this research in the first place.

Explain what the market research results will be used for and how they will help achieve the overall goals. Describe the goals which you hope to achieve with this project.

The proposed market research project contains the following objectives:

• Objective one
• Objective two

3. Background Information on Past Market Research

Odds are you’re not the first person/company to conduct research on your market. This means that there is existing information on your market. However, this knowledge might be outdated, or might not provide the data your business needs.

So, in this section explain what information already exists on this topic and what is already known. Also, highlight the gaps in knowledge that the market research will hopefully fill.

Here you will show information from existing sources regarding the specific topic to be researched. It is great to provide cited sources, graphs, charts, and statistics. 

You will use this section to show that you know a great deal about the market you will be researching, but you also need to show the holes in the current knowledge.

You can then demonstrate the specific need for your proposed research plan, and how this market research plan will fill these holes and contribute to the knowledge of this subject.

4. Market Research Proposal Hypothesis

If your business needs to conduct market research, then you probably have a few ideas of what you hope to get or learn from the research.

In this section describe what you believed to be the likely outcome of the market research and what you hope to learn.

5. Research Target Audience

Your business doesn’t target everyone, and odds are your business targets different audience types. So who is this research targeted at?

This is a very important part of your proposal and you need to be as detailed as possible about the target audience or audiences you will be researching.

Also, describe how you will source this target audience and how you will ensure they meet the correct criteria.

6. Data Collection of Market Research

Time to get to the good stuff. In this part of your proposal, you MUST detail all the data collection methods that will be used during the market research and, how they will be carried out. 

You MUST also explain how the accuracy of data will be maintained, how potential candidates for the research will be approached and, if applicable, how they will be reimbursed for their time and contribution.

Use specifics and consider potential questions such as.

• How will you maintain the accuracy of data? 
• How will you approach potential survey or research candidates? 
• Will these participants be paid for their time? 
• At what times of day will you make phone calls? 
• In what ways will you ensure an accurate data sample? 

The more information you can provide in this section, the better.

Our methods of data collection will be best suited to the project at hand. Research methods will include:

• Focus groups
• Collection of social media data
• Surveys via the Internet, phone, or email
• Long range in-home consumer tests
• Distribution of samples
• In person promotionals

These individuals will be selected [HOW THEY ARE SELECTED] to ensure an appropriately constituted pool of data from which we can infer accurate insights and trends.

The pool itself comprises of individuals who have expressed to us an interest in participating in such surveys, and they will be compensated by [METHOD OF COMPENSATION]….

7. Research and Analysis Methodology

In this section of your proposal, you are to discuss the strengths and possible limitations of your research methods. 

Provide an overall blueprint for your methodology in approaching research data, and describe the implications of each method of data collection, and explain the methods you will use to interpret the data. 

Lastly, discuss the means of evaluating the collected data and how you will account for errors, holes in data, or inaccuracies.

8. Ethics to be Followed During Research

You’re almost done with your proposal, but there are still a few important details that need to be included. 

Explain how the market research will adhere to ethical codes by thinking about how issues such as participant confidentiality, data security, privacy, and consent of research participants will be addressed.

Include waivers or documents you plan to provide to research participants, if applicable

9. Market Research Timeline

In this section, provide a detailed timeline of when the research needs to begin and when a full report is required, ensure sufficient and realistic time for both data collection and data analysis are considered.

Market Research Timeline

• Task 1 ([DATE] [TIME])
• Task 2 ([DATE] [TIME])
• Task 3 ([DATE] [TIME])

10. Market Research Budget

We’re almost done with our proposal, but it’s time to include arguably the most important section. After all, if your company does not have the funds and resources then there would be no research in the first place.

Provide an overall budget for the proposed project. Make sure to include all possible cost considerations. You can provide a breakdown of those here. 

Don’t forget budgets for sections such as Participant Reimbursement, funds for documents, rental space.

11. Conclusion

This is the last part of your market research proposal. You can add ways in which this market research will provide further benefits or include unique applications of the potential results.

Now that you know the market research proposal process and the importance of market research, in the next article will discuss the actual market research process.

Comment with any questions you have about Market Research Proposals and I will get back to you ASAP.

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What (Exactly) Is A Research Proposal?

A simple explainer with examples + free template.

By: Derek Jansen (MBA) | Reviewed By: Dr Eunice Rautenbach | June 2020 (Updated April 2023)

Whether you’re nearing the end of your degree and your dissertation is on the horizon, or you’re planning to apply for a PhD program, chances are you’ll need to craft a convincing research proposal . If you’re on this page, you’re probably unsure exactly what the research proposal is all about. Well, you’ve come to the right place.

Overview: Research Proposal Basics

• What a research proposal is
• What a research proposal needs to cover
• How to structure your research proposal
• Example /sample proposals
• Proposal writing FAQs
• Key takeaways & additional resources

What is a research proposal?

Simply put, a research proposal is a structured, formal document that explains what you plan to research (your research topic), why it’s worth researching (your justification), and how  you plan to investigate it (your methodology). 

The purpose of the research proposal (its job, so to speak) is to convince  your research supervisor, committee or university that your research is  suitable  (for the requirements of the degree program) and  manageable  (given the time and resource constraints you will face). 

The most important word here is “ convince ” – in other words, your research proposal needs to  sell  your research idea (to whoever is going to approve it). If it doesn’t convince them (of its suitability and manageability), you’ll need to revise and resubmit . This will cost you valuable time, which will either delay the start of your research or eat into its time allowance (which is bad news). 

What goes into a research proposal?

A good dissertation or thesis proposal needs to cover the “ what “, “ why ” and” how ” of the proposed study. Let’s look at each of these attributes in a little more detail:

Your proposal needs to clearly articulate your research topic . This needs to be specific and unambiguous . Your research topic should make it clear exactly what you plan to research and in what context. Here’s an example of a well-articulated research topic:

An investigation into the factors which impact female Generation Y consumer’s likelihood to promote a specific makeup brand to their peers: a British context

As you can see, this topic is extremely clear. From this one line we can see exactly:

• What’s being investigated – factors that make people promote or advocate for a brand of a specific makeup brand
• Who it involves – female Gen-Y consumers
• In what context – the United Kingdom

So, make sure that your research proposal provides a detailed explanation of your research topic . If possible, also briefly outline your research aims and objectives , and perhaps even your research questions (although in some cases you’ll only develop these at a later stage). Needless to say, don’t start writing your proposal until you have a clear topic in mind , or you’ll end up waffling and your research proposal will suffer as a result of this.

Need a helping hand?

As we touched on earlier, it’s not good enough to simply propose a research topic – you need to justify why your topic is original . In other words, what makes it  unique ? What gap in the current literature does it fill? If it’s simply a rehash of the existing research, it’s probably not going to get approval – it needs to be fresh.

But,  originality  alone is not enough. Once you’ve ticked that box, you also need to justify why your proposed topic is  important . In other words, what value will it add to the world if you achieve your research aims?

As an example, let’s look at the sample research topic we mentioned earlier (factors impacting brand advocacy). In this case, if the research could uncover relevant factors, these findings would be very useful to marketers in the cosmetics industry, and would, therefore, have commercial value . That is a clear justification for the research.

So, when you’re crafting your research proposal, remember that it’s not enough for a topic to simply be unique. It needs to be useful and value-creating – and you need to convey that value in your proposal. If you’re struggling to find a research topic that makes the cut, watch  our video covering how to find a research topic .

It’s all good and well to have a great topic that’s original and valuable, but you’re not going to convince anyone to approve it without discussing the practicalities – in other words:

• How will you actually undertake your research (i.e., your methodology)?
• Is your research methodology appropriate given your research aims?
• Is your approach manageable given your constraints (time, money, etc.)?

While it’s generally not expected that you’ll have a fully fleshed-out methodology at the proposal stage, you’ll likely still need to provide a high-level overview of your research methodology . Here are some important questions you’ll need to address in your research proposal:

• Will you take a qualitative , quantitative or mixed -method approach?
• What sampling strategy will you adopt?
• How will you collect your data (e.g., interviews, surveys, etc)?
• How will you analyse your data (e.g., descriptive and inferential statistics , content analysis, discourse analysis, etc, .)?
• What potential limitations will your methodology carry?

So, be sure to give some thought to the practicalities of your research and have at least a basic methodological plan before you start writing up your proposal. If this all sounds rather intimidating, the video below provides a good introduction to research methodology and the key choices you’ll need to make.

How To Structure A Research Proposal

Now that we’ve covered the key points that need to be addressed in a proposal, you may be wondering, “ But how is a research proposal structured? “.

While the exact structure and format required for a research proposal differs from university to university, there are four “essential ingredients” that commonly make up the structure of a research proposal:

• A rich introduction and background to the proposed research
• An initial literature review covering the existing research
• An overview of the proposed research methodology
• A discussion regarding the practicalities (project plans, timelines, etc.)

In the video below, we unpack each of these four sections, step by step.

Research Proposal Examples/Samples

In the video below, we provide a detailed walkthrough of two successful research proposals (Master’s and PhD-level), as well as our popular free proposal template.

Proposal Writing FAQs

How long should a research proposal be.

This varies tremendously, depending on the university, the field of study (e.g., social sciences vs natural sciences), and the level of the degree (e.g. undergraduate, Masters or PhD) – so it’s always best to check with your university what their specific requirements are before you start planning your proposal.

As a rough guide, a formal research proposal at Masters-level often ranges between 2000-3000 words, while a PhD-level proposal can be far more detailed, ranging from 5000-8000 words. In some cases, a rough outline of the topic is all that’s needed, while in other cases, universities expect a very detailed proposal that essentially forms the first three chapters of the dissertation or thesis.

The takeaway – be sure to check with your institution before you start writing.

How do I choose a topic for my research proposal?

Finding a good research topic is a process that involves multiple steps. We cover the topic ideation process in this video post.

How do I write a literature review for my proposal?

While you typically won’t need a comprehensive literature review at the proposal stage, you still need to demonstrate that you’re familiar with the key literature and are able to synthesise it. We explain the literature review process here.

How do I create a timeline and budget for my proposal?

We explain how to craft a project plan/timeline and budget in Research Proposal Bootcamp .

Which referencing format should I use in my research proposal?

The expectations and requirements regarding formatting and referencing vary from institution to institution. Therefore, you’ll need to check this information with your university.

What common proposal writing mistakes do I need to look out for?

We’ve create a video post about some of the most common mistakes students make when writing a proposal – you can access that here . If you’re short on time, here’s a quick summary:

• The research topic is too broad (or just poorly articulated).
• The research aims, objectives and questions don’t align.
• The research topic is not well justified.
• The study has a weak theoretical foundation.
• The research design is not well articulated well enough.
• Poor writing and sloppy presentation.
• Poor project planning and risk management.
• Not following the university’s specific criteria.

Key Takeaways & Additional Resources

As you write up your research proposal, remember the all-important core purpose:  to convince . Your research proposal needs to sell your study in terms of suitability and viability. So, focus on crafting a convincing narrative to ensure a strong proposal.

At the same time, pay close attention to your university’s requirements. While we’ve covered the essentials here, every institution has its own set of expectations and it’s essential that you follow these to maximise your chances of approval.

By the way, we’ve got plenty more resources to help you fast-track your research proposal. Here are some of our most popular resources to get you started:

• Proposal Writing 101 : A Introductory Webinar
• Research Proposal Bootcamp : The Ultimate Online Course
• Template : A basic template to help you craft your proposal

If you’re looking for 1-on-1 support with your research proposal, be sure to check out our private coaching service , where we hold your hand through the proposal development process (and the entire research journey), step by step.

Psst… there’s more!

This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

You Might Also Like:

51 Comments

I truly enjoyed this video, as it was eye-opening to what I have to do in the preparation of preparing a Research proposal.

I would be interested in getting some coaching.

I real appreciate on your elaboration on how to develop research proposal,the video explains each steps clearly.

Thank you for the video. It really assisted me and my niece. I am a PhD candidate and she is an undergraduate student. It is at times, very difficult to guide a family member but with this video, my job is done.

In view of the above, I welcome more coaching.

Wonderful guidelines, thanks

This is very helpful. Would love to continue even as I prepare for starting my masters next year.

Thanks for the work done, the text was helpful to me

Bundle of thanks to you for the research proposal guide it was really good and useful if it is possible please send me the sample of research proposal

You’re most welcome. We don’t have any research proposals that we can share (the students own the intellectual property), but you might find our research proposal template useful: https://gradcoach.com/research-proposal-template/

Cheruiyot Moses Kipyegon

Thanks alot. It was an eye opener that came timely enough before my imminent proposal defense. Thanks, again

thank you very much your lesson is very interested may God be with you

I am an undergraduate student (First Degree) preparing to write my project,this video and explanation had shed more light to me thanks for your efforts keep it up.

Very useful. I am grateful.

this is a very a good guidance on research proposal, for sure i have learnt something

Wonderful guidelines for writing a research proposal, I am a student of m.phil( education), this guideline is suitable for me. Thanks

You’re welcome 🙂

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A really great and insightful video. It opened my eyes as to how to write a research paper. I would like to receive more guidance for writing my research paper from your esteemed faculty.

Thank you, great insights

Thank you, great insights, thank you so much, feeling edified

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Thank you. This is a great insight. I am a student preparing for a PhD program. I am requested to write my Research Proposal as part of what I am required to submit before my unconditional admission. I am grateful having listened to this video which will go a long way in helping me to actually choose a topic of interest and not just any topic as well as to narrow down the topic and be specific about it. I indeed need more of this especially as am trying to choose a topic suitable for a DBA am about embarking on. Thank you once more. The video is indeed helpful.

Have learnt a lot just at the right time. Thank you so much.

thank you very much ,because have learn a lot things concerning research proposal and be blessed u for your time that you providing to help us

Hi. For my MSc medical education research, please evaluate this topic for me: Training Needs Assessment of Faculty in Medical Training Institutions in Kericho and Bomet Counties

I have really learnt a lot based on research proposal and it’s formulation

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Great! I liked your tutoring on how to find a research topic and how to write a research proposal. Precise and concise. Thank you very much. Will certainly share this with my students. Research made simple indeed.

Thank you very much. I an now assist my students effectively.

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I need any research proposal

Thank you for these videos. I will need chapter by chapter assistance in writing my MSc dissertation

Very helpfull

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thanks so much for this wonderful presentations, i really enjoyed it to the fullest wish to learn more from you

Thank you very much. I learned a lot from your lecture.

I really enjoy the in-depth knowledge on research proposal you have given. me. You have indeed broaden my understanding and skills. Thank you

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This article was most informative and easy to understand. I now have a good idea of how to write my research proposal.

Thank you very much.

Wow, this literature is very resourceful and interesting to read. I enjoyed it and I intend reading it every now then.

Thank you for the clarity

Thank you. Very helpful.

Thank you very much for this essential piece. I need 1o1 coaching, unfortunately, your service is not available in my country. Anyways, a very important eye-opener. I really enjoyed it. A thumb up to Gradcoach

What is JAM? Please explain.

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thank you for the video but i need a written example

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Research Proposal Template

Use this template to create a proposal for a market research study.

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100 best marketing research topics for all.

Because of the many aspects of marketing, choosing marketing topics to write about may put one in a dicey situation. This article provides some hot topics in marketing that will help you select an area of focus and select relevant topics from that niche. From marketing research topics for college students to social issues in marketing, we have got you covered! So sit down and relax as we take you through the list of marketing research topics our professional writers prepared just for you!

Marketing Thesis Topics

Are you in need of well-thought-out marketing thesis topics and marketing dissertation topics? Then you’re in the right place! This list of marketing paper topics presented will give you a distinct thesis/dissertation.

• Analysis and determination of consumer buying behavior for Coca-Cola
• A study on famous well-marketed brands that got away with selling substandard quality products
• A study showing the impact of advertising on consumer behavior
• Brand advertising and political campaigns: a possible interwoven impact?
• A review of the outcomes of advertising in a recession
• Exhaustive research on how brands exploit impulsive buying
• A study of how celebrity endorsements on ROI affect CPG brands
• A survey of the impact of augmented reality on marketing experiences
• Critical research on how AI will help make better marketing decisions
• A study of the perspective and reception of Americans to targeted ads based on their browser history

Current Marketing Issues

There are numerous marketing issues around the world today. These global marketing issues threaten the survival of many businesses and the economy at large. Here is a list of current marketing issues!

• A decline in organic reach on social media platforms
• Difficulty in building a well-recognized brand name
• Getting readers to see content
• Understanding marketing results
• Marketing budgets included by BREXIT
• Optimizing business for voice search
• Bridging the technology gap
• Ensuring compliance with GDPR
• Overdependence of potential customers on amazon
• The effect of COVID-19 on the global economy

Marketing Research Topics

Getting marketing topics for research has been made considerably more comfortable with this list of marketing research paper topics. Ready to explore the marketing research topics we have, let’s delve right in!

• Exploring how organizations use corporate social responsibility (CSR) to reinforce brand equity
• The effect of social media on buying choices
• Online purchasing: a study of the product characteristics buyers look for
• An exploration of the differences in marketing strategies across cultures
• Manipulation tactics: how brands can get more customers
• A study of how customer loyalty is affected by brand image
• Analyzing how TV advertising affects the top of mind awareness
• Do people appreciate being click baited into sponsored posts?
• A study on how to make customers purchase goods and services in the luxury category

Digital Marketing Blog Topics

Digital marketing remains a very important aspect of marketing in the world today. Here are some very juicy digital marketing topics you can write a great blog on!

