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Cambridge C1 Advanced (CAE): How to Write a Proposal

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Introduction

A proposal may be written for a peer group (such as colleagues or club members), or for a supervisor (such as a boss or a college principal). Candidates will be expected to make one or more suggestions, supported by factual information and evaluation, in order to persuade the reader of a course of action. Students should work on functional language for evaluating and for making suggestions, and will need to be able to use a range of persuasive language. Source: Cambridge English C1 Advanced handbook for teachers

Proposals are part of the section section of the C1 Advanced Writing paper. While the essay task in the first section is mandatory, you can choose if you want to write a proposal or not as you get other options ( email/letter , review , report ).

What a proposal really is

I’ve seen many students who get a little bit scared when it comes to writing a proposal for C1 Advanced. They’ve often finished their B2 First course and/or exam and the problem really is that there are no proposal writing tasks in FCE . So, the whole idea of proposals is new to them and the unknown generally scares us.

However, proposals are a lot simpler and more straightforward than you might think. In fact, they are fairly similar to reports , but we’ll get into that a bit later in this post. My point is that there is a certain structure that all proposal tasks follow, which gives you an opportunity to exploit them and get great marks.

Long story short, I’m going to show you a typical task and we will dissect it together in order to give you the insight and tools you need to crush it when you sit down to write CAE proposals so let’s get it.

What a typical proposal task looks like

As I said in the previous section, proposal tasks usually look very similar, which means that you can take advantage of certain characteristics. Here is what a task might look like:

In all of these tasks (and every writing task in C1 Advanced, really) there are two things you need to ask yourself before you even start to make a plan:

• What do I have to include in my proposal?
• Who is going to read it?

Always read the task very carefully and underline the things you are required to write about (hint: there are usually three 😉 ).

The three topic points we need to consider are now nicely highlighted:

• Why should the building be preserved?
• What could be done to modernise it?
• How could the building benefit the local people?

Of course, you should also think of a specific building to write about, but I’m sure that you can come up with an old factory or something like that around where you live quite easily. If you reside in a hyper-modern area, just make up a building or think of Hogwarts or something like that 🙂 .

The second question for you to consider is who’s going to read your proposal. You might ask yourself why this is important in the first place, but it tells you if you should use formal, neutral or informal language.

In our example task you have to write to the town council, which means that it’s a pretty official proposal. For this reason, formal English is the way to go.

In formal English – and for the purpose of doing the CAE exam – there are a couple of rules that you should follow: no contractions  ( I’m ,  don’t , etc.),  no colloquial expressions  ( Hey, what’s up? ,  I liked it heaps ., etc.), and  no slang or phrasal verbs that convey informality  ( I’m bursting  vs. I have had enough to eat;  carry on  vs. continue).

This can vary slightly from task to task. For example, if you are writing for your classmates, you can be a little bit more informal, but, generally speaking, you should always be polite. use your common sense and you’ll be fine.

How to organise your proposal

In this part we are going to look at the structure of a proposal. The good thing is that this organisational pattern works for every proposal you’re going to write on your C1 Advanced journey so you can practise and improve very easily and gain the confidence you need to be great.

I hope you remember the three topic points from our example.

I guess it makes perfect sense to give each of those three points a separate paragraph. Add to this a title/introduction and a conclusion / final sentence and we’re at five. Putting everything together it looks like this:

• Title/introduction
• Conclusion / final sentence

In proposals we also give each section a heading, which makes it very similar to a report. The big difference is, however, that a report makes recommendations based on past events while a proposal talks about something that hasn’t happened yet.

This structure can be applied to every single proposal writing task and it should give you the confidence to get started.

Always make a plan before you start writing

This one drives me crazy. I see it all the time that students give me their writing tasks and I find that certain topic points are not covered or the organisational structure is chaotic and all over the place. The reason is almost always lack of planning, which is just mind-boggling to me as it only takes a few minutes to come up with a little list of bullet points and some ideas.

Please don’t make the same mistake. Always make a plan before you start writing. It can save you a love of time and headaches because everything you need is right there in front of you so you can focus on good content and language .

The different parts of a proposal

In this part we are going to look at the example from the beginning of this post again and I’m going to walk you through writing a proposal step by step so you know exactly how this whole thing works. Of course, the topic changes from task to task, but if you understand the essence, you will be able to apply this knowledge to every future task.

A proposal is a rather factual and informative piece of writing so it is not your job to make it sound happy or sensational (as you would in a review or possibly an informal email). Therefore, your introduction should get straight to the point. Say what the proposal’s purpose is and what you are going to include. It is also important to note that you should never just copy the words from the task, but paraphrase them and use your own words instead.

Some useful language for an introduction includes (but is not limited to) the following phrases:

• The purpose/aim of this proposal is to …
• The proposal is intended to show/discuss/suggest/outline …
• In this proposal I will …

Let’s have a look at a possible example:

Proposal to modernise the old brewery Introduction This proposal is intended to outline why the old brewery on ABC Street should not be demolished and is worth protecting, how it could be turned into a valuable asset for the town and in what ways it could be of use for the residents of the town.

You see that the intro doesn’t have to be very long or detailed. What I have done is that I simply followed my own advice stating the purpose of the proposal and explaining what is included paraphrasing the task. That’s it.

Topic paragraphs

In your topic paragraphs you deal with the three different main points from the task. As mentioned above, you are not required to make this sound sensational, but rather informational and factual.

At the same time, however, you’re trying to convince the local council to consider your proposal so you need to use language to make suggestions and to be persuasive .

As we said earlier, your paragraphs should get headings so it becomes evident very easily what you are talking about in each section.

The brewery as an opportunity The old brewery building with its central location and unique architecture is still a focal point of the town centre for many people . While it has not been in use for some years, everyone has fond memories of the annual summer celebration. Therefore, it would be very sad to simply demolish the building when there is an opportunity just waiting to be taken. How to modernise it It is apparent that the modernisation of a building this old can be a challenge as everything from the ground up needs renovating. However, some of our local architects would be willing to work together and develop a design that takes into account the financial constraints of the public budget as well as environmental factors. I strongly recommend turning the brewery into a co-working space so the rent will offset some of the costs and give our town a modern touch on a historic site. It benefits everyone in town If the council decides to follow my suggestions, there will be great benefits for everybody involved. The town would create another source of income, the space would attract creative professionals and not only would it benefit them, but local residents would also be able to keep their beloved brewery in the town centre.

In these three paragraphs you can find everything that’s important when writing a proposal for C1 Advanced. There are clear headings that tell the reader what to expect in each section of the text and I used some persuasive language which I highlighted for you. Obviously, there are tons of expressions that you can include, but the list is too long for this post. I’m sure, however, that you get the idea.

Last but not least, we need a nice and short conclusion to give a last recommendation. Make sure that you try to convince the reader of your idea one more time.

Conclusion In my opinion, the brewery should be modernised and turned into a co-working space, and I strongly urge the council to consider this proposal.

Nothing fancy, just straight to the point giving your opinion and pushing the issue again.

If you put all the different parts together, you’ll get a solid proposal that ticks all the boxes in terms of structure, language and ideas. The examiner will be happy and you’ll get high marks.

Time to practise

Now it is up to you to get started. You can find a lot of example tasks in books or online so practise as much as you can to become more familiar and more confident with proposals.

Lots of love,

Teacher Phill 🙂

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• How to write a C1 Advanced Report/Proposal

• Posted on 16/11/2022
• Categories: Blog
• Tags: CAE , Cambridge Exams

Are you preparing for the Cambridge C1 Advanced exam and need a hand with writing your report/proposal for Part 2 of the Writing paper? Perfect! You’re in the right place.

By the end of this blog post, you’ll know exactly what the C1 reports and proposals are, how to structure them perfectly and what you need to do to get top marks in your exam.

Before we get started, if you’re looking for some help with Part 1 of the C1 Writing paper, check out our blog post here on how to write the perfect essay.

What is a Cambridge C1 Advanced report?

The objective of a report is to present factual information (you can invent the facts, but they must be presented as factual) and evaluate to what extent a particular aim has been achieved or make suggestions to improve something that has already happened.

Your reader may be a superior (such as a boss or school headmaster) or a peer group (such as club members or colleagues).

What is a Cambridge C1 Advanced proposal?

The objective of a proposal is to persuade your reader to take a particular course of action by making suggestions , supported by factual information (again, you can invent this).

Your reader may be a supervisor (such as a boss or school headmaster) or for a peer group (such as colleagues or club members).

So far, the report and proposal both sound pretty similar, don’t they? They are! However, there’s just one key difference between the two.

What is the difference between a report and a proposal?

Your report will always be written about something that has already happened . You will need to reflect and give your opinions and suggestions on how something from the past can be improved.

However, your proposal will always be written about the future and normally you will need to persuade your reader to take a particular course of action .

Three steps to write the perfect Cambridge C1 Advanced report/proposal

Reports and proposals follow exactly the same structure. To keep things simple, let’s just focus on an exam question for a report. You can practise analysing and writing a proposal later!

Step 1: Plan it

Let’s take a look at the exam question below.

Source: https://www.cambridgeenglish.org

First things first , you need to identify the topic of the report (this is underlined in blue below) as this will tell you exactly what you need to write. At this point, start thinking of the vocabulary and expressions you can use.

Next, you need to identify who your reader is. In this case, it’s the programme organiser, so you need to write in a formal style.

Lastly, you need to identify exactly what you need to include in your report. There are usually two or three points/questions to answer (these are underlined in orange below).

Now you know the topic, the questions you need to include, and who the reader is, it’s time to start writing!

Step 2: Write it

Your report/proposal must include a title, an introduction, topic paragraphs with subheadings and a conclusion.

Take a look at the example answer below.

This student has given their report a clear title.

In their introduction, they have stated the purpose of their report, which prepares the reader for what they are going to read in the following topic paragraphs.

The topic paragraphs all have subheadings and address each of the three key points from the exam question.

Finally, the conclusion gives suggestions to the reader on the improvements they can make on the programme.

Step 3: Check it

Now that you’ve written your text, it’s time to check it! A lot of students often skip this step, but make sure to give yourself at least 10 minutes to check your writing.

Here’s a quick checklist of things to look out for :

• Have you done what the task asked you to do and kept everything relevant?
• Is your tone, register, style and vocabulary appropriate?
• Is your writing clearly connected, logical and ordered?
• Have you accurately used a good range of spelling and vocabulary?
• Have you checked your spelling, grammar and punctuation?

Top tips and advice

• You have 90 minutes in total for the writing exam.
• For Part 2, use 10 minutes to plan , 25 minutes to write and 10 minutes to check .
• Your word count is between 220 and 260 . Don’t go too much over or under this as you’ll get penalised .
• Remember to plan! Plan the structure as well as the grammar and vocabulary you can use. Think ‘where can I use inversion?’, ‘what connectors can I use?’, ‘what C1 vocabulary can I use for this topic?’ and so on.

Time to practise your writing

Now it’s time for you to have a go at practising your writing skills!

Take a look at the exam question below for a proposal. Follow the same steps above. Just remember to write it for the future .

Here’s an example answer for you.

Looking for further help with your C1 Advanced exam preparation?

If you’re looking for feedback on your writing and further guidance, why not check out our exam preparation courses ? Our classes are dynamic and practical and our friendly professional teachers will help you get the score you need.

Glossary for Language Learners

Find the following words in the article and then write down any new ones you didn’t know.

Need a hand with (id): to need help with something.

Course of action (ph): a way of proceeding.

First things first (idiom): to tell someone that there are more important things to be done first.

Skip (v): to pass something without mentioning.

Look out for (pv: to try to notice.

Penalise (v): to punish someone for breaking a rule.

Have a go at (pv): make an attempt.

ph = phrase

pv = phrasal verb

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• Posted on 02/11/2022

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Home » C1 Advanced » CAE Course » CAE Writing Course » CAE Proposal C1 Advanced | 1 Great Strategy

CAE Proposal C1 Advanced | 1 Great Strategy

Table of Contents

CAE Proposal

A  CAE Proposal  is a writing task that English students may need to answer in part 2 of the C1 Advanced (CAE) writing paper. Part 1 of the CAE writing paper is always an essay whereas part 2 consists of 3 different questions from a choice of 5 different types of writing. While there won't definitely be a proposal in the exam, there is at least a 60% chance of a proposal question.

Remember, in part 2 you only need to answer one of the three questions. The three questions could ask you to write any of the following 5 writing tasks: a proposal, a report, a review, an email or a letter.

If you want to pass the CAE: C1 Advanced Proposal, you can either watch the video below, or read the rest of the page, which takes you through the same content:  

C1 Advanced Proposal Writing

Cambridge english assessment scale.

In order to get high marks in this exam paper, you should first gain an understanding of how examiners mark your part 1 and part 2 writings. I show you how they mark them in the following video, or you can read about it in the Cambridge English Advanced handbook for teachers :

CAE Proposal Tips

So in part two I suggest that you take 45 minutes so that's five minutes to plan your work at the beginning 35 minutes to write and five minutes to check through your work at the end. Let's have a look at some more advice for writing which has also come from the Cambridge English Advanced handbook for teachers. Write down the important notes on this worksheet .

https://www.cambridgeenglish.org/images/167804-cambridge-english-advanced-handbook.pdf

So here are some of the key words from this advice:

‘ suggestions’

‘evaluation’

‘persuade ’

these are the really important words that you need to try and address in your proposal writing.

CAE Proposal Example 1

Now what I'd like you to do is to read the example proposal question and answer below which have come from pages 45 and 49 of this document: https://www.cambridgeenglish.org/images/167804-cambridge-english-advanced-handbook.pdf .

While you're reading the proposal I would like you to give the proposal a mark from one to five one being bad and five being good for each of the four marking criteria: content, communicative achievement, organisation and language. Write your marks on this examiner assessment scale template . You shoul d also write down your comments why you awarded each mark accordingly. Write down some of the good points and other bad points. Take as long as you want to do this. The more detail you write down in your comment section the better.

CAE Proposal Question

CAE Proposal Answer

Examiner's Assessment Scale Template

Fill in an online version of the template below here or print off the hardcopy .

CAE Proposal Examiner Comments

Okay hopefully you've done that. Now we can compare the examiner's marks and comments with your own marks and comments. Also write down what you think are the most important points from the examiner's comments here . This will be really useful in helping you to realise what the examiners are looking for. If you can get into the mind of an examiner, you will get a higher mark in the exam.

Examiner's Comments Critique

So hopefully you've done that now what we can do is we can have a look at the bits which I thought were really important points from these comments.

So even though the communicative achievement is not great it says the register and tone are appropriate and the use of headings is suitable in this context.

The language they've used is appropriate for their target reader and also target reader is fully informed because all of the content is relevant text has been well organized and coherent, easy to follow with a variety of cohesive devices and more complex organizational patterns used that's good. Also there has been a range of vocabulary used appropriately and finally a range of simple and complex grammatical forms so your sentences don't need to be lengthy they can be short and simple but if you can use some complex grammar and complex vocabulary with a good range of linking words or cohesive devices and the overall passage addresses the target reader and is written in an appropriate way for the target reader and it's well-organized, you're going to get good marks in the exam.

CAE Proposal Mistakes

When I read the proposal answer, I noticed some mistakes with the language. These could be to do with grammar or spelling or that it's difficult to understand, so I've written down some of these mistakes and what I'd like you to do is to try to find the mistakes below and correct them.

the not destruction of the Municipal 

imported material of best quality 

the biggest and more luxuous public building 

By destructing the building 

with absolutly no doubt 

some painting and repairing on the wall and floor 

the best would be 

took my letter in consideration

CAE Proposal Corrections

Okay so hopefully you've spotted some of the mistakes above. Now what we can do is we can have a look at the corrections: 

Sorry, this section is available for members only. Register here >>

CAE Proposal Example 2

• Read the C1 Advanced Proposal question below and then read the answer.
• Write down any mistakes you see and then c omplete the examiner's assessment scale here . Remember to use the examiners marking criteria to help you.

The Managing Director at your company has requested you to provide some ways to improve the morale of your colleagues. He wants you to propose some suggestions for what and how to motivate staff to improve their physical and mental health.

Similar companies have suggested healthy diets, sleep and exercise routines, socialising and taking holidays.

Write your proposal using these or your own ideas and provide reasons to support your suggestions.

C1 Advanced Proposal 2 - Sample Answer

C1 Advanced Assessment Scale Template

Download here . Complete online here .

CAE Proposal 2 With Feedback

I will write my comments  in bold and italics.

Proposal for improving the morale of employees in the workplace.

Following recent concern voiced about the health of the company's employees, I have come up with the following proposal to improve the wellness of company workers.

Firstly, most employees spend too much time sitting at their desk. It is hardly surprising, therefore, that many employees complain of feeling unfit and being overweight. Since it is difficult to exercise during the day, I suggest that lunch-time fitness classes, such as aerobics or yoga, could be run on the premises. Admittedly, it might be difficult to encourage employees to give up their lunch break, so maybe after-work fun fitness classes could be arranged and we could make it more of a social activity, by going to the pub, together afterwards. What would be the benefits of doing these things?

Another health issue is that of healthy eating. Too many employees are overweight. Healthier meals could be introduced in the restaurant and an incentive given to choose a healthy meal over a more fattening one , by offering such meals which are significantly cheaper, being heavily-subsidised by the company.

Too many employees are also complaining of tiredness and being overworked. For this reason, I think that employees' holidays should be strictly monitored and employees encouraged to take all holidays owed. Furthermore, fun weekends away could be organised such as hiking weekends. These weekends would increase the health and fitness of employees as well as being a good team-building exercise and increasing the employees general feeling of well-being among staff ( I tried to use different words to avoid saying ‘employees’ too many times) .

I hope these proposals will be of use and I hope that their implementation will lead to increased health and mental and physical health levels in employees.

C1 Advanced Sample Proposal Critique

Cae proposal example 2 - pass or fail.

Content - 4

Communicative Achievement - 4

Organisation - 3

Language - 4

Total: 15/24

In my opinion, this proposal is good enough to pass part 2 of the Writing paper. Good job!

CAE Proposal Example 3

You can find the following question in ' Cambridge English Advanced Practice Tests - Plus 2 ' by Nick Kenny and Jacky Newbrook.

Print & Make Corrections On This C1 Advanced Proposal Answer

Download here .

Complete This Assessment Scale Template

Download here >>

Online version >>

Check my corrections on the answer below...

Sorry, you are not current able to access this section. Register/upgrade here >>

How To Write A C1 Advanced Proposal - Feedback

Sorry, the content below is for higher level members only. Register/upgrade today >>

Pass or Fail

Sorry, this section is available for higher-level members only. Register/upgrade to access now >>

If you want to become a higher-level member of this site and access loads more CAE exam information... Register/Upgrade Here >>

Common c1 proposal questions.

So let's have a think about some common questions students have about proposals. Again, I advise taking and summarising the most important points below and adding them to this document .

Should the language be formal or informal?

Well this depends on who the target reader is if it's your colleague or one of your peers maybe it can be slightly more informal but most of the time it will need to be formal and it will need to be to someone who's your boss for example, so it does depend on the target reader but more often you'll need to be formal. If it's to your colleague it shouldn't be really informal, you should still write as if you're in a business mentality so you should still write in a formal way.

Should you use paragraphs and headings?

Paragraphs are good to use for every writing that you do and introductions and conclusions are also always important. Headings can be used for different points of the proposal so if you have a main point that you want to address, you can put a heading or a little title for this, but not necessarily in every proposal you write.

Class Activity

If you want to set your students a class activity without using computers. set them the following instructions:

• Read this proposal question, then take 5 minutes to write a plan for it here .
• Download and correct any mistakes you find on this proposal answer.
• Compare the last step with the mistakes I found here .
• Print and complete this assessment scale with your thoughts on the proposal.
•  Is your assessment similar to this examiner's ?
• Print off this form and complete it with the tips and techniques you learn on this page and elsewhere.

I advise join my website to get ALL my extra resources.

You can find the instructions above using online templates etc. here .

1. Complete the exercise in the video below:

2. Write your own answer to the question above. You can also find other writing questions for C1 Advanced proposals in my book . You can submit a writing via my Cambridge writing exam service , then I will mark it and give you feedback based on the official marking criteria (if I have time).