• 10 insightful differences between paid search and organic search
• Tips for promoting content on Pinterest
• SEO tactics to avoid like the plague
• How to increase your followers on social media
• Best tips to help you grow your paid social ROAS
• Why should you follow your competitors on social media?
• Dos and don’ts of social media marketing
• How to create content your audience will be eager to share

Marketing Essay Topics

• What is the most effective form of marketing?
• Internet marketing trends to expect in the future
• What important brand attributes lead to an increase in customer loyalty?
• A look into marketing approaches that broke through strong market monopoly
• The impact of social media on consumer buying behavior
• Comparison of advertising versus building brand equity
• Rebuilding trust in influencer marketing
• How to generate leads effectively

Content Marketing Topics

• 10 biggest graphic design mistakes companies make in their marketing pieces
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• Repurposing marketing content for small businesses
• Working more micro-content into marketing efforts
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• Creating compelling content marketing campaigns in 10 steps
• Content marketing: how to generate more leads and close sales

Strategic Marketing Problems

There are many marketing problems in companies and businesses that threaten to cripple the advancement of the industry. Here is a list of some marketing problems you may be willing to proffer solutions to.

• Inability to explain products or services delivered
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• Thinking the company or business can survive without marketing

Marketing Blog Topics

• Facebook advertising: pros and cons
• 10 benefits of inbound marketing
• The most frustrating problems faced in inbound marketing
• How to generate subscribers for your blog faster than ever!
• 10 benefits of content marketing lead magnets
• Five video content marketing myths you must discard
• 30 social media campaign ideas from big brands

Controversial Marketing Topics

• Does google give preferential treatment to big brands?
• Does social media affect SEO ranking?
• Are grey SEO techniques safe?
• Are YouTube videos more engaging than TV ads?
• Are building e-mail lists still one of the best ways to sell?
• Will immersion marketing through VR technology to be accepted?

Sport Marketing Research Topics

Sports marketing continues to remain a significant source of revenue. Hence, research in this area will continue to stay relevant. Here are some sport marketing topics you could consider working on.

• How the extraordinary content offered by intelligent chatbots can help sports teams strengthen fan loyalty
• Emerging opportunities in sports marketing and how to capitalize on them
• How to effectively capitalize on the wearables market
• Should more women and children get into sports?
• Should seniors be allowed to participate in some games?

Marketing Presentation Topics

• Mastering in-house SEO
• The path to gaining and building customers trust
• Brand awareness versus ROI
• Effectively personalizing customer communications
• The best SEO strategies that increase site traffic

International Marketing Topics

Marketing connects the global world, and this is why it is essential to marketing development. Here are some international marketing topics to consider!

• The effect of globalization on consumer behavior
• How do international brands compare to local brands?
• Do international brands always have advantages over a local brand?
• Creating brand awareness by utilizing global event marketing
• How to market products on an international level

Marketing Plan Topics

• The importance of a marketing plan to the success of a business or product launch
• Building a tactical marketing plan
• How is a marketing strategy different from a marketing plan?
• Indispensable parts in writing a marketing plan

Ethical Issues In Marketing

• Targeted Ads based on browser history
• Immersion marketing through virtual reality
• The exploitation of impulsive buying
• Click baiting into sponsored posts

Affiliate Marketing Topics

• How to find profitable niches in affiliate marketing
• How to get readers interested in what you market
• How to build a personal website: the ultimate guide

Congratulations! We hope you have been able to guide you in choosing your desired topic in marketing successfully. Alo, you can check out our business topics. We wish you the best in your research!

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Home » How To Write A Research Proposal – Step-by-Step [Template]

How To Write A Research Proposal – Step-by-Step [Template]

Table of Contents

How To Write a Research Proposal

Writing a Research proposal involves several steps to ensure a well-structured and comprehensive document. Here is an explanation of each step:

1. Title and Abstract

• Choose a concise and descriptive title that reflects the essence of your research.
• Write an abstract summarizing your research question, objectives, methodology, and expected outcomes. It should provide a brief overview of your proposal.

2. Introduction:

• Provide an introduction to your research topic, highlighting its significance and relevance.
• Clearly state the research problem or question you aim to address.
• Discuss the background and context of the study, including previous research in the field.

3. Research Objectives

• Outline the specific objectives or aims of your research. These objectives should be clear, achievable, and aligned with the research problem.

4. Literature Review:

• Conduct a comprehensive review of relevant literature and studies related to your research topic.
• Summarize key findings, identify gaps, and highlight how your research will contribute to the existing knowledge.

5. Methodology:

• Describe the research design and methodology you plan to employ to address your research objectives.
• Explain the data collection methods, instruments, and analysis techniques you will use.
• Justify why the chosen methods are appropriate and suitable for your research.

6. Timeline:

• Create a timeline or schedule that outlines the major milestones and activities of your research project.
• Break down the research process into smaller tasks and estimate the time required for each task.

7. Resources:

• Identify the resources needed for your research, such as access to specific databases, equipment, or funding.
• Explain how you will acquire or utilize these resources to carry out your research effectively.

8. Ethical Considerations:

• Discuss any ethical issues that may arise during your research and explain how you plan to address them.
• If your research involves human subjects, explain how you will ensure their informed consent and privacy.

9. Expected Outcomes and Significance:

• Clearly state the expected outcomes or results of your research.
• Highlight the potential impact and significance of your research in advancing knowledge or addressing practical issues.

10. References:

• Provide a list of all the references cited in your proposal, following a consistent citation style (e.g., APA, MLA).

11. Appendices:

• Include any additional supporting materials, such as survey questionnaires, interview guides, or data analysis plans.

Research Proposal Format

The format of a research proposal may vary depending on the specific requirements of the institution or funding agency. However, the following is a commonly used format for a research proposal:

1. Title Page:

• Include the title of your research proposal, your name, your affiliation or institution, and the date.

2. Abstract:

• Provide a brief summary of your research proposal, highlighting the research problem, objectives, methodology, and expected outcomes.

3. Introduction:

• Introduce the research topic and provide background information.
• State the research problem or question you aim to address.
• Explain the significance and relevance of the research.
• Review relevant literature and studies related to your research topic.
• Summarize key findings and identify gaps in the existing knowledge.
• Explain how your research will contribute to filling those gaps.

5. Research Objectives:

• Clearly state the specific objectives or aims of your research.
• Ensure that the objectives are clear, focused, and aligned with the research problem.

6. Methodology:

• Describe the research design and methodology you plan to use.
• Explain the data collection methods, instruments, and analysis techniques.
• Justify why the chosen methods are appropriate for your research.

7. Timeline:

8. Resources:

• Explain how you will acquire or utilize these resources effectively.

9. Ethical Considerations:

• If applicable, explain how you will ensure informed consent and protect the privacy of research participants.

10. Expected Outcomes and Significance:

11. References:

12. Appendices:

Research Proposal Template

Here’s a template for a research proposal:

1. Introduction:

2. Literature Review:

3. Research Objectives:

4. Methodology:

5. Timeline:

6. Resources:

7. Ethical Considerations:

8. Expected Outcomes and Significance:

9. References:

10. Appendices:

Research Proposal Sample

Title: The Impact of Online Education on Student Learning Outcomes: A Comparative Study

1. Introduction

Online education has gained significant prominence in recent years, especially due to the COVID-19 pandemic. This research proposal aims to investigate the impact of online education on student learning outcomes by comparing them with traditional face-to-face instruction. The study will explore various aspects of online education, such as instructional methods, student engagement, and academic performance, to provide insights into the effectiveness of online learning.

2. Objectives

The main objectives of this research are as follows:

• To compare student learning outcomes between online and traditional face-to-face education.
• To examine the factors influencing student engagement in online learning environments.
• To assess the effectiveness of different instructional methods employed in online education.
• To identify challenges and opportunities associated with online education and suggest recommendations for improvement.

3. Methodology

3.1 Study Design

This research will utilize a mixed-methods approach to gather both quantitative and qualitative data. The study will include the following components:

3.2 Participants

The research will involve undergraduate students from two universities, one offering online education and the other providing face-to-face instruction. A total of 500 students (250 from each university) will be selected randomly to participate in the study.

3.3 Data Collection

The research will employ the following data collection methods:

• Quantitative: Pre- and post-assessments will be conducted to measure students’ learning outcomes. Data on student demographics and academic performance will also be collected from university records.
• Qualitative: Focus group discussions and individual interviews will be conducted with students to gather their perceptions and experiences regarding online education.

3.4 Data Analysis

Quantitative data will be analyzed using statistical software, employing descriptive statistics, t-tests, and regression analysis. Qualitative data will be transcribed, coded, and analyzed thematically to identify recurring patterns and themes.

4. Ethical Considerations

The study will adhere to ethical guidelines, ensuring the privacy and confidentiality of participants. Informed consent will be obtained, and participants will have the right to withdraw from the study at any time.

5. Significance and Expected Outcomes

This research will contribute to the existing literature by providing empirical evidence on the impact of online education on student learning outcomes. The findings will help educational institutions and policymakers make informed decisions about incorporating online learning methods and improving the quality of online education. Moreover, the study will identify potential challenges and opportunities related to online education and offer recommendations for enhancing student engagement and overall learning outcomes.

6. Timeline

The proposed research will be conducted over a period of 12 months, including data collection, analysis, and report writing.

The estimated budget for this research includes expenses related to data collection, software licenses, participant compensation, and research assistance. A detailed budget breakdown will be provided in the final research plan.

8. Conclusion

This research proposal aims to investigate the impact of online education on student learning outcomes through a comparative study with traditional face-to-face instruction. By exploring various dimensions of online education, this research will provide valuable insights into the effectiveness and challenges associated with online learning. The findings will contribute to the ongoing discourse on educational practices and help shape future strategies for maximizing student learning outcomes in online education settings.

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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• How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on 30 October 2022 by Shona McCombes and Tegan George. Revised on 13 June 2023.

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

• Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organised and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, frequently asked questions.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

Prevent plagiarism, run a free check.

Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

• Example research proposal #1: ‘A Conceptual Framework for Scheduling Constraint Management’
• Example research proposal #2: ‘ Medical Students as Mediators of Change in Tobacco Use’

Like your dissertation or thesis, the proposal will usually have a title page that includes:

• The proposed title of your project
• Your supervisor’s name
• Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

• Introduce your topic
• Give necessary background and context
• Outline your  problem statement  and research questions

To guide your introduction , include information about:

• Who could have an interest in the topic (e.g., scientists, policymakers)
• How much is already known about the topic
• What is missing from this current knowledge
• What new insights your research will contribute
• Why you believe this research is worth doing

As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

• Comparing and contrasting the main theories, methods, and debates
• Examining the strengths and weaknesses of different approaches
• Explaining how will you build on, challenge, or synthesise prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasise again what you aim to contribute and why it matters.

For example, your results might have implications for:

• Improving best practices
• Informing policymaking decisions
• Strengthening a theory or model
• Challenging popular or scientific beliefs
• Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

• Cost : exactly how much money do you need?
• Justification : why is this cost necessary to complete the research?
• Source : how did you calculate the amount?

To determine your budget, think about:

• Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
• Materials : do you need access to any tools or technologies?
• Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement.

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

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McCombes, S. & George, T. (2023, June 13). How to Write a Research Proposal | Examples & Templates. Scribbr. Retrieved 14 May 2024, from https://www.scribbr.co.uk/the-research-process/research-proposal-explained/

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Examples of research proposals

How to write your research proposal, with examples of good proposals.

Research proposals

Your research proposal is a key part of your application. It tells us about the question you want to answer through your research. It is a chance for you to show your knowledge of the subject area and tell us about the methods you want to use.

We use your research proposal to match you with a supervisor or team of supervisors.

In your proposal, please tell us if you have an interest in the work of a specific academic at York St John. You can get in touch with this academic to discuss your proposal. You can also speak to one of our Research Leads. There is a list of our Research Leads on the Apply page.

When you write your proposal you need to:

• Highlight how it is original or significant
• Explain how it will develop or challenge current knowledge of your subject
• Identify the importance of your research
• Show why you are the right person to do this research
• Research Proposal Example 1 (DOC, 49kB)
• Research Proposal Example 2 (DOC, 0.9MB)
• Research Proposal Example 3 (DOC, 55.5kB)
• Research Proposal Example 4 (DOC, 49.5kB)

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370+ Best Marketing Research Topics & Ideas for Students to Consider

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Ever had that brain-freezing moment where you're staring at a blank page, desperately hunting for that perfect marketing research topic? We've all been there. Welcome to your new cheat-sheet – a collection of unique, compelling, and downright cool marketing research paper topics. 

This isn't your standard list. We've gone beyond the beaten track, exploring the wild frontier of marketing, from neuromarketing mysteries to influencer insights. We've broken it down into digestible sections, so you can dive straight into your area of interest or academic level. Go ahead, check out these marketing research topics for papers and dissertations to make your next project shine!

What Are Marketing Research Topics?

In its simplest form, marketing is all about telling a compelling story to your audience. It's how businesses communicate the value of their products or services to customers, intending to promote and sell them. Yet, it's not just about selling. Marketing also involves understanding customer needs, crafting solutions to meet these needs, and building relationships that result in customer loyalty.

Now, when it comes to marketing research topics, you'll find an expansive universe of possibilities, each as diverse as the next. You might explore how to position your product to maximize impact or delve into the powerful online strategies that can make your brand viral. Or, you could examine the psychology behind consumer behavior, understanding what drives people to buy one product over another. 

These are just a handful of the abundant marketing topics you can encounter. Now let’s see what branches they are divided into.

Branches of Marketing Topics

Before you choose any marketing research topic idea, let’s figure out the main branches of this field. Here are the buckets they fall into:

• Strategic marketing: This is the art of planning with a long-term view. Topics here could cover competitive positioning, market segmentation, or establishing a unique selling proposition.
• Digital marketing: This direction is all about reaching customers online. You might explore search engine optimization, email marketing campaigns, or the effectiveness of different digital advertising strategies.
• Social media marketing: This branch leverages social platforms to engage customers. Marketing topics here could revolve around the role of influencers, the power of user-generated content, or the impact of social media on brand perception.
• Content marketing: This revolves around creating valuable content for customers. Here, you could delve into the importance of storytelling, how to create compelling blog posts, or the effectiveness of video marketing.
• Consumer behavior: This branch focuses on understanding what drives consumers. You might examine factors influencing buying decisions, the psychology of consumer choice, or trends in consumer behavior.

How to Choose a Marketing Research Topic?

Choosing the right marketing research paper topic is crucial for a couple of reasons. Firstly, a good topic can keep you motivated throughout your study. It can be the difference between seeing your research as a chore or an adventure. Secondly, a well-chosen topic can contribute to the field, spark discussions, or even influence marketing strategies.

So, what makes a marketing research topic good? Most importantly, it should be an area of interest that excites you and piques your curiosity. Researching something you don't care about won't bring out your best work. Also, make sure the topic is relevant – check if it fits into the current research landscape or challenges existing knowledge. Last but not least, ask yourself if the topic is manageable within the scope of your assignment and resources. 

With these criteria in mind, let's see how to select the right marketing research topic. Below are some valuable suggestions from our thesis writing service :

• Begin research Get familiar with the field by reading up on the latest publications and material. Note down all ideas for later reference.
• Identify your interest area Start by asking yourself what aspect of marketing excites you most. Is it the psychology of consumer behavior, the analytics of digital marketing, or the creative aspects of content marketing?
• Examine current trends Stay updated with the latest developments in the marketing field. Read industry reports, blogs, or news to identify hot topics or emerging trends.
• Find a gap Look for questions that haven't been sufficiently answered or areas that need more exploration. This could be a unique perspective on an existing topic or an entirely new question.
• Consider practicality Make sure your topic is feasible to research. Do you have access to the necessary resources, data, or tools?

Remember, choosing the right topic is a journey, one that requires time, exploration, and sometimes, a bit of trial and error. Don't rush it, savor the process, and you'll end up with a great topic. But in case you are stuck, we developed a list of potential research topics in marketing – all worth attention.

List of Marketing Research Topics & Ideas 

We've collated a captivating list of marketing research paper topics, perfect for igniting your curiosity and sure to impress your professors. Remember to align your chosen topic with your course requirements to ensure it's the perfect fit. Let's dive in!

• Engaging Gen Z through social media marketing.
• Challenges and opportunities in influencer marketing.
• Ethical boundaries in digital advertising.
• Rise of voice search: Impact on SEO.
• Sustainable marketing: Beyond a trend?
• Navigating cultural differences in international marketing.
• AI and personalization in digital marketing.
• Consumer behavior in online vs. offline shopping.
• Impact of viral marketing on brand awareness.
• Neuromarketing: Exploring the consumer's mind.
• The role of AR and VR in enhancing consumer experience.
• Branding in the age of social movements.
• Efficacy of content marketing in B2B sectors.
• Emotional marketing: Manipulation or genuine connection?
• Privacy concerns in data-driven marketing.

Good Marketing Research Topics

Eager to dive deeper into the world of marketing? Here are more fresh and exciting marketing project topics. Each is poised to offer intriguing insights and comes with plenty of data to fuel your arguments. Get ready to explore!

• Measuring the impact of customer reviews on sales.
• Gamification as a marketing strategy: Pros and cons.
• How color psychology influences branding?
• Experiential marketing: A new customer engagement strategy.
• How does social responsibility improve brand image?
• Celebrity endorsements: Effective or outdated?
• Ethical implications of neuromarketing.
• Green marketing: Just a trend or a sustainable strategy?
• Impact of humorous advertising on brand recall.
• Local SEO strategies for small businesses.
• How storytelling boosts content marketing success?
• Role of AI in predicting consumer behavior.
• Effects of scarcity tactics in e-commerce.
• Mobile marketing trends shaping the future.
• Impact of data privacy regulations on digital marketing.

Interesting Marketing Research Topics

Looking for a theme to add a dash of intrigue to your research? Explore this list of market research topics guaranteed to spark curiosity and foster insightful discussions.

• Using virtual reality for product demonstrations.
• Impact of emotional appeals in advertising.
• How does nostalgia influence consumer choices?
• Role of chatbots in improving customer service.
• Leveraging user-generated content for brand promotion.
• Social media's role in crisis management.
• Role of big data in personalized advertising.
• Is there a backlash against intrusive online ads?
• Psychology behind successful loyalty programs.
• Impact of culture on global advertising strategies.
• Influencers vs. celebrity endorsements: Which is more effective?
• Ethical implications of predictive analytics in targeting consumers.
• Effectiveness of cause marketing in boosting sales.
• Role of augmented reality in enhancing shopping experiences.
• Strategies for improving online customer engagement.

Best Marketing Research Topics

What sets outstanding marketing research projects apart? They should be relevant, intriguing, and offer new insights. With that in mind, we've compiled the best research topics in marketing that tick all these boxes. Ready to make your research truly outstanding? Dive in!

• Influence of virtual reality on consumer experiences.
• Power of storytelling in brand building.
• How does sustainability shape consumer choices?
• Impact of memes on online brand promotion.
• Role of blockchain in ensuring ad transparency.
• Emotional intelligence in customer service: Is it crucial?
• Does user-generated content boost trust in brands?
• Social media's impact on body image: A concern for advertisers?
• Role of data analytics in shaping promotional strategies.
• Ethics in advertising: How far can shock tactics go?
• Evolving consumer expectations in the era of personalization .
• What drives the success of viral ads?
• How does color influence brand recognition ?
• Impact of artificial intelligence on consumer data collection.
• Strategies to counter negative publicity on social media.

New Research Topics in Marketing

As an ever-evolving field, marketing constantly introduces new areas to investigate. It's vital to keep abreast of the latest trends to discover untapped research topics. To help you stay ahead of the curve, here are brand new marketing research topic ideas, each one reflecting innovations in the field.

• Role of voice assistants in shaping buyer behavior.
• Exploring the ethics of using AI in advertising.
• Omnichannel retailing: A shift in consumer shopping experience?
• Role of podcasts in influencing consumer behavior.
• How does virtual reality reshape shopping experiences?
• Personalization vs. privacy: A growing concern in digital advertising?
• Use of drone technology for product delivery.
• Impact of artificial intelligence on customer segmentation.
• Role of WhatsApp chatbots in e-commerce: Do they enhance customer satisfaction?
• How does mobile payment influence consumer buying behavior?
• Influencer marketing in the age of fake followers.
• The rise of shoppable posts in social media.
• Exploring the potential of augmented reality in product visualization.
• How do data breaches affect brand trust?
• Impact of social media algorithms on content visibility.

Controversial Topics in Marketing

Struggling to come up with an interesting research topic on marketing? Consider exploring controversial marketing ideas. These themes can help you to spark heated debates and draw attention from your tutor. Below are a few fantastic controversial marketing topics to write about. 

And don't forget, you can pick a topic and entrust it to a professional essay writer online . Our experts can conduct thorough research and deliver top-quality work, no matter how complex the subject. Take your pick and let our professionals do the heavy lifting for you!

• Has the rise of ad-blockers signified failure in digital advertising?
• Deceptive marketing tactics: Where is the line drawn?
• Does native advertising compromise journalistic integrity?
• Ethical dilemmas of data mining in personalized marketing.
• Use of sexual imagery in advertising: Effective or exploitative?
• Neuromarketing: Intriguing science or manipulative strategy?
• Are shock tactics in advertising crossing the line?
• Role of consumerism in environmental degradation.
• Negative impacts of beauty standards perpetuated by ads.
• Is manipulation an inherent part of marketing?
• Stereotypes in advertising : Harmless categorizing or dangerous bias?
• Social media marketing to children: Ethical or exploitative?
• Are privacy concerns leading to a decline in personalized advertising?
• Does influencer marketing promote unrealistic lifestyle expectations?
• Is greenwashing a consequence of sustainability trends in marketing?

Marketing Topics & Ideas for Students

Are you searching for marketing topic ideas tailored to your academic level? You're in the right place! In the following sections, you'll discover multiple marketing essay topics and research ideas organized according to various levels of study. Scroll down, find your academic level, and start exploring!

Marketing Research Topics for College Students

College is a time for exploration and growth, and what better way to study this niche than with some thought-provoking marketing research ideas for college students? Take a look at these titles suitable for a college-level understanding, yet engaging enough to fuel your curiosity.

• Subliminal advertising : Myth or reality?
• Impact of music in retail environments on consumer behavior.
• The role of humor in successful ad campaigns.
• Exploring the 'Fear of Missing Out' (FOMO) effect in event marketing.
• Push vs. pull marketing strategies : Which works better?
• Marketing campaigns that changed public opinion.
• Celebrity scandals: A death knell for brand image?
• Influence of packaging design on purchase decisions.
• The role of color psychology in food marketing.
• Impact of customer relationship management (CRM) on customer loyalty.
• Are loyalty programs effective in retaining customers?
• The role of social proof in online sales.
• How cultural factors influence buying decisions.
• Word-of-mouth marketing in the digital age.
• The effect of customer service quality on brand loyalty.

Marketing Research Topics for University Students

As a university student, you're expected to tackle more complex tasks. So, we've curated a list of advanced marketing research ideas, perfect for a university level understanding.

• How globalization shapes brand strategies.
• Is corporate social responsibility just a trend or a necessity?
• The influence of economic downturns on consumer behavior.
• Emotional connections: Are they key in fostering customer loyalty?
• Understanding the ' Halo Effect ' in brand perceptions.
• Lessons learned from cross-cultural promotional blunders.
• Exploring the psychology behind pricing strategies.
• The role of neurolinguistic programming in persuasive messaging.
• How sensory experiences enhance customer interactions.
• Nudging consumer behavior: Is it ethical?
• The impact of data analytics on strategic decision-making.
• Unraveling the gender stereotypes present in commercials.
• Assessing the effectiveness of ambush promotional strategies.
• How does ethical branding improve a company's image?
• Tracing the evolution and impact of guerrilla promotional strategies.

Marketing Research Topics by Category

As promised, we've meticulously organized an array of marketing topics for a research paper into specific categories for your convenience. Whether you're interested in digital marketing, consumer behavior, or any other subfield, just scroll down. Below, you'll find our comprehensive collection, each with a selection of field-specific marketing research paper ideas.

Digital Marketing Research Topics

Digital marketing revolves around promoting and selling products or services using digital platforms. As this domain continues to grow, it opens up a multitude of unique research avenues. Let's uncover some digital marketing topics to discuss:

• Role of artificial intelligence in customer segmentation.
• Does video content really boost online engagement?
• Potential of augmented reality for product visualization .
• Understanding consumer trust in online reviews.
• Effectiveness of mobile apps in customer retention.
• Future of email promotion in social media era.
• Role of SEO in driving organic traffic.
• Impact of page loading speed on bounce rates.
• Online sales: Does free shipping enhance conversion rates?
• Influencer collaboration vs paid advertising : What offers better ROI?
• Impact of personalization on e-commerce conversion rates.
• Importance of responsive design in user experience.
• Is social proof essential for online sales conversion?
• Podcasts as a promotional tool: How effective are they?
• Evolution of privacy laws and its impact on online data collection.

Strategic Marketing Research Problems Topics

Global brand strategies with setting goals, deciding on actions to achieve these goals, and mobilizing resources to execute the actions. It requires a thorough understanding of market trends, competitive landscapes, and consumer behavior. Take a glance at these topics in marketing that explore various problems and challenges in this subfield:

• Impact of poor internal communication on marketing strategy.
• Aligning brand identity with customer perceptions.
• Challenges in establishing a global brand strategy .
• Role of competitive intelligence in shaping business strategy.
• Impact of poor customer service on brand loyalty.
• Mergers and acquisitions.
• Role of organizational culture in strategy implementation.
• Navigating the risks of product diversification.
• Coping with increased price competition in saturated markets .
• Impact of supply chain disruptions on product availability.
• Overcoming barriers in implementing green business practices.
• Strategies for maintaining brand relevance in fast-paced markets.
• How does a changing regulatory environment impact strategy formulation?
• Importance of innovation in maintaining a competitive edge.
• Balancing profit margins and customer satisfaction in pricing strategy.

Social Media Marketing Research Paper Topics

It’s hard to imagine our life without social media. It has revolutionized the way we communicate and interact with one another. In this regard, there are a bunch of research topics on marketing for students who need to write a social media essay or paper.

• The rise of TikTok: Understanding its business appeal.
• How does Instagram's 'Shop Now' feature affect consumer behavior?
• The role of LinkedIn in B2B lead generation.
• Assessing the influence of Twitter's character limit on message effectiveness.
• Exploring Facebook's 'Reactions' and their impact on brand engagement.
• Potential of Pinterest for visual brand storytelling.
• Snapchat's 'Story' feature: A boon for experiential branding?
• The impact of YouTube influencers on purchase decisions.
• Understanding the role of social listening in reputation management.
• Virality on social platforms: A calculated strategy or pure luck?
• Live streams as a tool for real-time audience engagement.
• The ethics of social media data mining.
• User-generated content: An untapped branding tool?
• Role of social platforms in crisis communication.
• Analyzing the popularity of unboxing videos on social media.

>> More ideas: Social Media Research Paper Topics

Content Marketing Research Topic Ideas

Content marketing is all about creating, publishing, and distributing content for a targeted audience. It's about storytelling, providing valuable information, and building relationships with customers. Here are some fascinating content marketing topics for research:

• Evaluating the impact of blog posts on SEO.
• Long-form vs short-form content: What's more engaging?
• Infographics: A tool for simplifying complex information.
• Podcasts: A rising star in information dissemination?
• Understanding the role of eBooks in lead generation.
• Is interactive content the future of customer engagement?
• Webinars: Are they still relevant in the age of short videos?
• White papers: Their influence on decision-making in B2B.
• How does user-generated content shape brand perception?
• The rise and role of meme culture in content strategy.
• Storytelling in branding: Fad or fundamental?
• Exploring the trend of episodic content in audience retention.
• Role of content curation in demonstrating industry thought leadership.
• Using case studies as social proof in conversion strategy.
• The impact of voice search on content creation.

Marketing Research Topics in Consumer Behavior

Consumer behavior explores how individuals, groups, and organizations select, use, and dispose of goods, services, or ideas. It seeks to understand the decision-making processes and what influences them. Consider these topics of marketing and consumer behavior:

• Environmental concerns and their role in purchase decisions.
• Family influence on children's brand preferences.
• Celebrity endorsements and their impact on consumer trust.
• Psychological triggers and implications of impulse buying.
• Loyalty programs and their influence on repeat purchases .
• Brand image and its effect on product evaluation.
• Role nostalgia plays in purchase decisions.
• Psychology behind buying 'limited edition' items.
• Color and its impact on consumer perceptions and behaviors.
• Music's influence on shopper mood and behavior in stores.
• 'Made locally' label's effect on consumer choice.
• Fear of missing out (FOMO) in online buying.
• Customer reviews and their impact on online shopping behavior.
• Social media's influence on body image and related product choices.
• Paradox of choice: More selection leading to less satisfaction?

B2B Marketing Project Topics

Business-to-business (B2B) marketing focuses on selling products or services to other organizations. This subfield offers a range of topics related to marketing research. Take a look at some of our suggestions:

• Impact of digital transformation on business sales.
• LinkedIn's role in lead generation for businesses.
• Efficacy of email marketing in business transactions.
• Chatbots: Enhancing customer service in business marketing?
• Necessity of personalization in business marketing.
• Influence of webinars in generating leads for businesses.
• Understanding influencer marketing in a business context.
• Ethical issues in data collection for business marketing.
• A deep-dive into account-based marketing strategies .
• Role of predictive analytics in business marketing.
• Marketing strategies designed for small businesses.
• Overcoming challenges in business branding.
• Efficacy of content marketing in a business context.
• Implications of GDPR on business marketing.
• Emerging trends in business marketing.

>> View more: Business Topics to Write About

International Marketing Research Topics

International marketing focuses on understanding and responding to global opportunities. It requires a more extensive research approach with an eye towards cultural, political, and economic developments outside the home country. Explore these international market research ideas for papers:

• Cultural nuances and their impact on advertising strategies.
• Cross-border e-commerce: Growth and challenges.
• Exploring the role of localization in global branding.
• Understanding tariff wars and their impact on marketing strategies.
• Influence of political climate on international marketing decisions.
• International public relations: A comparative study.
• Social media and its role in global product launches.
• A study of emerging markets and their attractiveness for marketers.
• International consumer behavior: Similarities and differences.
• Localization vs. standardization in global marketing.
• Case study: Successful global rebranding campaigns.
• Impact of Brexit on European marketing strategies.
• Green marketing practices across the globe.
• International market segmentation and targeting strategies.
• International marketing ethics: A cross-cultural analysis.

Real Estate Marketing Research Topics

Real estate marketing involves understanding and responding to the needs of potential buyers, sellers, and investors in the property market. Go through these project topics in marketing related to real estate research:

• Marketing luxury apartments: Challenges and solutions.
• Selling residential properties in a buyer's market.
• How social media influences property buying decisions.
• Effectively marketing rental properties in competitive markets.
• Marketing strategies for eco-friendly homes.
• Role staging plays in promoting properties.
• Drones: The new trend in real estate showcasing.
• Advertising strategies in rapidly urbanizing areas.
• Promoting properties through influencer partnerships.
• Customer reviews' impact on online property listings.
• Neighborhood branding's influence on real estate sales.
• Online vs offline property promotion: A comparative study.
• Comparing marketing strategies: Luxury versus budget properties.
• Marketing properties during economic downturns.
• Digital marketing best practices for property agents.

Marketing Research Paper Topics in Distribution

The world of distribution is multi-layered and complex, intertwined with other key areas like logistics, supply chain management, and marketing. It's about ensuring products get into the hands of customers efficiently. Investigate this exciting area with these research topics in marketing field.

• Impact on sales: Direct vs indirect distribution methods.
• Influencing factors in selecting distribution channels.
• E-commerce's revolutionizing role in product distribution.
• Case study: Successful distribution strategies in retail.
• Drones and future delivery systems: A feasibility study.
• Role big data plays in optimizing distribution channels.
• How sustainable practices influence distribution strategies.
• Importance customer convenience plays in distribution planning.
• Overcoming distribution challenges in rural areas.
• Examining the relationship: Distribution strategies and market share.
• AI's role in streamlining distribution processes.
• Omnichannel distribution: A necessity or a luxury?
• Importance distribution planning plays in new product launches.
• Distribution's role in creating a competitive advantage.
• Changes in distribution strategies due to the pandemic.

Neuromarketing Research Topics

Neuromarketing focuses on how psychological, cognitive, and emotional processes affect consumer behavior. It combines neuroscience with traditional marketing research for a deeper understanding of decision-making processes. Here are some interesting neuromarketing topics:

• Influence of colors on consumer decision making.
• How product placement impacts buying behavior.
• Emotional triggers in advertising: An analysis.
• Consumer responses to sensory branding .
• Impacting purchase decisions with visual illusions.
• Role of auditory cues in product preference.
• Influence of olfactory cues on consumer behavior.
• Celebrity endorsements and neural responses.
• Comparing digital vs. physical shopping experiences: A neuromarketing perspective.
• Effects of negative emotion on impulse buying .
• Role neurolinguistics plays in shaping consumer opinions.
• Neuromarketing strategies for personalized advertising.
• Video vs. image ads: A comparative neuromarketing study.
• Assessing effectiveness of humor in ads: A neuroscientific approach.
• How storytelling in marketing sways the consumer's brain.

>> View more: Psychology Paper Topics

Influencer Marketing Topics for Research

Influencer marketing blends social media and advertising. It's an evolving field, ripe for research. We invite you to check these compelling research paper topics about marketing and influencers:

• Measuring return on investment in influencer marketing.
• How micro-influencers impact small business growth.
• Authenticity versus promotion: Striking a balance.
• Ethics in influencer marketing: A critical review.
• Power social media influencers hold over consumer behavior.
• Video blogging and brand visibility.
• Effect of influencer-led contests on audience engagement.
• Does influencer reputation affect brand perception?
• Celebrity versus non-celebrity influencers: Who wins?
• Impact of influencer gender on audience engagement.
• Fashion influencers and their role in brand awareness.
• Fitness influencers: Inspiring or creating pressure?
• Role influencers play in promoting sustainable products.
• Influencers and crisis management: A case study approach.
• Influencer partnerships: Temporary boost or long-term gain?

Ethical Marketing Research Paper Topics

Ethical marketing revolves around the principles of honesty, fairness, and responsibility in advertising practices. With an increasing emphasis on business ethics, research in this area can yield insightful findings. Consider these awesome research paper topics related to marketing and ethics:

• Honesty in advertising: A lost art?
• Exploring fairness in competitive marketing practices.
• Corporate social responsibility: Marketing strategy or ethical obligation?
• Greenwashing: Misleading environmental claims in advertising.
• Privacy and data collection: An ethical debate.
• Ethical implications in children's advertising.
• Body positivity and marketing: Strides and stumbles.
• Cultural sensitivity in international marketing campaigns .
• Animal rights and marketing: Exploring ethical considerations.
• Influence of ethical claims on consumer perception.
• False advertising: Consequences and solutions.
• Ethical dimensions in influencer partnerships.
• Human rights issues in marketing.
• Health claims in food advertising: Fact or fiction?
• Role of ethics in pharmaceutical marketing.