3. Finally for homework you should read the Cambridge English Advanced handbook for teachers if you haven't already read this document it's a really useful document for every part of the C1 Advanced CAE exam so I really recommend it.

More CAE Proposal Writings >>

If you click the photo below , you can read my e-book! It contains 3 proposals along with 18 other CAE writings, all with my critique, comments and marks:

Next Page >>

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C1 advanced exam format.

C1 Advanced is a thorough test of all areas of language ability.

The exam is made up of four papers developed to test your English language skills. You can see exactly what’s in each paper below.

The formats below are the same for both the paper-based and computer-based exams and digital exams. Please note, during March 2024 we will be moving from our current computer-based exam delivery to Cambridge English Qualifications Digital, which will offer you even more benefits. Information on the switch and what this means for you can be found on our Cambridge English Qualifications Digital page.

• openbook Reading and Use of English
• compose Writing
• playlist Listening
• megaphone Speaking

openbook What’s in the Reading and Use of English paper?

The C1 Advanced Reading and Use of English paper is in eight parts and has a mix of text types and questions.

Part 1 (Multiple-choice cloze)

Part 2 (Open cloze)

Part 3 (Word formation)

Part 4 (Key word transformations)

Part 5 (Multiple choice)

Part 6 (Cross-text multiple matching)

Part 7 (Gapped text)

Part 8 (Multiple matching)

compose What’s in the Writing paper?

In the two parts of the C1 Advanced Writing paper, you have to show that you can write different types of text in English.

Part 1 (Compulsory question)

Part 2 (Situationally based writing task)

playlist What’s in the Listening paper?

The C1 Advanced Listening paper has four parts. For each part you have to listen to a recorded text or texts and answer some questions. You hear each recording twice.

Part 1 (Multiple choice)

Part 2 (Sentence completion)

Part 3 (Multiple choice)

Part 4 (Multiple matching)

megaphone What’s in the Speaking paper?

The C1 Advanced Speaking test has four parts and you take it together with another candidate.

There are two examiners. One of the examiners conducts the test (asks you questions, gives you the paper with things to talk about, and so on). The other examiner listens to what you say and takes notes.

Part 1 (Interview)

Part 2 (Long turn)

Part 3 (Collaborative task)

Part 4 (Discussion)

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Writing C1 Advanced (CAE): Guía Completa con Ejemplos

Luis @ kse academy.

• julio 10, 2019

El Writing C1 Advanced (CAE) es el primer examen de Writing considerado como nivel avanzado, y se encuentra en el examen C1 Advanced de Cambridge, también conocido por su nombre antiguo CAE (Certificate in Advanced English).

Al igual que en otros exámenes (B2 First y C2 Proficiency), el Writing del C1 Advanced es solo una parte de las 5 que componen el C1 Advanced. Y como ya he dicho anteriormente, basándome en mi experiencia como profesor de inglés, el C1 Writing es una parte difícil, pero de las más fáciles de mejorar a base de estudiar.

Por este motivo, en este artículo te voy a explicar exactamente  cómo es el Writing del C1 Advanced (CAE) y te voy a mostrar un  ejemplo de cada Writing del CAE . ¡Allá vamos!

¡Nueva guía de Writing C1!

• 3 Ejemplos de cada tipo de Writing
• Essay, Review, Formal and Informal Email and Letter, Report y Proposal
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• Descripción completa del examen de Writing del CAE
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Writing C1 Advanced: Formal Email or Letter

Ejemplo de writing c1 formal email, writing c1: qué es el nivel c1.

Tal y como empezó a hacer Cambridge en el año 2015, el nombre del examen C1 Advanced especifica claramente el nivel del que se trata, es decir, un nivel C1 según el Marco Común Europeo de Referencia para las Lenguas (CMCERL) . El nivel C1 es la primera franja de competencia lingüística que define un nivel avanzado. Tal y como especifica el MCE, una persona con un nivel C1 en competencia escrita:

Puede producir textos claros, bien estructurados y detallados sobre temas de cierta complejidad, mostrando un uso correcto de los mecanismos de organización, articulación y cohesión del texto. Marco Común Europeo, p. 26

A nivel general ya apreciamos un cambio con respecto a niveles inferiores, y es el uso de las palabras «temas de cierta complejidad», ya que en nivel B2 se especificaba únicamente «temas diversos» y «temas generales».

Si analizamos más la sección de expresión escrita del MCE , un candidato que tiene un nivel C1 escrito:

• Escribe textos claros y bien estructurados sobre temas complejos resaltando las ideas principales, ampliando con cierta extensión y defendiendo sus puntos de vista con ideas complementarias, motivos y ejemplos adecuados, y terminando con una conclusión apropiada.
• Escribe descripciones y textos imaginarios de forma clara, detallada y bien estructurada, con un estilo convincente, personal y natural, apropiado para los lectores a los que van dirigidos.
• Escribe exposiciones claras y bien estructuradas sobre temas complejos resaltando las ideas principales.
• Amplía con cierta extensión y defiende puntos de vista con ideas complementarias, motivos y ejemplos adecuados.

Como puedes apreciar, un  Writing de nivel C1  ya se trata de un nivel complejo, con unas expectativas del lector que también apuntan bastante alto.

Y ahora que conocemos cómo de avanzado es el nivel del Writing C1, vamos a ver cómo es el Writing del CAE , viendo ejemplos de ejercicios de Writing del C1 y de las instrucciones.

Cómo es el Writing C1 Advanced

El Writing del CAE sigue la línea de otros exámenes de Cambridge desde 2015, por eso, los candidatos tienen que escribir dos textos de 220 – 260 palabras en 1 hora y 30 minutos . Estos dos textos son de tipos diferentes, como veremos en la siguiente sección, y el objetivo es que demuestres una serie de mecanismos lingüísticos escritos de un Writing de nivel C1 .

Ahora pasaremos a ver los diferentes tipos de Writing del C1 Advanced (CAE) y ejemplos de cada una de ella.

Tipos de Writing C1

Estos son los diferentes tipos de tarea que puedes encontrarte en el CAE Writing actual:

• Email (informal or formal) or letter (informal or formal)

Estos tipos de Writing ya se vienen dando desde el B2 First, excepto el proposal , que es un tipo de tarea nueva de Writing que se introduce en el CAE (nivel C1), y que sustituye al article , que desaparece a este nivel.

Writing C1 Advanced: Part 1 – Essay

Al igual que en otros exámenes de main suite de Cambridge, la primera parte de este examen de Writing consiste en escribir un essay , es decir, un ensayo. A diferencia de la segunda parte, en esta únicamente tienes una opción, por lo que tienes que escribir un essay obligatoriamente.

Como ya sabrás, un ensayo ( essay ) es un tipo de Writing de C1 muy común a nivel académico, siendo este uno de los objetivos principales de este examen de inglés. Obviamente, en este caso no podemos escribir demasiadas palabras (alrededor de 260 como máximo), sino que se trata de demostrar que eres capaz de desenvolverte cómodamente al escribir sobre temas de ámbito académico. Además, para facilitar las cosas, esta tarea siempre presenta las instrucciones de la misma forma y con el mismo número de puntos.

A continuación tienes una captura para que veas cómo son las instrucciones de un essay en el CAE :

Como puedes leer en la imagen superior, la idea es que ha habido un seminario en el que tu clase ha participado y cuya temática es la efectividad del sistema educativo para ayudar a los jóvenes a encontrar trabajo. Se trata de un tema complejo y de nivel académico . A continuación tienes una serie de anotaciones : primero tienes los puntos que ha tratado el seminario y después una serie de citas sobre opiniones expresadas durante el seminario. Si te fijas bien, cada opinión corresponde a uno de los puntos tratados.

A continuación, debes escribir un essay de nivel C1 hablando sobre 2 de esos puntos y decidiendo cuál es el más apropiado. Y todo ello en 220 – 260 palabras. Haz click aquí para ver exactamente cómo escribir un Essay para el C1 Advanced (CAE) .

Pasemos ahora a la segunda parte.

Writing C1 Advanced: Part 2

En esta parte debes escribir otro writing de 220 – 260 palabras, pero a diferencia de la parte 1, en esta sí que puede elegir entre 3 tareas diferentes. Pero no te confundas, porque aunque únicamente haya 3 tareas, pueden aparecer hasta 7 tipos de Writing de C1 , como hemos viso antes: review , formal letter/email , informal letter/email , report o proposal .

Veamos un  ejemplo de cada tipo de Writing del C1 Advanced , esto es, del enunciado.

Writing C1 Advanced: Review

Uno de los tipos de tarea de Writing que pueden aparecer en el C1 Advanced es la review o reseña. Esta tarea suele ser bastante complicada, desde mi punto de vista, ya que se trata de un tipo de Writing muy concreto. Y el problema es que pueden pedirte que escribas una review sobre una película, un libro, una serie, un objeto, una página web, un programa de televisión, etc. En este caso vamos a ver un ejemplo de instrucciones de una review de una película .

Writing C1 Advanced: Report

El report es uno de los Writing de C1 más sencillos, en mi opinión. ¿Por qué? Porque desde mi punto de vista es de los que menos creatividad necesitan y, por lo general, esto lo suele hacer más fácil y nos da más lugar a centrarnos en nuestro inglés escrito.

Un report no es más que un informe, es decir, un escrito en el que analizamos algo que ya ha ocurrido o que ya existe. Por ejemplo, pueden pedirte que escribas un report sobre una visita, un programa de intercambio, una empresa, la situación de algo en tu país, etc.

Haz clic aquí para saber cómo escribir un C1 report .

En el caso que tenemos a continuación se trata de escribir un report sobre la influencia que tienen los programas de televisión en inglés sobre tu país. Lee la tarea con detenimiento:

Como ves, se trata de una tarea de Writing que requiere un tono muy formal, ya que va dirigido a una compañía internacional y se trata de un análisis a fondo de la situación. Más tarde veremos un  ejemplo de respuesta de report .

Writing C1 Advanced: Proposal

Ahora vamos a ver las instrucciones de un proposal para C1 Advanced, un tipo de Writing nuevo que se introduce específicamente en este nivel. El propósito de este tipo de Writing es hacer una propuesta para algún tema sobre el que nos preguntan. Un tema muy típico es ser estudiante o trabajador de una facultad que ha recibido una especie de beca económica, por lo que te piden que hagas una propuesta sobre cómo invertir dicho dinero.