Integrated Marketing Communication Research Topics

Integrated Marketing Communication (IMC) blends different promotional tools to deliver clear, consistent, and compelling messages. IMC is crucial for brands to create unified customer experiences. Here are original, attention-grabbing integrated marketing communication topics for research :

• Role of social media in IMC strategy.
• IMC impact on customer loyalty.
• Public relations in an IMC context.
• Online-offline IMC strategies: A comparative study.
• Influencer endorsements in IMC: Effectiveness assessment.
• IMC in non-profit organizations: An exploratory study.
• Impact of IMC on brand equity.
• Event sponsorship in IMC plans.
• IMC strategy for launching new products.
• Role of IMC in crisis management.
• Digital transformation and its influence on IMC.
• IMC in enhancing customer relationships.
• AI and IMC: A synergy exploration.
• IMC for sustainable product marketing.
• Evaluating IMC success: Metrics and measurement methods.

Marketing Analytics Research Topics

Marketing analytics employs data and metrics to measure the success of marketing initiatives, enabling informed business decisions. Here are groundbreaking topics that offer intriguing insights into marketing analytics:

• Social media data: A gold mine for marketers?
• Predictive analytics in customer retention strategies.
• Quantifying influencer marketing: Metrics that matter.
• Role of big data in personalized branding.
• Real-time analytics in optimizing marketing campaigns.
• Analytics in content marketing: Determining success.
• AI-powered marketing analytics: Boon or bane?
• Sentiment analysis in brand perception.
• Location-based analytics in mobile branding.
• Web analytics: Decoding customer online behavior.
• Customer segmentation through data analytics.
• ROI calculation in digital marketing.
• Analyzing customer journey with cross-channel analytics.
• Leveraging analytics for email marketing.
• Voice search analytics: Future brand promotion tool?

Sport Marketing Topics to Write About

Sport marketing involves promoting teams, games, and related products to fans and broader audiences. It's an exciting field, mixing passion, business, and competition. Explore these sports marketing related topics if you are interested in this field:

• Social media's role in popularizing sport events.
• Fan engagement in a digital age.
• Impact of athlete endorsements on brand perception.
• Sustainability initiatives in the sports world.
• Leveraging virtual reality for improved fan experiences.
• Esports' influence on traditional sports promotion.
• Strategy shifts for supporting women's sports leagues.
• Analyzing the dynamics of sports sponsorship deals.
• Successful merchandising tactics for sports teams.
• Team performance and its influence on merchandise sales.
• Sports events as a tool for promoting tourism.
• Accessibility in sports venues: Implications for fan inclusion.
• Personal branding strategies for athletes.
• Controversy's role in athlete endorsements.
• Mobile trends shaping the sports industry.

Extra Marketing Research Paper Topics

Couldn't find a fitting topic in marketing? Don’t worry! We added some more ideas to choose from. Below are some additional topics you might like. Let’s continue your research on marketing topics together.

Marketing Presentation Topics

Presentations on marketing concepts can illuminate the strategies behind successful advertising campaigns, brand positioning, and customer engagement. These unique and original topics will provide an interesting spin on conventional marketing subjects:

• Humanizing artificial intelligence in customer relations.
• Role of silent films in modern advertising.
• Using quantum computing to optimize marketing efforts.
• Neural networks in predicting consumer behavior.
• Astral marketing: Leveraging astrology in branding.
• Biophilic elements in retail space design.
• Gamification in non-gaming brand experiences.
• Marketing possibilities in metaverse.
• Cybersecurity's influence on digital consumer trust.
• Marketing potential of brain-computer interfaces.
• Implementing circular economy principles in product promotion.
• Micro-moments: Capitalizing on instant decision making.
• Haptic technology's potential in experiential marketing.
• Role of digital twins in customer profiling.
• Impact of space tourism on brand partnerships.

Marketing Thesis Topics

Are you about to write a thesis or dissertation? Consider these pro-level marketing topics for thesis and dissertations:

• Emotional algorithms: Predicting consumer behavior through AI.
• Phygital retail : Blending physical and digital shopping experiences.
• Impact of blockchain technology on consumer trust in digital marketing.
• Sensory branding in virtual reality environments.
• Leveraging neuromorphic engineering for personalized marketing.
• Ethical implications of using deepfake technology in advertising.
• Quantum computing's potential impact on big data analytics.
• The role of immersive technology in shaping luxury brand experiences.
• Micro-personalization: Exploring marketing's hyper-customized future.
• Bio-adaptive marketing: The next frontier in personalization?
• Implications of facial recognition technology on privacy and marketing ethics.
• Exploring the marketing potential of Internet of Behaviors (IoB) .
• Edge computing's influence on real-time marketing strategies.
• Use of augmented intelligence in predicting consumer life cycle.
• Leveraging satellite technology for geolocation-based marketing.

Bottom Line on Marketing Topics for Research Papers

The marketing research paper topics and ideas attached above provide a great starting point for your project. But don't be afraid to address other angles related to the subject. Whatever you choose to study, make sure you draw clear connections between your sources and your argument. And if you need any help with writing or research, remember to contact our professional academic assistants.

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Market Research Proposal

Setting the direction for any market research effort is an essential and critical step that you have to consider whenever you would like to look into the trends in the marketplace or assess the key factors that affect the purchasing decisions of your target audience. Before doing any program or activity related to the specified matter, you first have to know how to execute an effective proposal writing procedure.

Developing a comprehensive and detailed market research proposal can help you a lot in terms of organizing the market research processes that you would like to conduct as well as the resources that you will be needing.

• Google Docs

Size: A4, US

State the objectives, scope of work, research methodology, target market, and other such important information of your market research by downloading and using this above-shown research  proposal example  template. This ready-made template’s content can be edited and customized in various file formats such as MS Word, Pages, Gooogle Docs, and editable PDF. Hurry up and try it out now!

Market Research Proposal Example

Download and make use of this market research template so that you can conduct your market research effectively. Using this, you can conveniently outline the objectives and goals for your market research, thereby, saving you enough time to do other tasks related to the research. Edit and customize using  MS Word and Pages. You can also click on  multimedia project proposal examples .

Marketing Research Proposal Example

It is important to not let yourself get confused between a market research proposal and a marketing research proposal. The marketing research proposal deals with the presentation of potential promotional and advertising activities that can be implemented by a company to present and market its products, services, deals, and other offers while the marketing research proposal is focused on learning the market movement based on the market’s trends, activities, and size.

Proposal for Market Research Example

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If you want to create your market research proposal, one of the things that you can do to help you have an easier time when developing the document is to look into references like downloadable examples. Simply browse through the market research proposal examples in PDF that are available in this post so you can have an idea of how to properly create the best market research proposal for your business.

Free Market Research Proposal Example

Size: 340 KB

Importance of a Market Research Proposal

A market research proposal helps you properly think of the things that truly matter when it comes to the market research. With the help of this document, you can give priority to the factors and elements that can contribute to the advancement and growth of your business .

Using a market research proposal can also give you time to put together relevant and necessary processes that are most likely helpful in achieving not only the goals of your market research activities but the corporate goals of the business as well. Here are some of the reasons why you need to create and use a market research proposal:

1. A market research proposal is one of the most essential documents that are used by businesses to properly plan the entire process of their market research activities. It presents the outline of the market research’s goals and it also focuses on the action plans that can lead the business to the achievement of its objectives and vision.

2. A market research proposal can give an idea about the funding that is needed by the team to execute the activities for market research. Financial support from the organization is needed to be addressed to make sure that all plotted procedures will be implemented accordingly. You may also see business proposal examples .

Developing the market research proposal with the knowledge that funding will be given for its implementation can make the marketing team, as well as the other people involved in the activity, become more proactive and efficient as it is most likely that what they envisioned and planned will be realized.

3. A market research proposal, especially one that contains a marketing SWOT analysis and a market condition overview, can help you look into the external and internal factors that affect your business operations.

The knowledge about the nature of your business, the competition that you need to look out for, the threats and risks that you need to prepare for, the needs and demands of your audience, the movement and shifts in the marketplace, and the opportunities that you should grab can make you become more well-rounded and multifaceted when drafting the market research proposal that you would like to present. You may also check out project proposal examples .

4. A market research proposal can discuss the milestones that are expected to be achieved by the business with the help of market research strategies and general action plans . Hence, this document can persuade and convince its target audience that a proposed market research activity must be approved especially if expected results can excessively benefit the business or provide a solution to its current issues, problems, and concerns.

Sample Marketing Research Proposal Example

Size: 90 KB

Proposal for Marketing Research and Market Intelligence Example

Size: 607 KB

Market Research and Analysis Report for Proposal Referencing Example

Size: 152 KB

Market Research Proposal Content

Different market research proposals have different sections, clauses, or areas of discussion. The content of a market research proposal depends on the purpose of its usage, the scope of the activity, the expected returns of the business, the professional goals of the market research, and the relation of the document’s usage to the vision of the business.

Even if there are differences when it comes to the information that you can see in many market research proposals used in various industries, there are still common or usual information that is seen in any market research proposal. Some of the details that are essential to be included in a market research proposal are as follows:

1. Develop a hypothesis. This is very important as you need to present the potential impacts of the market research proposal when implemented. This can also help you identify the ways on how you can interlink or align all the elements that are essential for the successful execution of all the market research proposal’s areas. You may also see short proposal examples .

2. Present an overview of the market research activities that you would like the business to consider. You have to sum up the intent of the market research as well as the output that you expect from it. More so, you have to discuss the feasibility, attainability, and sustainability of your general plans . Being able to showcase these strengths can help your market research proposal become more appealing and relevant.

3. Just like when making a development project proposal , use a timeline that can give an idea of the entire duration of the market research proposal’s actual usage. You have to set time frames where specific deliverables should be seen or observed already. With this, you can ensure your target audience that the proposal is time-bound and realistic.

4. Especially if you will use technical terms, a proper definition of terms is highly suggested to be included in your market research proposal. This part of the document can make the general proposal more understandable for any reasonable person.

5. Know your targets so you can easily come up with the methodology that is relevant to your needs. All the practices and activities that you would like to immerse in should be thoroughly defined in the document so that the general analysis of the measures of your proposal can be objectively done.

6. Discuss the current market conditions in the marketplace where your business belongs. Aside from the trends that you need to consider, you also have to list down the opportunities that the business can take to help it achieve its goals and return of investments.

Marketing Information Management System Research Proposal Example

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Research Proposal Usable for Market Study Example

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Market Research and Developing a Marketing Plan Proposal Example

Market Research Conduct and Proposal Drafting Example

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Discussion Flow for a Simple Market Research Proposal

The format and discussion flow of the market research proposal can contribute to the document’s successes, or the lack thereof. This is the reason why you have to be careful with how you will present the market research proposal to your audience. You have to ensure that the document is visually pleasing and well-organized so that people will not have a hard time reviewing its content. You may also see  freelance proposal examples .

A basic discussion flow that you can use when presenting the details of your market research proposal are listed below:

• The title of your market research  proposal sample
• The date when the market research proposal has been made and the dates of its updates
• The name of the company who can benefit from the document
• The name of the person who prepared the proposal and the department or division where he or she is assigned at
• The executive summary of the market research proposal
• The objectives of the market research proposal
• The current condition of the business and the market as well as other important existing knowledge
• The expected output of the document’s usage, when approved
• The demographics targeted by the business with the help of the market research proposal
• The processes of data gathering, collection, assessment, and presentation
• The methodology that will be applied for the  research project plan intended for a particular market
• The dates and periods where particular tasks should already be done
• The budget proposed by the team or the individual who made the proposal
• Any ethical considerations that must be looked into before the implementation of the market research

Proposal to Conduct Consumer Experience of Care Surveys or Market Research

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Request for Proposal for Solicitation for Contract for Market Research Example

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Marketing Research Group Project Proposal Example

Marketing Research Firm Proposal Example

Size: 477 KB

Tips to Develop an Impressive Market Research Proposal

Aside from having an advertising and marketing business plan , you should also have a market research plan. It is not enough for you to rely on your knowledge about the things that you can control. You also have to think of the elements that are not within your hands like the trends in the marketplace and the reaction of your audience and competition with regards to these trends and/or any other market changes.

Listed below are a few of the tips that you can use if you want to develop an impressive market research proposal for your business:

1. Since a market research proposal is one of the first documents that you will be needing for your market research, you have to ensure that the content of the document is flexible enough to adapt to possible changes within the development of the market research planning and implementation phases. You have to ensure that there are windows where appropriate changes can be inserted as well as channels, mediums, or platforms where you can incorporate backup plans when necessary or called for.

2. Keep in mind that the language and tone that you will use when creating the content of the market research proposal must be highly considered.

You have to ensure that the document is formal, business-appropriate, and compelling. Aside from the fact that the market research proposal is expected to be complete with all the details about your proposed market research plan, it is also imperative for you to make sure that the document is understandable, well-defined, and clear. You may also see security proposal examples .

3. Know the basics of market research proposal organization. There are different kinds of structures that you can look into so that your market research proposal can look cohesive and well put together.

The structure of the document should depend on the length of your discussion, the details that you will incorporate in your market research undertakings, and the key factors that you need to give focus and highlight on when presenting the complexity of the market research. You may also like budget proposal examples .

It will rather be more efficient for you if you plan to use references like templates and examples while preparing your market research proposal.

Maximize the help that you can get from the downloadable examples in this post as well as the related discussion that we have presented. Always ensure that there is an organization in the procedures of market research proposal development so you can be well-guided in terms of getting the output that you would like to have for your market research undertaking.

Proposal Maker

Text prompt

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• Professional

Generate a proposal for a new school recycling program

Compose a proposal for a school field trip to a science museum.

Research Proposal Topics: 503 Ideas, Sample, & Guide [2024]

Do you have to write a research proposal and can’t choose one from the professor’s list? This article may be exactly what you need.

We will provide you with the most up-to-date undergraduate and postgraduate topic ideas. Moreover, we will share the secrets of the winning research proposal writing.

Here, you will find possible ideas for research proposal topics from the best custom writing service that may be used to create your own proposal project as well as a direction for further investigation! So let’s start!

• 🔬 Research Proposal Definition
• IT Research
• 📝 Writing Guide
• 📄 Proposal Sample

🔬 Research Proposal: Definition

First of all, let’s make clear what a research proposal is. A research proposal is a type of paper you write to show others that you have a project to investigate. A research proposal demonstrates the following:

The purpose of proposal writing is to persuade others that your topic needs to be investigated. Your task is to write a well-structured text that covers all the necessary points. Make sure that everyone can understand what you wish to investigate, why it’s important, and how you are going to do it.

💡 Research Proposal Topics

Now that you know what a research proposal is, it’s time to begin the work.

What is the first thing to be done, then?

That’s right—you need to choose a topic!

The list of research proposal topics below will help you start the process. Some of the research topics are simple, while others are quite complicated. The more difficult problems also contain a short description, so that you can understand immediately whether that topic would be interesting for you.

Political Science Research Proposal Topics

Researching political science gives you plenty of room for exploration. Do you want to investigate local or global politics? Are you interested in historical or contemporary issues? The number of options is overwhelming. Have a look at this list to make choosing easier:

• Fascism and Nazism: the contemporary usage of the terms and their meaning in the history of politics. Nowadays, the terms “Fascism” and “Nazism” are often used interchangeably. The terms are originally meant to refer to Italian and German political regimes. However, the doctrines themselves have important differences.
• Contemporary religious extremism and its political and economic basis. The modern Western society is ambiguous. On the one hand, religious tolerance endorsed; on the other, religious extremism is often used to add some fuel to the fire of intolerance. Understanding the economic and political basis of religious extremism might prove helpful in breaking the illusions of both sides.
• Bernie Sanders and Jeremy Corbyn: socialists in the contemporary U.K. and U.S. politics. The U.S. Democratic Party devised its failure during the 2016 Presidential Elections by selecting Hillary Clinton. She wasn’t very popular with the public, unlike well-loved, but so-scarily-leftist Bernie Sanders. At the same time, Jeremy Corbyn and his supporters were partially successful in addressing the stagnation in the British Labor Party. Comparing the two leftist leaders and their political agenda might serve as an interesting research project topic.
• Anarchism as a political orientation and a worldview. Anarchism is commonly mistaken for chaos. In fact, it simply means the absence of formal authority and prevalence of grassroots cooperation. Numerous movements exist within anarchism , such as anarcho-syndicalism, anarcho-pacifism, etc. Their proponents have a worldview that radically differs from the “center,” albeit often it’s by no means an extremist one. Classifying and elucidating different anarchist theories and worldviews can prove a worthy research topic.
• A fragile democracy: the contemporary political crisis in Myanmar. Myanmar has for a long time suffered under the dictatorship of a military junta. The junta only dissolved in 2011, and the National League for Democracy officially rules. Yet, the militaries remain strong and often uncontrollable. The resulting crisis is tragic, and writing about it could be a good topic for a research proposal.
• The Arab Spring and its impact on the contemporary Middle East. The Arab Spring was a wave of demonstrations, protests, and revolutions in the countries of the Middle East. There was a hope that they would result in more democratic political regimes across the region. However, the results were far from optimistic. The massive impact of this phenomenon makes the Arab Spring an excellent topic example for a research proposal.
• Sarah Palin and her role in the RNC.
• Shakespeare and his influence on politics.
• The military policy of Georgia toward South Ossetia .
• Racialization of Arab Americans in the post-9/11 era.
• What countries are most opposed to globalization ?
• The Supreme Court’s close decisions regarding minorities .
• The social credit system : myths and realities.
• Why are many people disappointed with the two-party system?
• Discuss Mexico’s reaction to the US anti-immigration policies.
• How does religion influence secular countries’ politics?