Aunque nada tiene que ver ese tema con el que vamos a ver en las siguientes instrucciones de proposal :

El formato del texto, como veremos más adelante, es muy parecido al del report , pero mientras que un report se centra en algo ya pasado (para hacer propuestas de mejora), un proposal se centra en algo para el futuro.

Writing C1 Advanced: Informal Email or Letter

Un email y una carta, en cuanto a su formato, son lo mismo. Por eso los voy a tratar a ambos por igual en este apartado. Y, en este caso, voy a enseñarte un ejemplo de email informal para C1 Advanced , aunque también podría tratarse de un formal email or letter .

Aquí te dejo un típico ejemplo de tarea de email Writing C1 en la que te piden que le escribas a un amigo.

Y a continuación tienes un ejemplo de tarea para escribir un email formal para el C1 . Como puedes ver, se trata de una carta escrita al autor de un artículo de periódico, conque el tono debe ser formal, al igual que el vocabulario y la gramática utilizada.

Ya que hemos visto ejemplos de cada tipo de tarea, pasemos ahora a ver un  ejemplo de cada tipo de writing C1 , es decir, de respuestas apropiadas para las tareas de writing.

Ejemplos de Writing C1 Advanced (CAE)

En esta sección vamos a ver un  ejemplo de Writing C1  para cada tipo de tarea. El propósito de esto que te familiarices con cada tipo de Writing y que te hagas una idea de lo que se espera de ti en el examen. Además, he intentado simular un nivel C1, ni muy fuerte ni muy flojo, para que sepas a lo que deben parecerse tus tareas de Writing, como mínimo. Empecemos.

Ejemplo de Writing C1 Essay

Un essay, como hemos visto antes, es un Writing formal en el que debes hablar de 2 ideas (de 3 que aparecen en las instrucciones) y entre las que debes elegir una de ellas como la mejor opción , siempre justificando tus opiniones. Para expresar tus ideas, debes demostrar un nivel C1 a través del vocabulario, las estructuras gramaticales, lenguaje apropiado al contexto, fórmulas, etc.

A continuación tienes una respuesta a la tarea planteada anteriormente:

Helping students find suitable jobs Nowadays, there seems to be a serious problem with our education system. A growing number of youngsters are finding themselves stuck in jobs that have little or nothing to do with their degrees. As a consequence, frustration and unemployment are on the rise, as young workers eventually tend to resign. But is there something to be done about this? Experts believe so.  On the one hand, it is believed that when choosing a degree, students are not mature enough. Therefore, they lack the necessary experience to know what they really desire for their future. If they were to have more experience, they would choose more wisely. In turn, there would be fewer college dropouts and more fulfilled young workers. For this reason, experts claim that embarking on a work experience programme would be truly beneficial.  On the other hand, recent research points out that students lack appropriate careers guidance. Not only are teachers not qualified for this task, but also they lack the resources to provide students with guidance. Thus it is of utmost importance to hire professional careers counsellors, who can help students develop more accurate expectations of their careers and professional opportunities. In conclusion, I hold the view that if we were to tackle these two issues, our education system would become more effective in aiding students to become satisfied workers after finishing their university studies. However, implementing work experience programmes would bring about greater benefits for youngsters than seeking profesional counselling. This is so because I believe that our own experience is more valuable than someone else’s professional opinion. 

Este ejemplo, que he escrito yo mismo, es un buen ejemplo de essay para el C1 Advanced (CAE). En este caso, trato 2 de los puntos que me han dado (párrafos 2 y 3) y hago una buena introducción (párrafo 1) y una buena conclusión (párrafo 4). Fíjate además cómo van separados los párrafos y el tipo de conectores, vocabulario y gramática que uso.

Ejemplo de Writing C1 Review

El siguiente ejemplo es de una review de una película que escribí para mis alumnos de C1. Como puedes ver, se trata de una película real ( Room ) y en ella hablo de varias cosas esenciales en cualquier review de película, libro o serie: argumento , personajes/actores , recomendación , temática , por qué me gusta , etc.

Room There are films which represent a turning point in the life of every film buff, whether it be for the plot, the actors or the themes. In my case, this came about when I watched Room, a heartbreaking yet inspiring production directed by Lenny Abrahamson. Set in present-day Canada, the plot of this human drama revolves around the story of a young woman, Ma, who was kidnapped 7 years ago and has been locked up ever since in a minute back-garden shed – referred to as “room” throughout the whole film. After regular forced, sexual encounters with her kidnapper, Ma has given birth to Jack, who is now 6 years old. During this time, room is the only world he knows, thus being completely unaware of what lies beyond those four walls. However, Ma will do everything in her power to break free and put an end to their ordeal.  The characters are wonderfully played by all the actors, who put in an exceptional performance, especially the young, child actor who plays Jack. He really provides the part with a lot of personality and wins the viewers’ sympathy from the outset.  What made me fall in love with this film was that it deals in an extremely realistic way with major themes like violence, motherly love and depression. However, the icing on the cake is how this picture gives us hope to overcome severe difficulties.  If you’re keen movie lover and enjoy thought-provoking stories, I wouldn’t hesitate to log on to Netflix and watch it straightaway. You will always remember it as one of the best films you ever saw. 

Si te has fijado bien, verás que este tipo de Writings es muy demanding (exigente) en cuanto a vocabulario se refiere, ya que son muy descriptivos y hay que hacer mucho uso de adjetivos potentes ( heartbreaking, thought-provoking, exceptional, etc.). Además, el vocabulario ha de ser muy específico, especialmente tratándose de un nivel C1.

Ejemplo de Writing C1 Report

En esta sección tienes un  ejemplo de report para el CAE. Al igual que antes, se trata de la respuesta a la tarea de Writing presentada en la sección anterior sobre el impacto de la televisión de habla inglesa sobre mi país.

Como habrás apreciado inmediatamente a simple vista,  la estructura de un report es muy especial . Y es que, aparte del título,  cada párrafo o idea es en realidad un subapartado  introducido por un subtítulo. Además, el registro debe ser bastante formal, como podrás leer a continuación:

English-language TV Programmes in Spain Introduction The aim of this report is to analyse the introduction of English-language TV programmes to Spanish television. In doing so, this document will focus on the popularity of such programmes, the effect they have on local culture and how they could be improved by making some minor changes.  Popularity  According to the latest research, English-language TV programmes have increased in popularity in Spain during the last decade as a result of new television features like TV on demand. The main issue seems to be that most viewers are watching a dubbed version of these shows. However, as English language fluency increases within the country, more and more viewers tend to choose the original version of these shows with the intention of boosting their fluency even more.  Effects on local culture While the impact on Spanish culture is not as great as on other cultures, due to relatively scarce differences between American or English societies, some changes have been registered. Firstly, national TV productions are struggling to compete with American programmes, which have a more generous budget. Secondly, according to sociologists, language learners are benefiting not only from language input, but also from a broader cultural awareness.  Recommendations In order for English-language shows to have a more positive impact on our society, I would recommend not dubbing them. Consequently, viewers would be somewhat obliged to watch these programmes in English, hence improving their English language skills. Furthermore, as a teacher, I would suggest Spanish TV channels provide viewers with online educational resources and support so that they would be able to make the most of watching shows in the original version. 

Ejemplo de Writing C1 Proposal

La estructura de un proposal , como puedes observar, es (o puede ser) exactamente igual que la de un report . No es obligatorio que sea así, pero sí recomendable.

En el ejercicio de proposal de Writing de C1 que vimos anteriormente, me pedían que propusiera a una persona para homenajear en mi ciudad, que es Granada. Así que aquí tienes el ejemplo de proposal con mi nominación a un supuesto José Pérez :

Granada’s Most Committed Teacher Introduction The aim of this proposal is to suggest honouring a local figure who I believe is worthy of the city’s respect and admiration. The person I have chosen is José Pérez, a renowned educator, who sadly passed away last year, at the age of 73.  Achievements Born and raised in Granada, Mr Pérez is famous in this city for his work as educator. In his early years, he started working in a secondary school in an extremely run-down area, thus dealing with extremely troublesome students and families. However, instead of giving in to difficulties, he managed to increase dramatically the number of high school graduates. Furthermore, seeing how uneducated families in this area were, he set out to found a local charity which teaches youngsters and adults alike. These are the main reasons why I believe Mr Pérez should be honoured by the local council.  Tribute The best way in which Mr Pérez should be honoured is by renaming the school where he used to work after him. I believe he would have been deeply grateful for this. However, I would also like to propose paying him homage by holding a local holiday on 10th March, coinciding with his birthday. On this day, schools would be expected organise especial events in his memory.  Conclusion On the whole, I believe that I am not alone when I say that Mr Pérez’s work has had an impact on the city which no other person has achieved in the last 100 years. For this reason, I truly hope you consider this proposal, as it would make many people happy. 

Ejemplo de Writing C1 Informal Email

Aquí te dejo una carta o un email informal respondiendo a “mi amigo australiano” Mike. Lo esencial, como verás ahora, de cualquier email o carta, aparte de que esté bien escrito y en un registro adecuado, es la estructura. Fíjate cómo divido este email en:

• párrafo de apertura
• párrafos con ideas principales
• párrafo de cierre

En este caso, al tratarse de un ejemplo de email informal de C1 , el lenguaje es muuuuuuy informal. De hecho, lo he exagerado bastante to make a point y que se vea que domino el registro informal. Quizás te recomendaría que, si escribes un email informal, no te pases tanto como lo he hecho yo, jeje.

Hi Mike!  How’s it going, bro? Things are just swell over here: the weather’s great and I’ll be off work soon for a couple of weeks. So it’s absolutely fantastic that you’re doing that course you told me about here in Granada. So here’s a few things to keep you busy in your spare time, which, BTW, you’ve got tons of, haven’t you?  If the weather’s not that great when you’re here – though I doubt it! –, you might wanna make the most of the cafés and tea rooms in Granada. Tea rooms are a great part of social life here and you can find a bunch of them around Elvira Street. They all serve super tasty Muslim-style tea and some even have stand-up performances on weekends. Make sure you check’em out! However, the weather’s most definitely gonna be great at some point during your stay – remember, this is Andalusia! – so walking up and down the city is the best way to get to know the city. Besides, walking will help you get rid of those extra kilos you put on over Xmas, haha! So I recommend that you pick a few spots you’d like to visit, and check them out with your classmates after your lessons. IMO, you can’t miss the Alhambra, the greatest ancient Muslim palace in the world; or St Nicholas Viewpoint. They’re simply two of the best things you’ll come across in Granada. Seriously! Anyways, mate, I’d better get going. I’ve got tons of things to do before my holidays. Let me know if there’s anything else I can give you a hand with.  Take care, bro!  Luis

LOL. Me parto leyendo mi propio email.