Research Proposal Topics in Information Technology

In recent years, the demand for IT skills has skyrocketed. This trend is likely to continue for the next few decades. Humanity’s dependency on computers keeps growing. Because of this, solid knowledge in IT makes you an invaluable employee for any company. So, get started by writing about one of our engaging prompts:

• Traditional envisioning centers on linear tracks. It connects lines to show differences or similarities. Explore how comparative genomics can analyze numerous genomes in 3D surfaces.
• Real-time feedback in education . Student’s feedback is essential for both teachers and learners. Examine the ways and existing technologies that allow a teacher to get feedback on how students understand the lessons. Suggest concepts aimed at improving the professor-student communication.
• WLAN Networks: H.264 video transmission. You can assess how to improve cross-layer architecture for video transmission in WLAN Network. Examine ways to enhance video quality performance.
• Wireless Multimedia Sensor Networks (WMSN): performance. This topic can help you generate a whole list of ideas for further IT studies: frameworks, analysis of existing solutions, etc. You can investigate transport, physical layers, or application of the communication protocol stack.
• WLAN Network: improvement of FEC algorithms. Explore the possible way to improve FEC schemes in cases of wireless channel loss.
• Software sizing and pricing: correlation . As you may know, software’s size significantly impacts its estimated price. In your proposal, suggest methods to evaluate and lower software size.
• Component-based software engineering (CBSE) process: ways to improve. You can choose this topic among other interesting IT project proposal ideas. Investigate how CBSE can shorten the time for production, increase software quality, and reduce its costs.
• User’s behavior in social networks . Social networks are under the risk of improper users’ behavior. Provide points to detect such behavior and how to prevent it.
• Education technologies in higher education . Research methods and tools that will enhance constructive alignment in higher education teaching.
• How can the government potentially abuse facial recognition ?
• Discuss unmanned vehicles from drivers’ perception.
• 5G : usage barriers and future developments.
• Review possible solutions to current AI-related issues .
• Discuss the role of IT in promoting false information .
• What do massive data breaches mean for regular users?
• How do social media algorithms impact user experience?
• Review e-governments and other attempts to digitalize the state.
• What can happen if we integrate organic processes into robots ?
• AI in the military : violence mitigation effects.

Computer Science Project Proposal Topics

Technology surrounds us everywhere. The internet, for one, has drastically changed the way we communicate. These developments affect all aspects of our lives. One big area that has significantly benefited from ICT is education.

• Machine learning use in prediction of students’ success. Analyze how machine learning can be useful in predicting students’ grades and the rates of course completion. You can use this example to get more ideas on measurement teacher’s effectiveness.
• Students’ profile and study courses. Wrong course choice can lead to poor grades and turn studying into a waste of time. Provide suggestions on how analytics can help in students’ course choices.
• Augmented Reality (AR) and Virtual Reality (VR) in education. Examine how the use of AR and VR impacts students’ comprehension of the course contents. What effect do AR and VR have on students’ performance?
• Learning preferences and customized study process. You can analyze how various students’ learning preferences, e.g., Visual, Kinesthetic , etc. can benefit from optimized learning.
• IoT and teachers’ effectiveness. Provide suggestions on how educators can adjust their teaching styles using IoT devices and sensors .
• VR and AR roles in the assessment process. Virtual and Augmented Reality can be useful in students’ performance assessment. Suggest ways of how the professor can use VR and AR.
• Gamification in education . Gamification elements can be found almost everywhere: social media, professional software, and education. Analyze how gamification can be applied to various subjects. Assess the possible student outcomes.
• Social media and group projects . Social networks, such as Twitter, Facebook, and Instagram, are an integral part of our daily life. Assess how social media can be useful in learning, and, especially, for group projects.
• Mobile apps: usage growth. Here’s another great sample of quantitative titles. Analyze the factors that impact the usage rate of mobile applications.
• Will the Internet be available everywhere in the future?
• Describe preview techniques to compensate for low bandwidth.
• What are the weak points of financial cybersecurity ?
• Discuss the risks related to the use of smart appliances.
• Write about issues with online surveys.
• Review the trends in medical software development.
• What health issues are associated with the use of VR devices?
• Cyberwarfare: restored and new underpinning technologies.
• Assess the use of e-learning in initial employee integration.
• Desktop and mobile app versions: how to ensure better functionality.

Business Research Proposal Topics

There’s much more to business than just talking finances. Your topic can be theoretical as well as empirical. Writing about business can cover areas such as strategic planning, leadership, or sustainability.

• The impact of employee motivation on their performance . Is it true that highly motivated staff work better? And if yes, how much better does it work? The importance of this question warrants its further investigation and may prove a worthwhile topic for your dissertation research proposal.
• Disaster preparedness plans for the business. In many regions of the world, disasters such as hurricanes or earthquakes occur frequently. The costs and losses of business due to such disasters may be tremendous. Consequently, the ways to make one’s company safe is an excellent research topic in business.
• Ways to transition to a new organizational culture . Studying the ways to make such a transition smooth and seamless could be a great research paper idea.
• The most effective leadership styles for various types of businesses. The leadership has a great impact on business performance, but it’s possible that for all types of companies there’s a certain management style that would be most effective. This theme could be a useful and interesting research topic for your proposal.
• Environmental friendliness of a business: additional costs or a way to make more profit? Many business leaders assume that decreasing the amount of waste their company produces will only result in losses. However, this is not true: eco-friendliness improves business reputation and attracts more clients. Investigating the effect of environmental friendliness on business performance could be an interesting research idea.
• The impact of various types of stakeholders on the success of a business . Exploring its exact impact on a company may be an excellent idea for your quantitative research proposal.
• Business management and innovation . Social engineering technologies caused significant changes in marketing, customer-organization relations, communications, etc. Assess how these technologies can be used in business.
• Effective energy management and its role in sustainable development. If you’re looking for business proposal topics, analyze this title. Provide suggestions on how enterprises can increase their energy effectiveness.
• Social entrepreneurship in developing countries. How can a business increase its social value without prejudice to its profits? You can use this topic for your master’s or business administration dissertation.
• Ethics and corporate social responsibility. Ethical issues remain a popular topic for research studies. Point out how corporate responsibility can increase the loyalty of employees.
• Accounting and accountability . If you’re looking for business quantitative topic examples, explore the connection between accounting and accountability.
• Business management and its effect on profits . The goal of any company is to make profits. Assess how business management influences company’s losses and profits.
• Sustainable development : the relationship with business in the 21 st century. How does sustainable development affect business? What does it mean to be a sustainable leader? Give examples of organizations that became successful in the 21st century. What are the factors that have influenced their success?
• Strategy of communication : old vs. new. Choose a company featuring a new communication strategy. Why did the management of the company decide to use it? Describe the existing practices of communication strategies. What is their effect on the company’s reputation? How do they affect performance and financial outcomes? What difference can a chosen way of communication make to stakeholders?
• China and the US: cultural and organizational behavior . Why is the Chinese market so attractive for US companies? Give examples of US companies who depend on the Chinese market. What barriers for building a business on the Chinese market are there? What are the best strategies to sell products or services in China? Recommend the best-suited regimen for the introduction of a product. Give information about organizational behavior in China. What makes it unique?
• New technologies in hospitals. What are the main difficulties associated with new technologies in a medical center? Why is there a need to keep up with the changing technologies? What healthcare issues create the biggest administration barriers? Does it affect the cost? Provide a real-life example.
• Small businesses vs. big enterprises. What is the current stand of small businesses in your area? How does their performance compare to that of big established brands? Is there a place for small businesses in the next decades, or are they dying out? If that happens, in what way will it affect the economy? What can one do to prevent monopolization of the market?
• Advertising strategies: how to advertise different types of businesses. What types of ads are known to give the best results market-wise? What advertising strategies work best for big corporations? What about small businesses? Give real-life examples. Does the cost of advertising correlate with marketing success?
• Inexperienced workers : how can they find a job? Is there a market for people fresh out of colleges and inexperienced workers? What social groups fall under the category? Is the demand for such people reflected in the paychecks? What can be done to maximize their appeal as employees? Will it benefit or harm the economy?
• Employee reward system : how to boost the workers’ performance? Describe the programs that companies set up to reward employees. Does it affect employees’ motivation? Illustrate your analysis with statistics. What types of rewards are there? Which of them work better? Should a company decide whom to reward?
• How to implement corporate ethical policy. What is ethical in the corporate world of the 21st century? Does the public image of a company reflect on its sales? Give examples of successful marketing campaigns centered on ethical issues . Can a company’s message affect employees’ productivity?
• Advertising strategies and the importance of advertising for business.
• Strategies for running a business.
• Importance of business planning.
• How does virtual reality attract customers?
• What influences employees’ adaptation to new practices?
• How does competition function in disadvantageous times?
• Small and medium-sized enterprises: how to survive.
• Discuss ways of marketing the same product to different generations.
• Digitalization and supply chain recovery in crises.
• Out-of-touch leaders: are they useful for business initiatives?

Management Research Proposal Topics

Management is a vital part of every company. That’s why good governance is the key to success. Researching this subject will prove helpful for your future career.

• Ruskin Bond’s team conflict dynamic model: how to achieve project success . Analyze various conflict types using Ruskin Bond’s team model. What resolutions can improve a project? What can result in the project’s success?
• How to improve product development using dynamic capability? Do relationships between employees affect their performance? How can they achieve knowledge integration and strategic flexibility? Use a theoretical framework in your study. Analyze the data using structural equation modeling.
• Allocation of human resources . What are the issues associated with human resource allocation? Investigate the mechanisms of top-down resource allocation. Use empirical research techniques in your research.
• Project benefit management: how to set effective target benefits? What is the scale of practical target benefits? Validate your research by presenting case studies. Use goal-setting theory in your study. Analyze the dimensions of comprehensiveness, attainability, and specificity.
• Person-centered vs. team-centered leadership . Describe how to balance a project manager’s style of interaction. Use Archer realist social theory in your research. Conduct the study using mixed methods of data analysis.
• Project managers. What is their role in internal and external relationship management? Use mixed methods in your research. Categorize the role groups. Illustrate the transition from traditional to new project management.
• The project’s added value and trust-conflict in an inter-team relationship. Do trust-conflict interactions impact project added value? Investigate relational and calculative trust dimensions. Study the influence of trust-conflict interactions on project added values. Explore task, project, and relationship conflicts.
• How to encourage the building industry to evolve into a lower carbon construction equivalent. Analyze the effects of building development project processes. How much energy does building consume, and how much are there carbon emissions? Does it affect indoor environmental quality? What are the associated needs of operations management?
• Project management practices in private organizations. Which project management practices are used in private organizations? What are the sectors of their activity? Examine the influence of managers’ personal characteristics. How do they choose their project management practices? Use a mixed-methods research methodology.
• Process groups vs. the project life cycle . How are both methods implemented in a project? Collect the data using questionnaires sampled from project managers in your area. Analyze the data using inferential statistics.
• What are the advantages of Facebook in the e-commerce field ?
• What are the skills related to management strategies?
• Why is genuineness a major factor of success?
• What is a red ocean strategy in social media marketing ?
• The benefits of exponential thinking in management.
• Virtual human resources : is it a complication?
• Explore constructive deviance’s role in improving businesses.
• Ambiguous IT innovations in human resource management.
• Big data competencies for maintaining managerial competitiveness.
• Discuss talent cultivation and protection in competitive fields.

MBA Research Proposal Topic Ideas

Time is money. How can you use it more effectively? That’s one of the central questions you can suggest investigating in an MBA research proposal. For more inspiration, check out these ideas:

• Cost of packaging : does it affect manufacturer’s profitability? What are the most and the least popular types of packaging materials? How does the cost of packaging depend on its type? What are the problems associated with the most popular types of packaging? Give recommendations to improve the packaging strategies.
• Financial incentives as a tool for boosting workers’ motivation. What types of financial incentives do workers receive in different kinds of organizations? Do organizations recognize the correlation between productivity and financial incentives? Study how to enhance workers’ productivity and motivation.
• Effective employee selection and recruitment . Does it work as a tool for achieving top productivity in a company? What should one consider in the process of employee selection ? How can the knowledge of the labor turnover rate help choose a suitable candidate? How do you identify the candidates most suitable for career promotion?
• The durability of small scale business start-ups . How can one make sure that they’ve chosen the best project? How does one determine investment appraisal of small business in your area? Does this process benefit both the economy in general and the investors in particular? Can inaccurate methods of project assessment be identified early? What are the ways to avoid low returns?
• Time management in a company. Study how time is usually managed in companies. What types of work-time organization are there? Why would a company choose unconventional time management techniques? Does it reflect on the productivity of employees? Does it affect the company’s success in general?
• Ailing industries: will privatization help them? Identify the prospects and problems of ailing industries’ privatization. Conduct a case study. What are the reasons for the ineffectiveness of the service? Will the privatization help the business?
• Work environment and employees’ productivity. Study how to identify inadequacies of the workplace environment . What physical and psychological discomfort is involved? What solutions can be provided? Examine the environmental factors in a given company. Employ both the investigative and the descriptive approach in your research. Collect data using the interview and survey methods.
• Strategic human resource management . What are the ways to determine its effectiveness? Are strategic human resource practice and a company’s performance connected? Obtain the information for the study through questionnaire responses. Analyze your findings. Find out whether there is a relationship between strategic resource management and organization performance.
• Corporate governance . Study its impact on the management of an organization. Who designs and implements the processes and rules practiced in a company? What is the primary force that influences corporate governance ? Use research questions, surveys, and questionnaires in your study. Analyze the collected data through mean scores and frequencies. What are the systemic problems militating against corporate governance?
• Microfinance organizations and their impact on small-scale organizations. How do microfinance organizations encourage banking habits among poorer populations? How can the economic status of the small scale manufacturers be improved by giving them more capital? How can microfinance credit influence a company’s performance? What are the possible drawbacks of this business relationship?
• Review how leadership relates to job satisfaction .
• What is the key to success behind family enterprises ?
• HR training’s direct impact on retaining employees.
• Managing stakeholder attitude: potential performance implications.
• What factors are responsible for an organization’s sustainability?
• How can AI help strategic business management?
• Discuss business start-ups in the digital age.
• What happens when law and decision-making collide?
• Employee commitment during uncertain times.
• Leadership reinvention: effects for a chosen model.

Business Project Proposal Ideas

Have you been planning to start your own company? Or maybe you’d like to develop a product that makes life easier? A business project research proposal allows you to put your dream on paper. If you don’t have a concrete idea just yet, here is some inspiration:

• A mobile application to recruit potential staff. The app will involve problem-solving puzzles. It will monitor the time spent on solving them without using outside resources. The top 10 players can be later contacted.
• A website specializing in collecting customized orders. The website will gather information on what people want to be made. It will send requests to affiliated creators. They, in turn, choose what they can complete based on their specialty.
• An e-book café and hardware/software funding. It will focus on convenient models with vast libraries. They will also provide customers with food and music.
• A traditionally animated film in the style of old classics. Most of today’s animated films rely on CGI. Due to the nostalgia factor, a hand-drawn feature could be successful.
• A representative-operated national food restaurant. The idea is to hire representatives of the culture the restaurant is based on. It may increase engagement with different demographics.
• A social media website that takes user’s suggestions into account. Competing with more established players in the field is challenging. However, you may take advantage of their known weaknesses. Your website would mind user feedback and thus avoid introducing unpopular changes.
• Safe-space avenue for online and offline presentations. Minority groups may find it challenging to access busier platforms. Offering them a spot that will guarantee their safety may benefit both parties.
• A reverse experience school for disabled people. The experiment will follow the principles of inclusivity . People without disabilities would comprise a minority. It would allow disabled people to feel less constrained.
• A digital platform for aspiring influencers . The service will offer advice and suggest the steps for building an audience.
• An analog fast food product for vegans. Today’s restaurants offer replacements for meat-based dishes. Still, it’s not always the case. That’s why a product designed with the help of clients’ feedback may become popular.
• A tattoo studio for writing-based designs.
• A streaming service for cult classics.
• A smart hotel for pets.
• A vintage CD-ROM music production kit.
• A real-life matchmaking service for single parents.
• A lactose-free nutritional drink for selling in gyms.
• A hotline with qualified mental health specialists.
• A TV show focused on Native American representation.
• A third-party mediator in a customer-realtor transaction.
• An organization providing research opportunities for students.

Research Proposal Topics on Education

Education plays a crucial role in our lives. It’s an area where constant research and improvement are incredibly important. Check out these ideas:

• The importance of early interventions in special education for children with disabilities. Investigating the “why” of it might be an interesting research topic for high school students.
• The use of innovative technologies in education . The ubiquity of computers and smartphones means that they also used in studies. Finding out new ways in which innovations might assist teachers could be an interesting research paper idea.
• The effectiveness of online universities in providing education. It could be an exciting research topic idea to compare online institutions to traditional.
• University education in a narrow specialization: a way to increase professionalism, or to spread ignorance? There exists a trend of providing education in a narrow area or specialty in the contemporary higher education setting. However, traditional universities have also been known to teach their students a wide range of courses. The benefits of an education in a narrow field and the costs of losing the tradition of an all-encompassing education are a worthwhile topic for a Phd. research proposal.
• Innovative approaches to teaching . The need for the instructor to interact with students is becoming more and more apparent in the contemporary educational setting. Studying the benefits and drawbacks of this approach might be an excellent idea for a research proposal topic list for education majors.
• The impacts of inclusive education on children without special needs. Inclusive learning is believed to have a positive influence on children with special needs and has become a trend nowadays. However, it’s unclear how such education affects children without special needs, which warrants further investigation of this research topic.

• Classroom management techniques for high school . High school teachers often have to deal with disruptive behaviors of their students. Finding out what classroom management techniques work best for this may prove a useful and engaging research topic idea.
• Problematic children: approaches to managing a child’s temperament . All children have their own personality. It can be difficult for parents to understand how to manage it. Many management approaches are depending on how a child behaves.
• How parents’ overprotectiveness may cause a child to become anxious? Some children are insecure and worrisome in unfamiliar situations. In this situation, parents should avoid being overprotective. Encouraging a child to explore is the best strategy.
• Impulsive children: parenting strategies . Parents often struggle with kids whose behavior is hard to predict. There are ways to make it easier. Parents should remain gentle with children. But, at the same time, they should promote their child’s self-discipline.
• What role does art play in child development? It’s one of the most relevant and exciting topics for research proposals in education. Everyone supports art classes in early childhood development. However, in many countries, art disappears from the list of subjects in middle and high school. Is it the correct approach? How does art affect children’s development?
• Child development : aesthetic education as a core learning approach. Another great title of research proposal in education, also worth choosing it as a thesis topic. You can look into the benefits of aesthetic education. It helps children to become creative and see things from new points of view.
• Testing system: should it be reformed? Everyone agrees that there are too many flaws in the current testing system. Not only can it be unfair; it also puts pressure on children and college students. Look into why and how the testing system is flawed and if there is a need to fix it.
• Does the testing system impact on children’s self-confidence? Tests and exams cause children to develop anxiety and depression. Moreover, this problem may aggravate. It can lead children to develop low self-confidence and hurt their social skills.
• The purpose of early intervention. Some children need special or extra care and support throughout their development. But how to understand who needs it, and how will they benefit from it? Why would this approach be the best for them?
• Education and innovative technologies . E-books and tablets are replacing textbooks. Chalkboards are out of use since smart boards are the new solution. Both children and teachers are adapting to the latest technologies. You might research the most recent trends in this topic.
• Educational apps for children: advantages and disadvantages. Even toddlers can use smartphones and tablets now. Parents might as well use technologies for educational purposes. However, it may be tricky. Some apps combine the story with learning outcome goals and promote creativity. Others might have too much action and sound. This only distracts children from learning.
• What is the optimal “ screen time” for children ? When parents want some time to rest from kids, they just turn the TV on. Is it harmful or beneficial for children? Try to find out how much time they should spend with it.
• General education courses in college: are they necessary? Such courses include algebra, biology, and chemistry. But what if a student wants to focus on studying languages? It’s one of the best questions about higher education.
• Innovative approaches to contacting problematic children.
• Aesthetic education as a basis for child development .
• Advantages and disadvantages of a testing system.
• What’s your opinion on teachers instructing AI replacements?
• Real-time online classes or asynchronous learning models: what’s better?
• Assess learning loss in the top universities in 2024.
• Ineffective civics classes : where did the system fail?
• What are the health implications of remote teaching?
• Learning to engineer: aims and instruments.
• Assess the importance of peer feedback in education.

Special Education Research Proposal Topics

There are many questions regarding the best approach in educating kids with special needs. Should they always study with their peers? Or do they need special classes to tackle their individual requirements? Your research proposal can focus on various aspects. The parents’ roles or the use of technology are compelling examples.

• Does inclusive education promote empathy in children without special needs? It’s one of the best learning strategies for kids with learning disabilities. No one asks what children without special needs think about it. Still, little kids are open-hearted. Most of them are happy to help their peers with difficulties.
• Does dyslexia affect a child’s social skills? In the company of loving parents, a child with dyslexia will be OK. As children start socializing, they start noticing the problems with reading. It may lead to shaming and excluding them from social groups.
• Classroom management for inclusive high schools. Disruptive behavior is a common thing in high schools. However, everything is different when the school is inclusive. Teachers face various challenges every day. New practical ideas in this field may be beneficial.
• Does early intervention impact children with learning disabilities ? Early intervention includes therapies for those who have issues with learning. Your research might consist of comparing and contrasting those methods. Find out which are the best. You may even try to develop a new approach!
• Should we educate children about their peers who have special needs? There are training programs for teachers working with kids with learning disabilities. But what about their peers? Would children with special needs feel more support if their classmates were more understanding?
• Innovative approaches to teaching in special education . More individual interaction between a teacher and each student. In inclusive classes, it’s especially relevant. You would need to look for innovative approaches. Most research proposal questions in education are not as urgent as this one!
• Does stress influence children with learning disabilities more than others during testing? In this research, focus on the more vulnerable group of students. Special education should address this question with caution.
• How to identify and prevent reading problems in the early stage. In school, all the learning issues of a child come out. It’s vital to identify the problem immediately to prevent trauma. Look into the root causes of this problem and its possible solutions.
• Technology integration for children with special needs. This topic is connected with many questions. You would need to address all of them in your research. A sample would look like this: “What are the benefits of technology in special education?”
• How strict should educators be with children with learning disabilities ? Of course, it depends on each individual. Still, there should be some limits. All special education teachers should know how to balance being strict and permissive. Your research can serve as a guide for aspiring teachers!
• The role of parents in special education . Healthy development of a child with special needs doesn’t end with teachers. Parents also play an important role in their kids’ education. How exactly can they help their child with learning disabilities?
• The role of computers in accessible school environment.
• Learning disparity mitigation and special education certificates .
• Discuss the pros and cons of compromises in inclusive classrooms .
• What are the main challenges for FAPE’s universal application?
• Do we need new regulations in special education ?
• Review current school models for disabled students.
• Shortage of qualified educators: what can we do?
• Special education during a pandemic: lessons learned.
• What do co-occurring needs imply for teachers and students?

Research Proposal Topics in Early Childhood Education

Young children are extremely impressionable. Because of this, early childhood education has a huge impact on kids’ development. Many factors need careful consideration. Among them are learning techniques and the need of incorporating the child’s social background.

• Executive functions and early childhood education: working memory. It’s easily one of the most interesting research proposal topics in early childhood education. How do children connect their ideas? How does their mind work? And how can we use this in education?
• Early childhood : brain development through playing. The brain develops most actively during the first two years of our lives. At that age, the brain is especially vulnerable because it reacts to all environmental changes. It’s essential to support children’s development through play and stress reduction.
• Early childhood development: child care facilities vs. home. Increasingly more mothers prefer to get back to work right after the birth of their children. Daycare services are developing to meet all the child’s needs. However, can it replace the quality time children spend with their parents?
• Quality child care facility: an overview. What should high-quality child care be like? Parents often face the challenge of picking the right place for their child while they don’t know what to look for. You can provide research comparing and contrasting the best child care facilities in your area.
• Culture and early childhood education: immigrant families. Culture shapes the behavior and beliefs of small children. Immigrant families especially should always consider it. Education programs need to be adjusted to the cultural differences .
• How to divorce and not harm a child’s development. We all understand that there can be different life situations, and sometimes it’s better for people to be separated. However, it gets complicated when they are also parents. A child’s mental and emotional health is at risk during the divorce. What are the ways to protect children from this stress?
• Paternity and early childhood education . Fathers play an essential role in their children’s social skills. They affect children’s future relationships and emotional health. During your research on this topic, don’t forget to consider the sociocultural context.
• Early childhood development : gender socialization. It’s a controversial topic. Nowadays, more and more parents want to raise their children in a gender-neutral environment. How can they achieve a balance?
• Early childhood education and play-based learning. Play-based learning has been approved as one of the best approaches in early childhood development. It allows guidance from a parent while promoting a child’s independence. Play enables children to learn math, reading, and other skills engagingly.
• School readiness and early childhood education. Going to school can be stressful for both kids and parents. To minimize stress, parents can take an active part in preparing their children for this experience. This research would be aimed to identify the skills children need to gain to be ready for school.
• What are the benefits of learning the second language for children? In our globalized world, parents aim to give more opportunities to their children by teaching them foreign languages . It has been researched that learning a second language can be beneficial for children’s cognitive behavior.
• Aboriginal children education: obstacles to language development .
• Does the readiness rate contribute to injustice?
• Outline the new forms of play in schools.
• Discuss the use of relaxing games in class.
• How do teachers facilitate peer communication?
• Explore the implications of racial diversity in educators.
• Remote learning for young children: how much is enough?
• Assess teacher-child interactions during breaks.
• What activities contribute to improving reading skills ?

Sociology Research Proposal Topics

Humans are erratic creatures. Yet, we all manage to live together. Are you interested in studying the mechanics of society? Then you should consider a research proposal in sociology .

• The impact of citizen’s wealth elections. Determine how economic conditions and people’s income influence voting patterns.
• Correlation between personality, income, and career choice . You can explore how personal skills and family income motivate youth to choose their future career path.
• Population background and racial discrimination . Explore mechanisms to prevent racial discrimination in societies with a diverse background of people. You can also analyze the impact of Brexit and Trump’s slogan “Make America great again” on the rise of race discrimination.
• State pension age and its effect on the labor market. Identify how the increase of the state pension age (SPA) influences a person’s and country’s labor supply. What is the contribution of the increase of SPA to the state’s economy?
• Investing behavior: neuroeconomic approach. In the Ph.D. proposal, examine how cognitive factors influence success in the financial market. Offer your ideas on how to improve the decision-making process in investments.
• Poverty among ethnic minorities. Since the financial crisis in 2008, in-work poverty became a significant issue, especially among ethnic minorities . Analyze this issue and research how it impacts occupational mobility.
• Fiscal policy and its correlation to asset pricing. Generate risk aversion ideas and asset pricing concepts. Provide recommendations for optimal fiscal policy and its improvements.
• Racial identity and conflicts: interrelations. Conflicts are unavoidable in our daily life. In your Ph.D. research proposal, you can analyze how a person’s conflict behavior depends on their racial identity .
• Social responsibility: developing countries. Research what safety and health actions should take companies in the construction industry of developing countries.
• Describe the national specifics of poverty feminization.
• Is there a link between parental practices and children’s social attitudes?
• How did the meaning of happiness evolve through generations ?
• Segregation in modern cities.
• Discuss the early stages of language acquisition .
• Is the American dream attainable for minority groups?
• Social expectations and dating preferences: how to match pairs.
• Does family structure impact one’s occupation?
• Social networks and deviant tendencies: what’s the correlation?
• What factors are driving people to military enlistment?

Other Research Proposal Topics

History research proposal example topics.

Maybe you enjoy tracing the footsteps of past societies. Or perhaps you like to study the battles of the 20 th century. Whatever your preference is, researching any part of history will certainly yield fascinating results.

• The memory of World War II in the United States. American history books often depict the United States as a country that played a key role in defeating Nazi Germany and its allies. But was it true? And if not, what purpose did this image serve in the post-war years, and what is its function today?
• Witch Hunt in Europe during the Middle Ages and Renaissance. The Holy Inquisition is notorious for its hunt and torturous murder of countless women for their alleged practice of witchcraft . The history of this hunt, as well as the doctrine of the Inquisition, might be an interesting research topic.
• Vladimir Lenin and Joseph Stalin: a comparison of policies. The October Revolution played a significant role in history, resulting in the birth of the Soviet Union. The country was to become a communist utopia. Instead, the revolution proved violent. When Lenin died, and Stalin came to power, the country turned into a bloody dictatorship. A possible history research proposal, for example, would be the investigation of the differences between the policies of Lenin, who did try to build socialism, and Stalin, who organized a reign of terror.
• The French Revolution and its impact on the history of 19th century Europe . The French Revolution is known to be one of the most influential events in history, even though it ended in a dictatorship. The revolution’s impact on European history might serve as a worthwhile topic for research writing.
• European colonization of the Americas and the fate of Native Americans. Although the reputation of Christopher Columbus and other explorers of the New World is mostly positive, the reality was far more serious. The colonizers used ruthless and violent methods to deal with Native Americans, massacring them to gain land and enslaving them into labor. The history of cruelty might nonetheless prove an interesting topic for a history project proposal.
• The history of racism in the United States . Whether one likes it or not, racism played an important role in the history of the U.S. The country has not yet recovered from its consequences. The history of American racist ideas might be a good topic for research that may possibly help battle racial discrimination.
• History and evolution of Buddhism in the world.
• The fate of the Jewish people during World War II.
• Trace the development of the post-Macedonian empires.
• How did Princess Diana influence the Royal Family’s image ?
• Write about Magna Carta and its legacy.
• Discuss short-lived Chinese dynasties and their demise.
• Joan of Arc’s image throughout the ages .
• Explore the British Empire’s conflicts with its colonies.
• What was Caesar’s role in spreading Latin in Europe?
• The ideological background for 20 th -century civil wars.

Research Proposal Topics in English and World Literature

If you’re passionate about reading , this section is for you. From Dostoyevsky to Austen, this list contains only the most engaging prompts in literature.

• The character of Sonya Marmeladova in Fyodor Dostoyevsky’s Crime and Punishment . Sonya Marmeladova is one of the most appealing and sympathetic characters in world literature. A teenage girl, she is the embodiment of kindness and allegiance, which is not changed by the fact that she has to work as a prostitute to support her family. Analyzing her character can be an excellent research project topic.
• Tragic love in Shakespeare’s Romeo and Juliet . The tragic story of Romeo and Juliet’s love is perhaps one of the most well-known stories in the world. It may prove a good writing topic for any course in English literature.
• The real-life plausibility of the role of Dorian’s portrait in Wilde’s The Picture of Dorian Gray . The picture of Dorian played the role of a “moral mirror” for the protagonist of the story. But would a real-world person such as Dorian pay so much attention to such a portrait, if they had it? This is a good research question that can be investigated further.
• The character of Eliza Doolittle in G. B. Shaw’s Pygmalion . In Shaw’s play, a simple flower girl turned into a refined woman after Professor Henry Higgins taught her. Her unique transformation may be studied further if you choose this sample idea as your research proposal topic.
• Melville’s Moby-Dick : a story of a captain’s folly. One of the greatest novels in the history of American literature is devoted to Captain Ahab , planning his revenge on a white whale named Moby Dick. Would such anthropomorphization of a whale make sense in real-life, though? Selecting this as a research paper topic may help you find more about this question.
• Jane Eyre : the story of Cinderella by C. Brontë. Does the complicated and multifaceted nature of Jane Eyre make it a Cinderella story? Further study of C. Brontë’s masterpiece may be one of the best proposal ideas for your research.
• Analysis of Poe’s writing style in The Raven .
• Lost hope in Hemingway’s A Farewell to Arms .
• Racial discrimination in Uncle Tom’s Cabin .
• Explore white normativity in Toni Morrison’s Tar Baby .
• What is the proposed image of Prometheus in Frankenstein ?
• Freudian concepts of sexuality in The Monk .
• Gender expectations and the Bronte sisters’ works.
• Study the anatomical imagery in The Merchant of Venice .
• Domestic animals in T.S. Eliot’s poetry.
• Vanity Fair : are its main characters realistic or symbolic?

Chemistry Research Proposal Topic Ideas

Do you enjoy analyzing what our world is made of? With a research proposal in chemistry , you can do precisely that. Whether you’re into inorganic or biochemistry, this section has what you need.

• The impact of the temperature on chemical reaction speed. Generally speaking, higher temperature means that chemical reactions occur faster. Investigating in greater detail why this happens may be an interesting research topic for high school students.
• The use of organometallic compounds in the industry. Organometallic compounds play a vital role in modern chemistry and widely used in numerous spheres of production. Studying their profits might prove an interesting research proposal idea.
• The use of organic solvents in the contemporary world. Organic solvents are essential today, being widely used for a variety of purposes. Studying them might be a great research idea for a proposal.
• The difference between covalent and ionic bonds. Covalent and ionic bonds are two of the most important types of chemical bonds between atoms. Further elucidating the similarities and differences between them is a worthwhile research proposal idea for high school students.
• The mechanisms of reaction catalysis and inhibition. Chemical catalysts and inhibitors are widely used in the contemporary world to quicken or slow down the speed of chemical reactions. The mechanism by which catalysts and inhibitors work could prove a worthwhile paper topic.
• Chemically related toxicants: their impact on human health. Chemical toxicants may be present as contaminants released by factories. Another way toxicants can exist is pollution and the results of environmental effects. In your chemistry research proposal, examine how to prevent potential toxic influence on human lives.
• Allergy and chemistry: interrelations. If you’re looking for high school research proposal titles, analyze this topic. Every year more and more people suffer from allergies. Investigate what role chemistry and toxicants play in increased disease rates.
• Respiratory toxicity: Chlorine . Chlorine is a toxicant that is exposed from plastic, paper, and chlorinated chemicals. Research the impact of Chlorine on health. How can organic home cleaning products usage lower risks of allergic rhinitis?
• Anthropogenic chemicals in the contemporary world. We face anthropogenic chemicals everywhere in our daily life. Industrial, consumer, and agricultural activities cause chemicals emissions. Investigating this issue can help you build an outstanding title list for further research.
• Toxicity profiling and its importance. Toxicity profiling can become a great research area for college and university students. Find out more about sample toxicity profiling and its purposes.
• Chemistry of LSD.
• Chemistry of synaptic transmitters.
• Alchemy in relation to physics.
• Study the potential usage of hybrid materials.
• Discuss ways to develop novel catalysts through organics.
• Atom movement and modeling of artificial molecules.
• Heterogeneous environment: impact on subatomic particle transfer.
• What are the developments in correcting cell function abnormalities?
• Review safe alternatives for contamination procedures.
• Explore the role of metal oxide catalysts in energy renewal.