A continuación te dejo un ejemplo de email formal para el CAE. Es la respuesta a la tarea planteada en el punto anterior, acerca del artículo de periódico con el cual no estoy de acuerdo. Fíjate en el registro utilizado y verás qué formal suena y cuánto más impone un tono formal que un tono informal.

Dear Sir,  My name is Luis, I am a child psychologist and I am writing with regards to your latest article about the effect of new technologies on our children, which was recently published in our local newspaper. I am afraid that, although I understand why you may hold such views, I disagree with most of the points you put forward.  To begin with, you categorically claim that children’s lives are worse now than they used to be in the past. However, not a single scientific paper published in the last 10 years regarding our infants’ well-being supports this claim, which clearly suggests that it is biased and unfounded. I am a child psychologist, currently conducting relevant research in this field, so I am well-informed and know what I am talking about.  Furthermore, in your article you place all the blame on new technologies and the internet, as if these were directly responsible for children’s lack of a healthy lifestyle. No reference do you make, whatsoever, to parents’ responsibility in the matter, which, from my point of view, makes all the difference. The use our children make of the internet is entirely dependent upon how and for how long their parents allow them to use it. It can be a fantastic tool if used responsibly, or a terribly dangerous one if used carelessly.  As an expert in the matter, I would be more than willing to contribute with my expertise to further articles dealing with children’s psychology and well-being, which you or the newspaper may wish to publish in the future.  Yours faithfully,  Luis

Writing C1 Advanced (CAE): cómo se evalúa

Cualquier tarea de Writing del CAE se evalúa en torno a 4 criterios de evaluación fundamentales, al igual que el B2. Estos son: Content , Communicative Achievement , Organisation y Language . Veamos ahora en qué consiste cada uno para que te hagas una idea de cómo leer tu Writing una vez finalizado:

• Content : Este criterio tiene como objeto evaluar cómo de bien has sabido completar la tarea y responder a todo lo que se pedía . En este sentido es importante que  respondas a cada punto propuesto  en el ejercicio (en este caso te piden 2) y que la información que escribas cubra bien cada punto y la tarea en general, de manera que el lector quede bien informado con respecto al objetivo del enunciado.
• Communicative Achievement : Este apartado de evaluación tiene como objeto determinar  cómo de apropiado es tu Writing  con respecto al ejercicio propuesto. En este sentido, es especialmente importante el  estilo  y el  registro  con el que hayas escrito. Es decir, si a tu amigo australiano Mike le escribes empezando con Dear Sir , perderás puntos. Al igual que si utilizas muchas contracciones en un application letter , cuyo registro se supone formal.
• Organisation : ¿Tu writing tiene una progresión  lógica  y está correctamente  estructurado ? Perfecto. Entonces probablemente obtengas buena nota en este criterio. Por lo general, cualquier Writing de C1 debe estar separado en  párrafos coherentemente interconectados , con oraciones coherentes y bien cohesionadas, ofreciendo una  progresión lógica  y fácil de seguir. Para ello, has de hacer uso de una serie de  conectores avanzados  y estructuras gramaticales cohesivas propias de un nivel C1, es decir, expresiones avanzadas que no suelen aparecer en niveles inferiores.
• Language : En esta sección, obviamente, debes intentar que tu  gramática y vocabulario  se encuentren en un nivel C1 (que no es fácil) y de no cometer errores lingüísticos. A este nivel tan avanzado, se supone que no debes cometer fallos. No vas a suspender si los cometes, pero dependiendo de cómo de chungo sea el error, podrás perder más o menos puntos.

Consejos para el Writing C1 Advanced (CAE)

Como cada parte del C1 Advanced, para el Writing del Advanced existen muchas estrategias importantes que te ayudarán a cumplir los requisitos que los correctores están buscando. Por lo general, yo siempre recomiendo hacer lo siguiente:

• Planea lo que vas a escribir antes de escribir . Jamás , repito, jamás comiences a escribir sin saber de lo que vas a hablar. Ni siquiera aunque lo hayas pensado. Hacer anotaciones sobre cómo vas a organizar tu Writing es fundamental para hacer que sea coherente y que al lector le resulte fácil de seguir. Además, evitarás pasarte con el número de palabras y que un párrafo sea mucho más largo que otro y tengas un Writing descompensado. Lo ideal es siempre hacer un esquema con las ideas principales, y comenzar a partir de ahí.
• El lector es más importante que tu abuela . A ver, tu abuela es muy importante, pero no creo que ella vaya a corregirte el examen. Así que piensa, ¿quién va a leer mi Writing? . Por ejemplo, si vas a escribir una review para una revista online, el tono que deberás utilizar será estándar o informal, pero si se trata una carta para solicitar un puesto de trabajo, tendrás que resultar más serio y formal. Por ello, siempre fíjate en quién será tu lector y adátate a él/ella/ellos/ellas.
• Escribe un borrador y no dejes de mejorarlo . Escribir todo genial de primeras es muy difícil. Eso solo está al alcande de unos pocos como yo (Ha! ha!). Por este motivo, tu proceso de escritura siempre debe incluir un primer borrador, que luego reescribirás doscientas mil veces ( Dar sera, pulir sera , como diría Miyagi). De este modo, mejorarás distintos aspectos de tu Writing como el vocabulario y la gramática, los conectores, etc. Además, evitarás fallos y errores absurdos y verás si es coherente o no, y un largo etcétera de cosas útiles. Esto es fundamental, te lo digo en serio.
• Define bien los párrafos de cada Writing . Sé que te puede parecer una tontería, pero definir los párrafos de un Writing hace que el texto, aparte de organizado, sea visualmente atractivo. Esto puede jugar a tu favor para causar una buena impresión en el lector (corrector).
• Escribe con conocimiento de causa . A ver, estás en un examen de inglés en el que tienes que demostrar lo que sabes. Es decir, cuando escribas intenta lucirte utilizando ciertas estructuras a propósito. Has estudiado las condicionales, ¿verdad? Pues mete una condicional. ¿Y los comparativos? También, pues mete una oración comparativa. ¿Te acuerdas de ese tema del medioambiente que viste con tu profe de inglés? Genial, pues mete palabras como greenhouse effect, acid rain, etc. ¡Intenta lucirte, copón, que pa eso estamos aquí! xD
• Revisa antes de darlo por terminado . Obviamente, nunca entregues un ejercicio de Writing sin revisar. Tienes que hacer de self-proofreader, buscando posibles erratas, errores ortográficos, faltas de concordancia, etc. Revisando evitarás errores muy tontos y comunes que podrían afectar muy negativamente a tu nota. Recuerda, dar sera, pulir sera .

Pues bien, después de este megapost ya debes tener una idea bastante más clara de cómo es el Writing del C1 Advanced. Pero eh!, si aún así te queda alguna duda, no dudes en dejarme un comentario y preguntarme lo que quieras, que para eso estoy aquí, mi joven padawan .

Que la fuerza te acompañe y don’t forget to keep smiling!

68 comentarios en “Writing C1 Advanced (CAE): Guía Completa con Ejemplos”

Fantastic material

Thanks for your feedback! 🙂

Gracias a ti, Merche. Un saludo!

Thank you very much for the material!

Thank you very much for your comment. Take care! 🙂

¡Buenísima guía! Estoy segura de que me servirá en mi preparación. ^-^ Por cierto, no sé si me lo he pasado mejor aprendiendo nuevas cositas acerca del inglés o deleitándome con la forma de redactar de Luis; ¡he flipado! Ah, y… first time in my life que veo un «xD» en una pedazo de entrada sobre el writing de C1, OMG xD. Me he sentido como en casa —o como en mi propia mente— mientras leía todo esto, tanto que ahora mismo debería seguir con mi writing de C1 en vez de dejar que me siga volando el tiempo mientras bicheo el resto del blog.

Gracias por haber invertido tu tiempo en esto, Luis, seguro que sigues ayudando a muchas personitas más <3. Un saludo, Ale

PD: ¡ojalá viviese en Granada! No me pensaría dos veces el ser alumna de KSE Academy :3. Keep Smiling ~~

Hola Alexandra! Muchísimas gracias por tu comentario. Probablemente el mejor que me han escrito en estos años. 😀 Es una pena que haya tardado más de un mes en responder, pero últimamente estoy un poco desconectado de la web; entre unas cosas y otras, no tengo mucho tiempo, jeje. Take care & keep smiling!

Gracias Luis por este espectacular post. Me examino de C1 en junio de este año y me ha venido muy bien coger ideas de tus escritos. Gracias por dedicar tu tiempo en poner un poco más fácil esta ardua tarea. Take care Inma

Hola Inma. Muchas gracias por tu comentario. Me alegro de haber podido ayudarte un poco, jeje. Que tengas mucha suerte en tu examen!

Pedazo de recomendaciones, Luis. Llevo leído mucho sobre writing de C1 y sin lugar a dudas el mejor con mucha diferencia, con humor, ejemplos y recomendaciones realmente útiles. Gracias por compartirlo con todos. Keep going!

Wow, gracias por tu super guía.

Util, amena y divertida, me parto yo tambien con el mail informal, y ya me he agenciado un par de tesoritos jejeje.. De la misma manera, es verdad lo fulminantemente seria y contundente que suena la respuesta formal al mail!!

Yo aterricé por aquí buscando consejo acerca de las review ya que o me quedo corta o terminan siendo auténticas filípicas.. y que gusto la del ejemplo corta y concisa. A ello que me pongo!

Pero lo mejor de todo, es que invitas a seguirte, seguro que debe ser un gusto tenerte como teacher. BTW. soy un B2 que he decidido seguir adelante así que no te extrañe encontrarte con algún writing para chequear en el próximo curso. Thanks Y

Hola Mariona. Muchísimas gracias por tu comentario, significa mucho para mí. Me alegro de que el contenido de la web te sea útil. Espero verte por aquí más a menudo! Un saludo!

Muchísimas gracias por la guía. Es fantástica y seguro que me sirve de mucha ayuda en mi preparación.

Muchas gracias por tu comentario, Inés. Que tengas mucha suerte en tu preparación. 🙂

Genial, or fin un contenido de los diferentes estilos explicados de forma clara y amena, gracias por hacer algo tedioso de forma didáctica y amena.

Muchas gracias por tu comentario, Pedro. Me alegro de que te haya sido útil. Un saludo!

Magnífico para repasar!! Mañana tengo mi examen del C1 y me ha servido mucho!! GRACIASSS

Hola Elena. Espero que te haya salido el examen muy bien. Muchas gracias por tu comentario!

Hola! Muchas gracias por la guía, me ha servido mucho. Me examino el 11 de Julio de C1 Tenía una duda: en el essay o en el report ¿hay que dar tu opinión? es que para el B2 me dijeron que solo en el último párrafo y cosas así, y no sé si es igual en este. Y una cosita más: un essay y un report a la hora de escribirlo ¿pueden tener formas parecidas?, es decir, ¿puedo poner «secondly», «another point to consider», «as a conclusion» en ambos? ¿Tienen mucha diferencia entre ellos?. Y mi profesora me dijo que si te pasabas de las 260 palabras (si eran 30 más o así) no pasaba nada, ¿me lo confirmas?

Hola Ana. Muchas gracias por tu comentario. 🙂 Realmente, la forma de hacer los Essays y Reports en B2 o C1 no cambia. En un Essay siempre tienes que dar tu opinión. Yo siempre recomiendo 2 opciones: 1) Dar tu opinión al principio (primer párrafo) y utilizar los siguientes párrafos para justificarla, con conclusión en el último; o 2) Plantear la «incógnita» en el primer párrafo, valorar las consideraciones en los siguientes párrafos y finalmente dar tu opinión. Realmente, mientras esté bien escrito, con sentido, no hay problema. Pero SIEMPRE tienes que dar tu opinión en un Essay porque es lo que te preguntan. 🙂

En cuanto al Report, obviamente, como ves en este post, la estructura es muy diferente. Los conectores pueden ser los mismos, si es lo que te preocupa, pero la estructura de un Report es recomendable que tenga un título y un subtítulo por cada párrafo/apartado. Y tu opinión, no sé si siempre tendrás que darla, porque básicamente depende de lo que te pidan, pero por lo general te indican que des recomendaciones o hagas alguna propuesta de mejora, entonces… en cierto modo, eso es dar tu opinión, jeje.

Con respecto al número de palabras, tu profesora tiene razón. El número de palabras es orientativo, no algo que vayan a coger y penalizarte si te pasas o no llegas. Simplemente se trata de un rango entre el cual deberías ser capaz de hacer un writing completo, respondiendo a todas las ideas correctamente. Si no llegas, por mucho, probablemente no hayas hablado de todo o lo hayas hecho muy por encima. Si te pasas por muchas palabras, probablemente estés metiendo paja (información irrelevante) y yéndote por las ramas. Y ambas cosas (pasarse o quedarse corto al cubrir la temática) son penalizables. Pero no basándose en el número de palabras en sí.

Espero haber resuelto tus dudas. Aprovecho para recomendarte los ebooks para C1 de Use of English Part 4 que hay en la tienda, por si te sirven para practicar de cara a tu examen del 11 de julio. Puedes verlos aquí: http://kseacademy.com/tienda/

¡Un saludo y suerte!

Muchísimas gracias!!!

Hola! Muchas gracias por la guía, me ha servido para entender mejor la estructura del report y del review. Tendrías también una guía, donde nos dieses algunos consejos para el reading and use of english?

¡Un saludo!

Hola Ignacio. De Use of English tengo esto: http://kseacademy.com/cambridge/c1-advanced-cae/use-of-english/

Pero realmente, es más descriptivo que otra cosa. También acabo de publicar un libro en Amazon con ejercicios para el Use of English Part 4, el de transformación de oraciones: https://amzn.to/2D6fcJ3

muy bueno me voy a presentar en meos de una semana y esto me viene super bien. muchas gracias. saludos. miguel

Hola Miguel! Me alegro de que te fuese útil. ¡Espero que te saliera genial! 🙂

Me ha parecido muy bueno Luis, muchísimas gracias. Se lo quiero pasar a mis compañeros de clase que también van por el C1 aquí en Puerto Real, Cádiz.

Te mando un saludo and may the force be with you! Ricardo.

Muchas muchas muchas trank yous!! Ha sido de gran ayuda 🙂

Muchísimas gracias por este material!

Buenísima guía, no sólo está muy bien estructurada sino que aporta ejemplos muy útiles. Wonderful guide, not only does it have a perfect layout but it also provides quite useful examples. ES que tengo el examen esta tarde jajajajaja. Seguro que lo he escrito mal. Bueno, bromas aparte, ha sido un hallazgo. Te agradezco muchísimo el esfuerzo dedicado

No es la primera vez que reviso este magnifico post. Me presento por segunda vez al examen de la EOI y siempre paso muy justo esta parte. Supongo que todos los comentarios son validos para el C1 de la EOI, aunque en un futuro quisiera certificar también el CAE. Muchas gracias. Un saludo.

Si en el writing me quedo a dos palabras de las 220, no pasa nada, no?

Puede que esto no signifique mucho viniendo de alguien que no es un amante de las guías en internet, pero esta es sin duda la mejor que he leído en mi vida. Muchas gracias.

Hola Luis!! Qué gusto leer tu guía y qué fácil haces que parezca, yo este año entré directamente al C1.2 por un test de nivel que consideraron mis profes que debía hacer a pesar de mi opinión, y para mi sorpresa he aprobado los exámenes del C1… ahora tendremos el día 2 y 4 los exámenes de la certificación de la EOI, así que me siento bastante perdida por falta de práctica gramatical y requisitos que se piden para cada caso. Me ayuda muchísimo tu capacidad de sintetizar, y lo claro que lo expones, ahora toca «hit the books» y poner manos a la obra lo aprendido allí, pero no es lo mismo trabajar en casa con tiempo, tranquilidad, sin presión ni nervios que allí dándolo todo y si se te apareció la Virgen bien y si no…pues otra vez será!!jeje Quería también decirte, que no solo se trata de aprender inglés, es que si no sabemos construir la idea que queremos expresar no hay idioma que valga, y leyendo lo que escribes pienso, yo no me expreso así ni en español!!! Na, que muchísimas gracias desde Los Realejos, Tenerife. Yoly. PD: Qué buena tu carta informal!!jejeje

Muchísimas gracias: La semana que viene tengo mi examen y gracias a ti sigo aprendiendo un poco más.

Hola! Primero que nada muchas gracias por toda la información, es de gran ayuda. Eres sin lugar a dudas de los profesores más entretenidos que he visto 🙂

Una pregunta un poco tonta, ¿en una carta informal se pueden usar emojis o ya es pasarse?

De nuevo gracias por todo!

Hola Luis! Muchas gracias por el contenido, es muy difícil encontrar páginas que den información realmente útil. Después de consultar esta web ya no tengo dudas para mi examen. Gracias enserio!

una de las guías más completas que he visto hasta la fecha en internet! muchas gracias por toda la información. La compartiré con mis alumnos!

Muchas gracias a ti. Un saludo! 😉

This guide is just *chef’s kiss* Thank you for taking the time to do this, it’s really helpful!

Aprecio infinitamente el tiempo que dedicaste a preparar y ofrecernos esta explicación sobre la parte escrita del CAE. Definitivamente permanecerá a mi lado hasta el día de mi examinación 🙂 Es un examen que requiere un nivel linguístico alto y publicaciones como la tuya me ayudarán mucho a lo largo de este camino.

Un saludo, María.

Hola Luis! Lo primero enhorabuena por el artículo, es súper completo 🙂

Quería preguntarte por el tema de los consejos de cara al examen, concretamente de los puntos de «planear lo que vamos a escribir» y el «borrador». Resulta que haciendo muchas pruebas, siempre se me echa el tiempo encima haciendo el borrador y acabo quitando tiempo a la revisión final (realmente no llego casi nunca a la revisión). ¿Qué recomendarías en este caso para la gente que somos algo más «lenta» xD para organizarnos?

Por cierto, adquirí tu ebook «50 Key Word Transformation Sentences for Advanced 1» y me fue súper útil!

Muchísimas gracias por estos materiales. Son un tesoro 🙂 Saludos

¡Muchísimas gracias a ti por un comentario tan bonito! 🙂

Buenas tardes, Despues de mucho buscar información me he tropezado con esta página y debo decirte que me ha encantado. Enhorabuena por un trabajado tan bien realizado. En mi próximo examen fijo que me acordaré de ti!! 😉

Mil gracias por tus explicaciones sobre los writing. Ester

Hola, Ester. Muchísimas gracias por tu comentario. Me alegro de que mis materiales te estén siendo de ayuda. Un saludo y buena suerte en tus exámenes! 🙂

Mil gracias por tomarte el tiempo en escribir este blog! Me ha sido de grandísima ayuda y esta todo impolutamente redactado y presentado. Que pedazo de profesor debes de ser!

Muchísimas gracias por tu comentario, Jaime. Me ha alegrado el día. Siento el retraso en contestar. Un abrazo!

Mañana tengo el advanced deseadme suerte

Tengo mañana el Advanced. Gracias por dedicar un tiempo a esto, me ha ayudado mucho. A ve que tal me va!

Muchas gracias a ti. Espero que te haya ido bien el examen!

Estaba un poco desmotivada pero al ver por primera vez esta explicación tan detallada, como que me he animado a seguir intentándolo siguiendo los prácticos consejos y aprendiendo de la excelente manera que usas para ensenar. Gracias Luis, valoro mucho lo que has hecho, nos ayudas a muchos. Deseo seas recompensado cada dia.

Hola, Adriana. Muchísimas gracias por tu comentario. Me ha alegrado el día. Además, se agradece mucho el mensaje, porque a veces me encuentro haters sin motivo que me minan un poco la moral. Un abrazo.