Psychology Research Proposal Example Topics

In many ways, human mind remains a mystery. That’s probably one of the main reasons why psychology is such a fascinating subject. Do you want to dive into an uncharted territory or stay on the beaten track? You decide!

• Importance of being knowledgeable about cognitive psychology . Exploring people’s thought processes can be among the most exciting cognitive psychology research proposal ideas.
• The role of family in the socialization of an individual . Family plays a critical role in a person’s life, surrounding them from their childhood, providing them with food and shelter, and educating them. However, it’s important to know how a family socializes a child growing up.
• The potential consequences of an untreated post-traumatic stress disorder . PTSD is a condition that may develop in an individual after a highly traumatic event. It needs treatment, or it may have a profoundly adverse influence on the life of that individual. It’s pivotal to realize how exactly PTSD may impact a person’s life, which makes this a good research topic for a paper.
• The phenomenon of bullying in high schools from a psychological point of view . It’s unfortunate that in many contemporary high schools, bullying still poses a significant problem . It may have a serious adverse effect on the victims of bullying, so it’s pivotal to understand the reasons for bullying and the mechanisms that the victims may use to defend themselves.
• Sociopathy (ASPD) and psychopathy: similarities and differences. The terms “sociopathy” and “psychopathy” may often be confused by non-professionals. However, important differences between the conditions exist, and it’s paramount to understand them well.
• The psychological causes of employee resistance to change . Employees in various companies often tend to resist organizational change. Nevertheless, such resistance may sometimes have an adverse influence on organizational performance.
• Empathy from an evolutionary point of view. It’s likely that empathy—the ability to comprehend what another person feels—is a trait that emerged in humans as a part of an evolutionary process. Examining the matter further from can be an excellent evolutionary psychology research proposal.
• Jean Piaget’s contribution to psychology
• Role of methodology in developmental research
• Overcompensation of gender roles in single-mother households.
• Little Albert experiment : where did it go wrong?
• Freud and feminism : do they go together?
• Is aromanticism a choice or not?
• Discuss the trial-and-error method in choosing a therapy.
• Explore the psychology behind Mandela’s effect.
• Aging without children: what are the potential substitutes?
• Pinker’s Better Angels thesis: unchanged violence perception.

Research Proposal Topics in Philosophy

What is good and evil? Philosophers have been asking questions like this for centuries. You can join their pondering with a research proposal topic from the list below.

• Theodicy in the works of medieval philosophers. Theodicy, or the explanation of why God permits the existence of evil , was always a serious problem for religious philosophy. Medieval philosophers made numerous attempts to create a plausible theodicy. Whether they were successful or not can be demonstrated if the problem is selected as a research topic for your study.
• Refutation of proofs of God’s existence in Kant’s Critique of Pure Reason . Medieval philosophers tried hard to prove that God exists, but their “proofs” were all similar, wrote Kant. The great German philosopher argued that there are only a few main types of such proofs, and all of them do not work. Choose this as a research topic for your paper and find out why.
• Aristotelian Physics : verbalization of the “intuitively obvious.” Physics is a collection of works by Aristotle that deals with describing the physical world. Having no access to the experimental methods of science, Greek philosophers used reasoning, intuition, and speculation to build their theories. Aristotelian Physics is similar: it describes the physical world precisely as it intuitively appears to human senses.
• The concept of political power in John Searle’s works. John Searle is a contemporary American philosopher-analyst whose works cover a broad range of topics, from a philosophy of language and mind to political philosophy. Researching his ideas about political power can prove quite fruitful.
• The role of Aristotle’s works in the medieval Christian philosophy . Aristotle played a pivotal role in the development of medieval philosophy in Europe. Many philosophers of the Middle Ages based their philosophical theories and systems on what Aristotle had written. Studying Aristotelian influences on medieval philosophers is a great research topic.
• Thomas More’s Utopia and Tommaso Campanella’s The City of the Sun : a comparison of two utopias. Utopia and The City of the Sun are some of the most famous utopian writings in the history of philosophy; in fact, the very genre was named after More’s work . Comparing the two works can prove an interesting endeavor.
• Roger Bacon as the father of the experimental method in science. Roger Bacon is widely regarded as the person who introduced experimental method of inquiry into science. Investigate his works, as well as the context in which he worked. You will understand how Roger Bacon developed this idea if the proposed issue is chosen as a research topic for your study.
• What is the meaning of life?
• Ideas of philosophy and religion in Mary Shelley’s Frankenstein .
• How to deny the antecedent to enhance the argument.
• Define the meaning of a “norm” in its modern sense.
• Transhumanism: is digital immortality possible?
• Study the notions of free will and regret.
• Truthmaking: why are information gaps necessary?
• What do philosophical zombies mean for anti-materialism?
• Hume and miracles: a pro-religious justification.
• Is noncombatant immunity a beacon for warfare ethics?

Research Proposal Topics in Development Studies

The evolution of states and nations is at the core of developmental studies. You can observe this process from various perspectives. These include political, social, or cultural points of view.

• Education and success : interrelations. Explore the relations between success and education. Analyze the correlation between education, quality of life, and high living standards.
• Human rights : the impact of non-government organizations and social movements. Investigate how various social movements and NGOs impact and promote human rights in different countries.
• Conflicts and their impact on livelihood. The countries with conflicts are at risk of wars eruption, which will cause deaths and poor living conditions. Researching how conflicts must be addressed to avoid the problems mentioned above might be interesting if you’re searching for good project topics in development studies.
• Waste management programs : how they influence society. Nowadays, there are plenty of waste management projects and programs. Research this issue and analyze its impact on society, environment, and economics. You can examine the Swedish experience and suggest your waste management program.
• Women empowerment : how it contributes to women’s independence. Women empowerment programs significantly impact their autonomy and self-development. However, in some regions, women still have little or no access to education. Research how vocational education impacts empowering women in different societies.
• Social institutions and economic development: interrelations. Social institutions play a significant role in ensuring the well-being of citizens. In your study, you can explore how various social institutions contribute to the economic development of the country.
• The role of social movements in promoting equality. Minorities often face inequality and injustice, especially in countries where people have a diverse ethnic, religious, and economic background. In your research paper, highlight how various social movements ensure equality in a particular country.
• Globalization and the country’s development . We live in a world where countries can’t survive without multilateral relations. Analyze how international relations influence the economic growth of a country.
• Women leaders and their role in the country’s development. Many years women were not allowed to hold leadership positions. Even now female leaders often face criticism. In your research proposal, evaluate the perception of women leaders and their role in country’s development.
• How does globalization affect public health?
• Is microfinance in low-income communities a salvation?
• What does aging imply for one’s income level?
• Developing countries : what is in demand?
• Study capital accumulation in Taiwanese households.
• Review insurance risks in Sub-Saharan Africa.
• Explore the saving habits of women in India.
• What did the current generation inherit from the Great Depression era ?
• What are the reasons behind excessive urban bias in Latin America?
• Is pollution in developing countries inevitable?
• Caribbean states: external influences and countermeasure policies.

Medical Research Proposal Sample Topics

Thorough medical research is vital for human survival and wellbeing. The human body harbors many mysteries that need exploring. If you want to contribute to solving the puzzle, check out this section.

• Addictions among young people: treatment and prevention. Provide ideas for the treatment of young people and ways to help them live a drug-free life. Suggest concepts to prevent addictions to video games , alcohol, drugs, etc.
• Healthcare equality for minorities . Various minority groups may face inequality in healthcare. Analyze why the disparities occur for a certain minority group. Provide your suggestions on how to decrease the rates of under-insured minority representatives across the country.
• Healthcare in rural areas . People in backcountry often have limited or no access to adequate treatment. You can investigate and provide suggestions on how to improve quality of healthcare in these areas.
• Movement disorders: treatment. Neurologic conditions like Parkinson’s or Alzheimer’s are destructive for both the patient and their family. Assess ways to treat these conditions and help patients.
• Childhood obesity : prevention. According to the OECD report , one in six children suffers from obesity. Examine recent studies and suggest new concepts for obesity treatment and prevention .
• Pediatric transplants: patient survival. In your proposal, you can examine new drugs aimed to minimize the side effects of the treatment regimens or analyze challenges in the treatment of transplanted patients.
• Health education in high school . Numerous surveys show that more than 50% of parents are dissatisfied with the quality of health education their children receive at school. Suggest ideas to improve the quality of educational programs. What issues should they cover?
• Stress and depression among the youth . Stress-related disorders are common among students. Recent studies show that almost 75% of children up to 18 years with anxiety also suffer from depression. You can investigate ways to prevent depression and anxiety disorders.
• Mental health education . Examine the importance of proper mental health education in school, along with traditional health topics like abortions or drug abuse.
• What are the safer routes of estrogen intake for risk groups?
• Discuss disease prevention for pregnant women.
• Review the pros and cons of revascularization in older patients.
• Negligence of donor organs: who else can be potential patients?
• The dark side of sports: diseases in athletes.
• Assess the accuracy of noninvasive screening.
• Delayed surgeries during the COVID-19 pandemic : a difficult choice.
• Shift distribution in nursing : what are the adverse health outcomes?
• Sub-fertility in men and women: similarities and differences.

Biology Research Proposal Sample Topics

Biology is not just about watching birds or inspecting plants. The science of life has much to offer. If you choose to write a paper on this subject, why not study microbiology? Or maybe epidemiology? There is much left to understand about the organisms inhabiting this planet.

• Stem cell research: cloning. Examine the ethics of cloning and its effect on social development. Research what implications cloning may have on society.
• Honey bees’ disappearance. Research causes of mass disappearance of bees. What impact can it have on the agricultural industry? Provide suggestions on how to prevent its negative consequences.
• Cancer, stress, and treatment. Assess studies related to cancer and its causes. What role does stress play in cancer treatment? How can the atmosphere in hospitals help patients get better?
• Heart health and stimulants: interrelations. Examine the correlation between stimulants and risks of heart diseases.
• Diets and healthy food . Explore the most popular diets . How do they affect a person’s health? Are there any benefits of eating only certain vegetables and fruits?
• Pregnancy and hormones . Investigate how maternal hormones in the first trimester impact the risk of breast cancer. It can be a great topic for your Ph.D. dissertation since there is a lack of research on this issue. Most research works are related to the later gestation period.
• Human impact on marine life . Analyze how the Fukushima disaster influenced marine life and its effect on species population. What are the ways to protect rare or endangered species from radiation?
• Drug medicine in pediatrics. Discuss the ethics of drug prescription on children. Explore ways to improve pediatric drug trials and development.
• Indoor life and diseases : correlations. Modern life involves mostly indoor lifestyle. Analyze how it affects people’s ability to contract diseases. Is there a connection between the H1N1 flu epidemic and indoor life?
• Genetic engineering: what is possible in 2024 ?
• Discuss virus mutations and available means to prevent them.
• Explore priors in relation to epidemics .
• What biological factors influence a country’s economic stability?
• Recovery of endangered species: what obstacles persist?
• Discuss the possible health effects of living on another planet .
• Study botanical structures in advanced artificial designs.
• What are the adverse effects of bioremediation in suburban areas?
• Rudimentary organs: which can be the next one?

Environmental Research Proposal Topics

Environmental disasters are happening at an unprecedented rate. Finding ways to combat them is an urgent mission. That’s why many countries made environmental issues a top priority on their political agendas.

• World’s coral reefs: how to prevent destruction. Provide ideas for the environmental management of the countries that will help to decrease the reefs’ destruction .
• Climate change: a scientific approach. Share your ideas on why governments criticize the Climate Change Agreement. Examine the Paris Climate Agreement and point out its weaknesses.
• LED lights and their role in environmental protection. LED lights become more and more popular. You can find them everywhere: in TVs, computers, and even cars. Point out why LED light bulbs are better than the traditional one and how they impact the environment.
• Acid rains and endangered species . Pollution is a significant issue, and one of the popular environmental proposal topics. Analyze the impact of acid rain on marine life and wildlife.
• Clothing industry and their impact on water contamination. Production of one T-shirt requires over 2,700 liters of water . Provide suggestions on how fashion trendsetters can impact the production of clothing. Suggest how upcycling programs can reduce water pollution.
• Alternative energy and transportation. Investigate whether alternative fuel vehicles can replace traditional ones. Assess the strengths and weaknesses of alternative energy.
• Fukushima disaster , Arkhangelsk explosion, and Chernobyl. Examine these three disasters: what role did a human factor play? Provide your ideas on how to prevent similar tragedies.
• Radon: how to protect families from its impact? Radon is a radioactive gas that can enter peoples’ homes through cracks in the home’s foundation. Investigate its effects on health and suggest concepts aimed to protect families from radon.
• Rainforests and their ecosystem. It’s a widely known fact that Amazon rainforests play a significant role in life on our planet. Assess the ecosystem of the rainforest and suggest methods aimed at rainforests restoration.
• How does invasive grass impact plants in arid lands?
• How do we regulate wildfire’s naturally beneficial functions?
• Review riparian forests’ role in carbon regulation .
• Explore the human factor in phenology-related disruptions.
• Describe successful watershed initiatives and their features.
• How can we replicate temperature tolerance in fish?
• Assess the environmental value of rangelands compared to other areas.
• Thriving ecosystems : what prevents their degradation?
• Modern species extinction: what happens when humans are uninvolved?
• Review existing instruments in predicting climate variability.

Research Proposal Topics in International Relations

Thanks to globalization, humanity is more interconnected than ever. How do various states, NGOs, and other global actors interact with each other? That’s the critical question of international relations. This subject contains aspects of economics, politics, and law.

• Female political leaders and their interaction specifics. Traditions inspire many political factors. Recently, women started bringing something new to it. For example, they eased the tension, especially in formal interactions.
• Representing a nation’s interest: who is the target audience? A country is at the most united while interacting with other nations. It has to present a consistent position. However, it doesn’t always reflect what the majority wants.
• The socio-economic system’s impact on foreign relations. Currently, there is a clash between two opposite views on production. Their differences might pose problems to cooperation.
• Wealth discrepancies: developing countries adopting free market approach. Many countries in the world currently require financial help. Providing it may lead to dependency on more prosperous partners. How can they adapt to capitalism?
• Free-trade organizations and their underlining political potential. Some people claim that countries in unions benefit only economically. However, they also build strong relations in other spheres. Besides, their membership may influence the union’s decision-making.
• State sovereignty : the extent of one’s independence. The countries involved in global cooperation are considered sovereign. You can debate whether we can say it about the countries dependent on others.
• The United Nation’s recent successes and failures. The organization is an influential actor on a global scale. It’s responsible for mitigating conflicts and disasters. However, not all of its initiatives are fruitful, such as Sudan.
• A personality in foreign policies : possible negative outcomes. Branches of the government cooperate on the unified state agenda. However, political leaders may eclipse this effort. For instance, their position can be unrelated to the country’s actual needs.
• Nationalism among global problems: advantages and risks . Currently, many issues require international cooperation . Still, some solutions may be harmful to particular countries.
• Debate takeover’s relevance to modern global discourse. Throughout history, countries were driven by their desire to conquer. See if this approach has transformed or outlived its purpose.
• Analyze barriers to nuclear disarming in the US.
• How do global companies affect native populations?
• What’s the impact of the liberal approach on long-lasting conflicts?
• Analyze favoritism in global relations.
• Discuss equality issues in smaller countries.
• Fake news in diplomacy and potential issues.
• Write about human rights promotion in autocracies.
• How does xenophobia influence diplomatic relations?
• Economic sanctions: how do they punish the population?
• Pick a local issue and discuss international responses to it.

Topics for a Research Proposal: Economics

It’s nice to have goods and valuables. But it’s also relevant to know how to properly handle them. Economics looks into how people produce, consume, and otherwise interact with resources.

• Subtle ways of violating workers’ rights . A government may present itself as a supporter of the working class. Study how actions such as prioritizing corporate interests reveal their real goals.
• Minimum wage equivalents in the freelance setting. A commission-based job has many advantages. However, the drawbacks are also numerous. Review them in your proposal.
• Income growth: which groups might be missing? The overall tendency for people is to earn more. Yet, it’s not always the case for minorities. See what the reasons behind it are.
• Newer industries fearing the power of unions. The benefits of labor unions are well-known. It includes better working environments and payment. But you may argue that corporations consider unions a nuisance.
• Homelessness: are we not addressing the problem’s root? Some communities have spent their budgets on making common spots for homeless people inaccessible. Yet, the underlying causes of this condition remain unresolved.
• Green proposals and initiatives : what are the reasons for rejection? Politicians have been offering plans to alleviate ecological damages. Yet, they are criticized by the representatives of the affected economic sectors.
• Federal aid: issues with transparency and legislature. Local and state governments manage their finances independently. Still, they remain under restrictions. It forces them to rely on higher-level support during difficult times.
• The fiduciary rule: who wants it revised? This rule aims to protect the customers’ interests in choosing investment plans. Discuss why some stakeholders view the initiative as an obstacle.
• Region-based wage increases: a potential temporary solution. The solution’s ultimate goal is to influence the federal wage. That’s why its proponents find regional proposals distracting. You can argue that they could work as a transitional mechanism.
• The US and migrant labor global standards. The issue with immigrants persists. Amid the crisis, select states strive to improve the situation. Does the federal level ignore international regulations?
• Wage suppression: what factors lead to it?
• Recent trade agreements’ implications for industry workers.
• How did COVID-19 affect farmworkers?
• Who are the potential benefactors for infrastructure investments?
• How do massive job losses impact state economies?
• Decreased economic growth : what could accelerate it?
• Why are pensions the central drawing aspect of a teacher’s profession ?
• New taxation suggestions: will the rich suffer?
• What should the fiscal policy target ?
• Tipping regulation policies and related issues.