Hola Luis, tengo una duda con respecto al pdf que se puede comprar. El contenido es parecido al del pdf, «The ultimate FCE writing guide» con ejemplos o es lo que esta escrito en este post pero en pdf? Estoy interesada en encontrar una guía de writing como la del FCE, que tengo de tu academia. Pero para CAE. Desde ya muchas gracias!

Hola, Morena. Ya te contesté por email. 🙂

Gracias por compartir esto, es muy bueno, se explica bien, y se entiende bien.

Muchas gracias, Marco. Un saludo!

I paid but I have not received pdf

Sent you an email! 🙂

Fabuloso Luis, las explicaciones y los ejemplos. Gracias. Isabel

Muchísimas gracias, Isabel. Un saludo! 🙂

Increible! Esta información me es muy útil a la hora de mis exámenes de Writing, ya que sale todos los tipos de Writing en la misma Web, encantado con tu página Luís!!

Muchas gracias por tu feedback, David. Greatly appreciated! 🙂

Hola Luis, gracias por tus consejos, pienso ponerlos en práctica, pero tengo una cuestión que me pone muy nerviosa a la hora de hacer los dos writings : El tiempo!!.. entre borrador y pasar a limpio, siempre me quedo justa…Puedes aconsejarme?

Hola, Lidia. Lo que te aconsejo en este caso, si te manejas con ordenadores, es que hagas la versión computer-based. A mí, por ejemplo, me resulta mucho más fácil teclear que escribir a mano. Además, cuando lo haces a ordenador, irás viendo el contador de palabras y no tienes que reescribirlo todo, sino ir haciendo cambios sobre el texto, que es mucho mejor que hacer en sucio y luego pasar a limpio. Un saludo!

Gracias por la info tan buena que has compartido, Luis! Me agobiaba no encontrar una página clara y concisa en cuanto al tema del writing de C1. Gracias, de verdad.

En cuanto a unas dudas que tengo:

En la segunda parte del writing, siempre te dan a elegir entre todos, ¿cierto? Quiero decir, siempre aparece la opción de una proposal, una review, etc.

Cuando hago un proposal incluyo sus headlines y párrafos pero tengo una duda con la estructura. Hace poco hice uno en el que hice lo siguiente:

Titulo -Intro Párrafo -Headline 1 Párrafo -Headline 2 -Párrafo -Headline 3 -Párrafo -Conclusion -Párrafo

Normalmente, he visto que solo incluyen dos main paragraphs y no sé si esta estrctura estaría bien, puesto que vi necesario incluir un tercero para dar respuesta a todo lo que se me pedía en la proposal, que eran bastante cosas.

Espero que me haya explicado bien, un saludo.

Hola, Laura! Gracias por tu comentario y por tus dudas. Te voy respondiendo: – En la segunda parte del Writing SIEMPRE puedes elegir entre varias opciones, pero no son todos los tipos de Writing que hay. Me explico: te dan 3 opciones, pero hay más de 3 tipos de Writing (review, formal letter/email, informal letter/email, report o proposal). Es decir, hay hasta 6 tipos de Writing si contamos modalidad informal y formal y cartas o emails por separado (aunque son básicamente lo mismo).

– La estructura que me comentas del proposal está perfecta. Si crees que es necesario un subapartado más y te cuadra en el número de palabras y la profundidad de la información… ¿por qué no incluirlo? A mí me parece una genial idea si está bien ejecutado. 🙂

Si tienes alguna otra duda, me dices. Un saludo y gracias de nuevo!

Gracias por este material tan maravilloso de forma gratuita. Me lo he pasado muy bien leyendo el informal email.

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Sandeep Kashyap

How to write a perfect project proposal in 2024?

Introduction

The primary purpose of writing a project proposal is to secure funding, gain approval, or secure resources from the most important stakeholders of a project. 

For that, you need to explain the following in simple terms in a project proposal:

• What do you want to do and what are your goals for the project? 
• How are you going to achieve your goals? 
• How are stakeholders going to benefit from the project?
• What do you want from stakeholders?
• How are you going to use the money and resources granted by stakeholders? 

In this post, we will learn about all these about writing a perfect project proposal in 2024. We will look at different types of project proposals, a project proposal template, and a real-world example of a project proposal.  

What is a project proposal? 

A project proposal is a project management document that outlines a project’s objectives, timeline, budget, goals, and requirements. 

It is primarily written for stakeholders to secure funding, gain approval, and secure resources. However, other types of project proposals are also sent to win projects from clients.   

A project manager should have a good understanding of the project and its key stakeholders for writing an effective project proposal. It is because a manager needs to get into the heads of the project’s stakeholders to understand what they expect from a project and write an effective project proposal accordingly to ensure buy-in for the project.

Benefits of writing a strong project proposal

Writing a strong project proposal offers a surprising number of benefits beyond simply securing funding or approval. Here are five key benefits of writing an effective project proposal:

• Clearly defines the project to increase the chances of success  
• Makes it easy for stakeholders to mutually understand the project 
• Ensures everyone involved is on the same page about goals, roles, and expectations
• Helps identify potential roadblocks early for proactive planning of solutions  
• It can attract funding, and talent, and even serve as a marketing tool

Difference between a project proposal, a project charter, and a project plan

It is important to note that a project proposal is different from a project charter and project plan. Let’s understand the difference between these terms.     

Project proposal vs. project charter 

A project charter is a formal document that outlines the project’s goals, objectives , and resource requirements for a shared understanding of the team. It can’t be created until the project proposal is approved. Whereas a project proposal is written during the initiation phase.

Project proposal vs. project plan  

A project plan is a detailed guide that provides step-by-step instructions for executing, monitoring, and managing the approved project. It is created during the planning stage after the project charter and project scope is defined. Whereas, a project proposal is a persuasive tool for securing project approval and resources.

Read more: Project management plan – everything you need to know about

Project proposal types 

Project proposals are of six different types. Each has a different goal. A manager may have to write a project proposal for external and internal stakeholders to run a project successfully. Therefore, it is important to know about the different types of project proposals.

1. Solicited project proposal 

A solicited project proposal is sent in response to a request for proposal (RFP). RFP is a document sent by a company to vendors to seek out resources required for a project. It includes the details of the scope of the work and the payment company pays for the resources. 

RFP is sent to many vendors. Thus, while writing a solicited project proposal, you need to keep in mind that you may be competing against other vendors to secure a project. Thus, you need to keep your tone persuasive.

2. Unsolicited project proposal 

This type of proposal is sent without having received a request for a proposal (RFP). A company has not sent a request for proposal to vendors but you know that the company is seeking resources from third-party vendors. You may or may not be competing against the other vendors in this type of proposal.

3. Informal project proposal

It is a type of project proposal that is created when a client makes an informal request for a project proposal from vendors. It means there is no formal RFP. Thus, the rules for writing a project proposal are less concrete. You can follow any format that can secure you a project.   

4. Renewal project proposal

A project manager writes this type of proposal to existing clients to extend their services to the client. In this type of proposal, you focus on highlighting past achievements to secure a renewal for the future.

5. Continuation project proposal 

The purpose of the continuation project proposal is to inform the client that the project is beginning and communicate the progress. You are not persuading the client with this type of proposal.   

6. Supplemental project proposal

As the name suggests, this type of proposal is sent to the stakeholders who are already involved in a project to secure additional resources. The purpose is to convince the client to invest additional resources during the project execution phase.

How to write a winning project proposal?

You need to include certain elements in the project proposal to make sure it is good. Have a look at the steps to learn how to format a project proposal. 

A. Pre-writing stage

The pre-writing stage is crucial for creating a compelling and successful project proposal. Here’s a breakdown of the key steps involved:

1. Understanding the audience 

The first step is to identify decision-makers and understand the mindset of the audience for which you are writing a proposal. Thoroughly research the client’s needs, goals, and expectations. This includes understanding their industry, current challenges, and past projects. 

Determine who will be reviewing and approving the proposal. This will help you adjust the tone, level of detail, and overall focus to cater to their expertise and interests. Tailor your proposal to directly address their specific concerns and priorities.

2. Project requirements gathering 

To create an effective project proposal that has a higher chance of getting accepted, gather the project requirements. Usually, it is mentioned in the Request for Proposal (RFP) where specific requirements, evaluation criteria, submission deadlines, and any other instructions are provided. 

If there is no RFP, schedule meetings or interviews with key stakeholders to gain a deeper understanding of the project requirements. This allows you to ask clarifying questions, gather feedback, and ensure your proposal aligns perfectly with their expectations. 

3. Team brainstorming

Writing a project proposal is teamwork. Involve your team in brainstorming sessions to make a strong proposal. When a team is involved, it diversifies perspectives and expertise, leading to a more comprehensive and well-rounded proposal. Discuss the project goals, potential solutions, and resource needs with your team. Refine the proposal concept based on the collective knowledge and ensure everyone is aligned on the final approach.

B. Writing the proposal

1. start with writing an executive summary .

An executive summary is a concise overview of what a project is all about. It talks about the most important details or information of the project. 

It primarily talks about the problem a project will solve, the solution a project will provide, and the benefits stakeholders will get from investing in this project. 

It is important to keep in mind to explain these items briefly as you are going to explain the problem and solution in detail later in your proposal.     

The purpose of writing an executive summary is to pique the interest of the stakeholders in a project. It is like the elevator pitch of an entrepreneur whose purpose is to attract the stakeholders for further discussion.

2. Explain the problem in the project background

The project background is a one-page section that focuses on highlighting the opportunity by talking about the project problems you are going to solve. It talks about the problem and its history such as statistics, references, and start date. 

It discusses what has been done so far to solve the problem by others or earlier projects. What is the current state of the problem, and how your project will focus on solving it? 

This section indicates the opportunity and the next section of vision explains how you are going to seize the opportunity.       

3. Project vision and solution

Project vision is the section where you present the solution to the problem. Vision statement defines your vision for the project, the solution you are going to work on, and how it will solve the problems. 

This section tells what goals and objectives you are going to achieve from the project. Thus, it also acts as a north star or success criterion for your project. 

Now, stakeholders know what a project is all about; the problems, the solution, and the objectives. And they are interested to know how you will achieve the proposed objectives of a project. 

The next sections of a project proposal talk about the project approach, scope, deliverables, milestones, budget, resources, and timeline.  

Read more: Project objectives: learn how to write them for business growth

4. Project scope and deliverables

This section describes all the work items you need to work on a project. It involves breaking a large project into small tasks so that stakeholders can easily understand the project scope.

 It also includes describing key milestones and project deliverables during the execution phase of your project life cycle. 

The purpose is to provide stakeholders with enough information to make decisions about funding and resources.    

5. Project timeline

Project stakeholders have a clear idea about the scope of the project. But the very next question that comes to stakeholders’ minds is how much time a project will take to complete. 

You need to propose an estimated timeline for the project describing when the key deliverables and milestones will be delivered and achieved.

6. Project methodology

With every project, the risks of cost, scope, time, and quality are associated. Thus, you need an effective project management approach to manage these risks.

In this section, you explain to stakeholders about the project approach you are going to use for project management . It includes defining project management methodology, tools, and governance for your project.

79% of teams worldwide use digital collaboration tools . The choice of your project management tool is going to influence how the project will be planned, executed, and managed and its potential risks are identified and mitigated successfully. 

ProofHub is an all-in-one project management and team collaboration software that provides you with a centralized platform to collaborate with a team on a project proposal. 

ProofHub strengthens your project proposal’s “Implementation Plan” by providing a platform to meticulously define tasks, assign roles, and track progress . Its work plan section allows for a detailed breakdown of the project with clear task dependencies and time estimates, visualized through a Gantt chart .

Team members can be assigned to specific tasks, ensuring accountability, while resource allocation demonstrates a well-planned approach. 

Real-time progress updates, collaborative discussions within tasks, and reporting capabilities showcase transparency and proactive management.

By incorporating ProofHub, your proposal presents a clear picture of efficient execution, giving the reader confidence in your ability to deliver the project successfully.

Learn more about ProofHub’s collaboration capabilities !

7. Project resource requirements

Project resource requirements talk about the resources you need to complete your project which includes materials, human resources, and technology. It is a key section that is crucial for the success of the project because every project needs resources to convert a plan into action.          

This section of the project proposal briefly describes the project resources you need for the project and how you are going to utilize these resources. 

It does not explain the nitty gritty details of resource allocation. But, it gives a fair idea of why you need specific resources for your project and how these will be utilized. 

Read more: 2024 guide to project resource management: processes, challenges & tools

8. Estimate project costs and budget

Project resources come at a price. Thus, in this section, you will define the project costs and create a project budget. It is the responsibility of a project manager to write this section in such a way that it covers all the project expenses. 

At the same time, it also provides the opportunity for stakeholders to jump in and help you mitigate unexpected costs.  

It also includes estimating project costs everything from the cost of project technology to team salaries and materials.

9. Closing statement 

At this point of a project proposal, stakeholders have complete information about the project: scope, cost, time, objectives, and impact. You just have to briefly summarize the problem your project addresses and remind stakeholders about the benefits they will get from this project. 

You can use cost-benefit analysis to demonstrate why your project is profitable. Thus, in this section, you wrap up your project proposal with a persuasive and confident conclusion to convince stakeholders to close the deal. 

I hope these steps help you write a winning project proposal. Now, let’s have a look at some practical tips from experts to write a winning proposal.

Additional tips to write a perfect project proposal

Here are the five practical project proposal tips for writing a proposal:

• Clarity and conciseness: Do not use jargon or make your proposal overly complex. Keep it simple so that project sponsors can understand it easily.    
• Strong value proposition: You want your project proposal to be accepted. Give strong emphasis on the benefits of your project and how it addresses the existing problems.
• Compelling visuals: Make your proposal compelling so that project sponsors read it. If it is not persuasive and visually interesting, project sponsors may not read it.  
• Proofreading and editing: Do not make silly grammatical mistakes and fact check and proofread your proposal. Wherever required provide statistics to back your claims.  
• Use collaboration tools: A project proposal involves explaining about project scope, cost, time, and resources. Use a project management tool like ProofHub to create a plan and collaborate with a team to create an effective project proposal.

Project proposal examples 

A project proposal in project management is primarily sent to the stakeholders to secure funding, gain approvals, and request resources from stakeholders.        

Here is a real-world example to get an idea of how to write a proposal for a project:

Project Proposal: Implementation of a CRM System to manage company customers, prospects, and leads 

1. Executive 

The Customer Success Manager at XYZ Corporation is proposing the implementation of a new Customer Relationship Management (CRM) system. 

Currently, the company is using a legacy system that makes it difficult to manage data and ensure the alignment between the sales and marketing teams. It results in poor customer service to the customer and missed opportunities. 

The new CRM system streamlines the company’s customer interactions, improves data management, and enhances overall customer satisfaction. 

This results in enhanced customer relationships, improved operational efficiency, and increased business growth.  

2. Background 

• Lack of centralized data management system
• Lack of alignment between marketing and sales departments
• Not able to provide exceptional customer experience due to operational inefficiencies

3. Vision 

• Implementing CRM to improve customer data management by centralizing all customer information into a single database
• Enhance communication and collaboration among sales, marketing, and customer service teams
• Increase customer satisfaction and retention through personalized and timely interaction

4. Project scope

• Researching and selecting a suitable CRM solution based on the specific needs and requirements of XYZ Corporation.
• Customizing the CRM system to align with the company’s business processes and workflows.
• Migrating existing customer data from legacy systems into the new CRM platform.
• Phase 1: Research and Selection (1 week)
• Phase 2: Customization and Configuration (2 weeks)
• Phase 3: Data Migration (1 week)
• Phase 4: Training and Adoption (2 weeks)
• Phase 5: Go-Live and Deployment (2 weeks)

5. Project management approach  

Hybrid project management : Waterfall during the planning of each phase of the project and Agile during the implementation of the CRM.

6. Project resource and budget  

The estimated budget for the CRM implementation project is $50,000, including software licensing fees, customization costs, training expenses, and implementation services.

7. Project risks and mitigation

• Potential resistance from employees toward adopting new technology 
• Integration challenges with existing systems and applications: 

Mitigation:

• Addressed through providing training sessions for employees to ensure hassle-free adoption of the CRM system.
• Managed through careful planning and coordination with IT vendors and stakeholders.

8. Conclusion

The implementation of a CRM system for XYZ Corporation enhances customer relationships, improves operational efficiency, and drives business growth. We seek approval from the executive management team to proceed with the implementation of the CRM system as outlined in this proposal.

Project management proposal template

Trying to manage a project without project management is like trying to play a football game without a game plan. – Karen Tate

A project management proposal template provides the framework and detailed proposal outlining to create a project proposal. It outlines the sections you need to include in a project proposal and the instructions in each section. By following the instructions in the template, you know how to make a project proposal, customized to your business needs.

Here is the project management proposal template: 

1. Executive Summary 

In this section, you will summarize the complete project proposal and add the most important details of the project. 

Outline the following details in brief in the executive summary:

• Project background and vision
• Project goals and deliverables
• Project budget, timeframe, resource, and success criteria      

2. Project Background 

In this section, you will talk about the problem a project is going to solve or the business opportunity a project intends to grab. Explain it in-depth because it forms the basis of the project.

Here is what you need to include:

• Project history and stats of similar projects  
• The basis upon which the project is created

3. Project vision   

This section includes the project vision statement. You explain the solution to the project problem and define the goals of the project. 

Here is what you need to do:

• Write a project vision
• Present a solution       
• Write the SMART goals you want to achieve

4. Project plan

It includes multiple sections as below:

4.1 Project scope and deliverables  

Project scope defines all the work you need to do to complete the project.

Project deliverable is something that is of the end-user or customer value.

4.2 Project timeline 

Every project has a start and an end date. Similarly, there is a timeframe for each task and deliverable.

4.3 Project approach 

Every project follows an approach to project management and uses project management tools. For example, construction projects follow the Waterfall methodology whereas software development projects follow the Agile methodology.

4.4 Project risks

A project risk is something that can impact the cost, time, and scope of the project.

List here all the project risks, likelihood, impact, mitigation plan, and risk owners in a table.

4.5 Project resource requirements

Project sponsors need to know about the details of the resources required to approve the budget for the Project Proposal. 

Define the project resource requirements here in the table: 

• Technology requirements 
• Human resources requirements
• Material requirements    

4.6 Project estimated cost and return on investment  

A project sponsor wants to know the project costs and return on investments.

4.7 Project ownership and communication plan   

This section includes the details of the key stakeholders of the project. 

• Project sponsor: who owns the project 
• Project customer: who the project is being delivered to
• Manager: who is responsible for managing the project and informing the status to stakeholders  

5. Call to action 

In this section, provide your contact details for the client to get in touch with any questions or allow the project sponsor to authorize the project if they are happy with the project proposal.

It is important to keep in mind the above-mentioned are the standard sections that are included in most project proposals. If you want to add some other elements to your project proposal, you can add the sections as per your needs to format a project proposal.

Create a winning project proposal with the right tool

A good project proposal convinces stakeholders why the project should be carried out. It should clearly describe project problems, project objectives, benefits for stakeholders, your requirements from stakeholders, and how you will utilize the secured resources. You need to have a good understanding of the project and project sponsors and stakeholders before writing a project proposal.   

To create an effective project proposal, you need cross-collaboration between departments to gather key details and project management software to plan a project.    

That’s where a feature-rich project management software, ProofHub, comes into play. It helps you with team collaboration and project planning for the project proposal. You can create a project plan using a Gantt chart , create tasks using task management software , and collaborate with the team using chat and a centralized file-sharing system .

Organize, manage, and collaborate seamlessly with ProofHub – All-in-one solution for projects, tasks, and teams

Related articles

• How to manage projects with a tool like ProofHub
• 10 Common project management challenges (and How to solve them)
• Project objectives: learn how to write them for business growth
• The 11 best project management software for your team

How long should a project proposal be?

A project proposal should not be too long. Ideally, a project proposal should take 1-2 pages but it also depends on the complexity of the project and the format you choose.

What section of a proposal presents a list of project costs?

Project costs are briefly covered in the Project Cost section. However, it depends on the template you choose. The detailed breakdown of the project costs is attached with the project proposal in the reference document.

What section of a proposal identifies the key issues and discusses the project goals?

Project background and project vision are the sections that talk about the key issues and project goals. However, it is explained in brief in the executive summary also.

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