Criminal Justice Research Proposal Topics

Criminal justice deals with the identification, judgment, and punishment of criminals. It encompasses three spheres: law enforcement, the courts, and corrections.

• Crime and emergencies . Is it true that a lot of crimes are committed during public emergencies? If so, what can be done to prevent them?
• The relationship between the police and people of different ethnicities. Can diverse police departments and body cameras prevent police violence? In what ways does the perception of police officers affect public safety?
• The efficiency of drug courts . What is the long-term effect of drug courts participation? Do they help or hurt people? What improvements can be made?
• The impact of parents’ incarceration on children. Children whose parents are imprisoned are indeed more likely to develop psychological problems. How can that be prevented? Who should take care of the children?
• How does gender influence criminal punishment ? Men are more likely to get the death penalty. Why? Are women mistreated in court?
• Can gun control reduce crimes ?
• How can drug trafficking be prevented?
• Can the death penalty ever be a fair punishment ?
• Will the legalization of prostitution cause more crimes or reduce them?

Qualitative Research Proposal Sample Topics

Are you more of a hands-on student? Does conducting interviews and fieldwork sound exciting to you? Then writing a proposal for qualitative research is the right thing for you.

• Beauty standards : women’s perception of themselves and others. The definition of beauty exists in society as an unspoken rule. Not everyone is fortunate to fit it. What does it entail?
• Feminism as an all-encompassing movement: opposing perspectives. Feminism has evolved from being about women to covering all gender rights. However, anti-feminist and notions continue to exist. See why some people insist on creating separate campaigns.
• The silent majority in non-democratic countries. Many such countries have a high population that could overthrow the regime. However, they seem content with the situation. Find a logical explanation for this phenomenon.
• Likes and reposts: how do they affect people? Social media are not just spots for sharing and discussing topics. They’re also about fame . Certain users make it their mission to achieve it.
• The allure of foreign media. Anime and Korean pop music have found success in the US. Discuss what makes them appealing to the audience.
• Successful women: what are their resilience factors? Some industries discriminate against their older female workers. However, opposite examples are also common. Demonstrate how a woman can stay on top at any age.
• The adult industry: how should we regulate it? People involved in the sex industry are often subject to abuse. The government makes attempts to prevent it. Would it be reasonable to ban the sector completely?
• Counter urbanization : why do people leave cities with opportunities? A new trend is moving into the countryside away from noise and pollution. Discuss what makes former city-dwellers make such a choice.
• Modern readers and their habits. People reading less is a topical issue. Analyze how people’s interactions with books have evolved.
• How hesitant decision-making affects abusive households . When abuse happens in a family, the sufferers often will trust experts to resolve the problem. But sometimes, the process can become complicated.
• What can people do to save the marine life ?
• Study race-based differences in accounts of police forces.
• How do you convince a child with disabilities not to give up?
• Research what happens when children’s favorite teacher retires.
• Review the methods of late-life language learning .
• What are the main obstacles when parting with one’s first job ?
• How are people with a Ph.D. degree perceived by society?
• Overweight people: what helps them the most?
• Subcultures of the past: are they coming back?
• Dealing with previously undiscovered diseases in children.

Quantitative Research Proposal Topics to Write About

If math doesn’t scare you, quantitative research might be what you’re looking for. It’s suitable for everything: from agriculture to microeconomics. Quantifying data collection and analysis is at the heart of this research method.

• Women’s contribution to the US economy . Since gaining equal rights, women started to work and buy goods actively. Assess the importance of their presence in the main economic sectors.
• The limited coverage of alternative energy sources . The world has known safer power generation means for years. Still, their usage remains limited. Discuss whether expansion is possible.
• Public security in democracies and modern autocracies. Security is one of our primary values. Sometimes people are willing to sacrifice their freedoms for it. But does it mean that less democratic countries are more secure?
• Cybercrimes: their rise and potential damage scope . Digitalization comes at a price. We can see it with criminal activity on the Internet. Discuss the forms of such activities.
• Online information sources vs. traditional media . Today, people have more news outlets than ever. Children start using social media from an early age. Yet, TV and newspapers might still have a large audience. What are their advantages?
• Violence is on the decline: myth or reality? The current time is relatively peaceful compared to earlier periods. Yet, violent incidents still happen. You can debate the trend’s universal nature in your paper.
• Natural disasters : does human activity affect their frequency? Earthquakes , landslides, and hurricanes have always posed a danger to people. Recently, they became more frequent than before. Is humanity involved in causing them?
• Smartphones as a catalyst for local decision-making. Today almost everyone owns a multi-functional mobile device. In what case can their use be an administrative issue?
• Social justice movements and feasible workplace outcomes. The recent years have seen several positive upheavals concerning women and minority groups. Evaluate their impact on employee discrimination around the world.
• Space exploration and environment: misguided priorities? Some believe that saving the Earth is hopeless. Thus, colonizing other planets is the solution. Could the money spent on those technologies have solved global issues?
• Discuss the millennials’ inclination towards volunteering .
• What’s the impact of streaming on the music industry ?
• Study cryptocurrencies and related tax evasion issues.
• Review recent trajectories in US media censorship.
• How successful are crowdfunding websites?
• Is it reasonable to choose homeschooling to avoid school shootings?
• LGBTQ’s mainstream media portrayal : a quantitative analysis.
• How do oil spills damage marine life?
• Does autocorrect function affect literacy levels in students?
• Assess satisfaction with medical services against their price.

Easy Research Proposal Topics for Students

A research doesn’t have to be about rocket science. Easy topics can be just as effective. Check out our collection of simple research proposal topics:

• Height reduction in children and older adults. Many people think that senior citizens are shorter than other age groups. Are all demographics affected by vertical changes?
• The Earth spins, but no one feels it. Some people still believe that the planet is flat. They argue that it’s so because we do not feel any movement. In fact, the sphere has certain features that prevent it. What are they?
• What is the mechanism of vaccination? Some fear being vaccinated and prefer contracting viruses to develop immunity. It comes from not entirely understanding how vaccines work. How do they offer safer protection?
• Evolution of wings and humanity’s dreams of flying. People have always dreamed of conquering the sky. Evolution deprived them of such a skill. The dinosaur’s direct descendants were rewarded instead: common birds.
• Color perception in animals: humans vs. pets. Humans can see the world in all its glory. Yet, other creatures are not necessarily capable of that. Even cats’ and dogs’ color perception is limited.
• Time travel: is it only possible in fiction ? Many movies and TV shows use the concept of time traveling. Perhaps the future will make it possible, but under what conditions?
• How did the Solar System’s structure change over time? At some point, the Earth had eight accompanying planets. Later, the classification was overhauled. The system expanded, but it cost Pluto its planet status. What other changes occurred throughout history?
• The extent of regeneration: cells and organs. Humans are surprisingly capable of recovering from wounds. Does it also extend to whole organs?
• Current issues with space exploration and colonization. Decades ago, humanity managed to put people on the Moon. Since then, other space advancements have been made. Why weren’t they on the same scale?
• The origins of the modern-day Western calendar. Christian nations live according to the numerical system allegedly starting from Christ’s birth. It also includes seven days based on his life, although it predates him by long.
• Salt in tears and blood: is it the same?
• Assess noise sensitivity during sleep and intensive work.
• What determines the uniqueness of fingerprints?
• Alternative energy generators and how they work.
• What determines if a smell is unpleasant?
• How do optical illusions work ?
• Why do people’s preferences and hobbies change with age?
• What’s the purpose of bird songs?
• Dangerous wildfires: how much is humanity at fault?
• Animal extinction : potential impacts on other species.

If you still want to find some more topics, you are welcome to check science research proposal topics on our blog to make your academic writing life much easier.

📝   How to Write a Project Proposal

Before you start working on the proposal itself, it’s pivotal to understand the standard proposal writing format.

Every academic paper has defined rules to follow, so let’s take a look at the research proposal structure.

Components of Research Proposal

Typically, a research proposal consists of a title, abstract, introduction, research methodology, research results, discussion, ethical considerations, and references.

At the beginning stage, you should choose an interesting proposal title to investigate. It may sound unbelievable, but a carefully chosen title can do half the job in persuading your audience.

In this article, you’ll find research proposal topics in many different areas. It’s always easier to choose one if you have a list of proposal topics to browse. Once you’ve chosen your topic, make your research proposal title catchy and relevant.

Next, every research proposal needs an abstract. This part of your paper has a limited word count, typically between 100 and 300 words. If you want to convince your research committee in just a few lines, you should take this stage very seriously.

The abstract must summarize your research proposal, so it’s better to write it after the rest of your paper is done.

Introduction

This is a standard part of every paper, but different documents include various elements in their introductory texts.

A research proposal introduction should contain the following three parts:

Research Methodology

When writing a research proposal, you need to describe the methods you’ve used. It will make your work more credible and allow the readers to evaluate it properly.

Your methodology helps you carry out your research. It serves as a basis for any academic paper, and it’s closely connected with your research question.

Research Results

You may be wondering how you can write the research proposal results when you haven’t actually conducted the research yet.

Well, don’t worry—you’re not expected to draw final conclusions at this stage. Instead, just try to analyze what research proposal results you’ll get after your project is done and how those results will impact your field of study or the world at large.

This is an important part of your paper because it explains to the research committee whether or not your results will be worth the effort. Try to persuade the audience that you can get important results, but never promise too much.

Research Discussion

It’s okay to face some problems with your research, whether it’s trouble getting an interview from a foreign professor or having the funds to complete an expensive experiment.

Just don’t try to hide from the research committee the things you can’t do for your project. Instead, discuss them with your committee so they can have the whole picture and give you helpful advice on your research. Who knows—maybe one of them can introduce you to this foreign professor!

Ethical Considerations

If your research is conducted on people or animals, you should mention how you’re going to collect your data. Make sure your research proposal methodology doesn’t conflict with ethical guidelines.

References and Appendices

No research paper can be written without reading and studying dozens of sources. You site them all in the References section . If you have any questionnaires for your research proposal or any other documents related to your investigation, include them all in the appendices .

Outline of a Research Proposal: Step by Step

STEP #1. Write the abstract.

How should you write your research proposal abstract? Explain the primary problem you want to explore and tell why it’s important:

The next step is writing a research methodology section.

STEP #2. Introduce your methodological approach.

To choose a methodological approach, you need to analyze your research question. Do it from the following points of view:

STEP #3. Introduce your data collection methods.

Depending on how you answered the previous questions, choose which types of data you will need for your research:

• Primary data that you collect yourself.
• Secondary data , already available and presented by someone else.

Here are the main methods of primary data collection:

• Surveys are perfect for assignments where you need to gather information from a group of people. It can be done in the form of a questionnaire or as an interview.
• Observation is used when you need to see how something occurs in natural conditions.
• An experiment is a set of procedures conducted in order to test a theory.

Secondary data is usually obtained from books and articles. The main method here is the literature review , where you analyze and evaluate information from the source.

STEP #4. Describe your methods of analysis.

The methods of analysis can be qualitative or quantitative.

• T-tests estimate the difference between the means of two groups (e.g., populations of two cities)
• Simple linear regression analysis estimates the relationship between two variables (e.g., amount of rainfall and crop growth)
• Multiple regression analysis estimates the relationships between one dependent and several independent variables (e.g., pneumonia in people of different ages)
• Content analysis (e.g., the use of certain words in texts)
• Thematic analysis (e.g., to identify common topics in texts)
• Discourse analysis (e.g., to analyze the text in relation to its social context)

STEP #5. Justify your choices.

Here you should explain why you’ve chosen a particular methodology for your project. Show why your approach is the most appropriate one, and why other methods are not suitable. Here’s the list of the most common disadvantages:

• T-tests become unreliable when the normal distribution of data is violated.
• In simple linear regression , the results are often over-simplified.
• Multiple regression analysis can sometimes use incomplete data.
• Content analysis can disregard important nuances.
• Thematic and discourse analysis can be too subjective.

Research Proposal Cover Page & Format

Every academic paper has defined rules to follow, so let’s take a look at the research proposal writing format.

Research Proposal Title Page

The front page of a proposal includes the following:

• Your name ;
• Your project’s title ;
• Name of the institution or organization you’re applying to;
• Name and contact information of your research’s supervisor ;
• Submission date .

Formatting and References

Remember to make a reference to every article or website that you used to write your research proposal, and only use credible sources for your study, such as books and peer-reviewed articles. You are usually required to cite your sources in one of the existing citing styles, such as APA or MLA .

Research Proposal Timeline

A timeline is a plan that indicates the milestones of your research and the dates at which you could realistically achieve these milestones. Time schedules are especially important for lengthy researches.

Here are the milestones that you can include in your timeline:

• Research proposal completion
• Literature review
• Conducting experiments
• Data analysis
• First draft completion
• Rewriting and editing
• Final draft.

It’s handy to have two versions of the same timeline. First, make a shorter one to include in your research proposal. Then, write a more detailed version for your personal reference.

📄 Undergraduate Research Proposal Sample

Finally, we’ve prepared a research proposal example (MLA format) to help you better understand your task. Feel free to download it below.

This study examines the effect of mobile educational applications on pre-school children and their academic achievements. The research was conducted by studying and analyzing the information provided by similar previously conducted researches. The interpretive methods, which focus on understanding a phenomenon comprehensively, and secondary data collection, were used for this research.

We hope you’ve enjoyed this article. Have any interesting questions or ideas? Let us know in the comments!

Learn more on this topic:

• Research Proposal Help: Amazing Resources, Tips & Tools
• Best Research Proposal: How to Write, Sample and Tips
• The Importance of a Research Proposal: Purpose and Advantages

🔗  References

• Research Process, A Step-by-Step Approach: Nash Library & Student Learning Commons at Gannon University
• How to Prepare an Annotated Bibliography: LibGuides at Cornell University
• Effective Writing: Grammar Rules
• Making an Outline, Organizing Your Social Sciences Research Paper: Research Guides at University of Southern California
• A Guide for Proposal Writing: The National Science Foundation
• What’s the Best Business Proposal Format: Bplans, Palo Alto Software, Inc.
• How to Write a Business Proposal, A Basic Guide: The Balance Small Business
• How to Write Your Research Proposal: University of Westminster, London
• Medical Students Topics: Medscape
• Psychology Research Paper Topics, 50+ Great Ideas: Kendra Cherry, Verywell Mind
• Topics: HISTORY, A&E Television Networks, LLC.
• 10 Best Proposal Examples [With Critical Critiques]: Mary Cullen, Instructional Solution
• Free Business Proposal Templates: Proposify
• Writing Your Research ProposaL: Oxford University Department for Continuing Education
• Writing a Good PhD Research Proposal: FindAPhD
• Nick Bostrom’s Home Page: Nick Bostrom
• Research Priorities: Minerva Research Initiative
• Generate Topic Ideas Quickly and Easily: Online Research Library Questia
• Faculty Research Topics: USC Viterbi, School of Engineering
• Writing Research Proposals: University of California, Berkeley
• Finding a project: Washington State University
• Undergraduate Sample Research Topics: Political Science: Western Michigan University
• World History: Britannica
• Literature Topics and Research: Purdue University
• Most Downloaded Journal of Business Research Articles: Elsevier
• Recent Research Topics on Management: Research Gate
• Business Administration: Academia.edu
• Sample Business Proposals: Proposal Kit
• Political Science Research and Methods: Cambridge University Press
• Articles: Frontiers of Business Research in China: Springer Open
• Management Science/Operations Research: Emerald.com
• Working Knowledge: Business Research for Business Leaders: Harvard Business School
• Education Research: EdSurge
• Special Education: American Institutes for Research
• Special Education Research Programs: US Department of Education
• Early Childhood Education Research: Australian Council for Education Research
• Research Areas: Department of Chemistry: Stanford University
• Research: Chemistry World
• Metaphysics and Epistemology: PhilPapers
• Research Programs in Development Studies: Princeton University
• Research Articles: The BMJ
• Medical Research News: Medical Xpress
• Nature Research: Nature.com
• Research Topics: Natural Resources and Environment: The University of Arizona
• Areas of Research: Economic Policy Institute
• International Affairs: RAND
• International Relations: SAGE Journals
• Quantitative Research Topics: Frontiers In
• Articles on Curious Kids: The Conversation
• Study of Impacts of Global Warming on Climate Change: Rise in Sea Level and Disaster Frequency: IntechOpen
• Research Methodology: Open.edu
• Background Research: Massachusetts College of Liberal Arts
• Background Research: LibGuides at University of Connecticut
• Data Analysis: The Office of Research Integrity: HHS.gov
• Five Principles for Research Ethics: American Psychological Association
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