writing effective introductions and conclusions

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9.4 Writing Introductory and Concluding Paragraphs

Learning objectives.

• Recognize the importance of strong introductory and concluding paragraphs.
• Learn to engage the reader immediately with the introductory paragraph.
• Practice concluding your essays in a more memorable way.

Picture your introduction as a storefront window: You have a certain amount of space to attract your customers (readers) to your goods (subject) and bring them inside your store (discussion). Once you have enticed them with something intriguing, you then point them in a specific direction and try to make the sale (convince them to accept your thesis).

Your introduction is an invitation to your readers to consider what you have to say and then to follow your train of thought as you expand upon your thesis statement.

An introduction serves the following purposes:

• Establishes your voice and tone, or your attitude, toward the subject
• Introduces the general topic of the essay
• States the thesis that will be supported in the body paragraphs

First impressions are crucial and can leave lasting effects in your reader’s mind, which is why the introduction is so important to your essay. If your introductory paragraph is dull or disjointed, your reader probably will not have much interest in continuing with the essay.

Attracting Interest in Your Introductory Paragraph

Your introduction should begin with an engaging statement devised to provoke your readers’ interest. In the next few sentences, introduce them to your topic by stating general facts or ideas about the subject. As you move deeper into your introduction, you gradually narrow the focus, moving closer to your thesis. Moving smoothly and logically from your introductory remarks to your thesis statement can be achieved using a funnel technique , as illustrated in the diagram in Figure 9.1 “Funnel Technique” .

Figure 9.1 Funnel Technique

On a separate sheet of paper, jot down a few general remarks that you can make about the topic for which you formed a thesis in Section 9.1 “Developing a Strong, Clear Thesis Statement” .

Immediately capturing your readers’ interest increases the chances of having them read what you are about to discuss. You can garner curiosity for your essay in a number of ways. Try to get your readers personally involved by doing any of the following:

• Appealing to their emotions
• Using logic
• Beginning with a provocative question or opinion
• Opening with a startling statistic or surprising fact
• Raising a question or series of questions
• Presenting an explanation or rationalization for your essay
• Opening with a relevant quotation or incident
• Opening with a striking image
• Including a personal anecdote

Remember that your diction, or word choice, while always important, is most crucial in your introductory paragraph. Boring diction could extinguish any desire a person might have to read through your discussion. Choose words that create images or express action. For more information on diction, see Chapter 4 “Working with Words: Which Word Is Right?” .

In Chapter 8 “The Writing Process: How Do I Begin?” , you followed Mariah as she moved through the writing process. In this chapter, Mariah writes her introduction and conclusion for the same essay. Mariah incorporates some of the introductory elements into her introductory paragraph, which she previously outlined in Chapter 8 “The Writing Process: How Do I Begin?” . Her thesis statement is underlined.

If you have trouble coming up with a provocative statement for your opening, it is a good idea to use a relevant, attention-grabbing quote about your topic. Use a search engine to find statements made by historical or significant figures about your subject.

Writing at Work

In your job field, you may be required to write a speech for an event, such as an awards banquet or a dedication ceremony. The introduction of a speech is similar to an essay because you have a limited amount of space to attract your audience’s attention. Using the same techniques, such as a provocative quote or an interesting statistic, is an effective way to engage your listeners. Using the funnel approach also introduces your audience to your topic and then presents your main idea in a logical manner.

Reread each sentence in Mariah’s introductory paragraph. Indicate which techniques she used and comment on how each sentence is designed to attract her readers’ interest.

Writing a Conclusion

It is not unusual to want to rush when you approach your conclusion, and even experienced writers may fade. But what good writers remember is that it is vital to put just as much attention into the conclusion as in the rest of the essay. After all, a hasty ending can undermine an otherwise strong essay.

A conclusion that does not correspond to the rest of your essay, has loose ends, or is unorganized can unsettle your readers and raise doubts about the entire essay. However, if you have worked hard to write the introduction and body, your conclusion can often be the most logical part to compose.

The Anatomy of a Strong Conclusion

Keep in mind that the ideas in your conclusion must conform to the rest of your essay. In order to tie these components together, restate your thesis at the beginning of your conclusion. This helps you assemble, in an orderly fashion, all the information you have explained in the body. Repeating your thesis reminds your readers of the major arguments you have been trying to prove and also indicates that your essay is drawing to a close. A strong conclusion also reviews your main points and emphasizes the importance of the topic.

The construction of the conclusion is similar to the introduction, in which you make general introductory statements and then present your thesis. The difference is that in the conclusion you first paraphrase , or state in different words, your thesis and then follow up with general concluding remarks. These sentences should progressively broaden the focus of your thesis and maneuver your readers out of the essay.

Many writers like to end their essays with a final emphatic statement. This strong closing statement will cause your readers to continue thinking about the implications of your essay; it will make your conclusion, and thus your essay, more memorable. Another powerful technique is to challenge your readers to make a change in either their thoughts or their actions. Challenging your readers to see the subject through new eyes is a powerful way to ease yourself and your readers out of the essay.

When closing your essay, do not expressly state that you are drawing to a close. Relying on statements such as in conclusion , it is clear that , as you can see , or in summation is unnecessary and can be considered trite.

It is wise to avoid doing any of the following in your conclusion:

• Introducing new material
• Contradicting your thesis
• Changing your thesis
• Using apologies or disclaimers

Introducing new material in your conclusion has an unsettling effect on your reader. When you raise new points, you make your reader want more information, which you could not possibly provide in the limited space of your final paragraph.

Contradicting or changing your thesis statement causes your readers to think that you do not actually have a conviction about your topic. After all, you have spent several paragraphs adhering to a singular point of view. When you change sides or open up your point of view in the conclusion, your reader becomes less inclined to believe your original argument.

By apologizing for your opinion or stating that you know it is tough to digest, you are in fact admitting that even you know what you have discussed is irrelevant or unconvincing. You do not want your readers to feel this way. Effective writers stand by their thesis statement and do not stray from it.

On a separate sheet of a paper, restate your thesis from Note 9.52 “Exercise 2” of this section and then make some general concluding remarks. Next, compose a final emphatic statement. Finally, incorporate what you have written into a strong conclusion paragraph for your essay.

Collaboration

Please share with a classmate and compare your answers

Mariah incorporates some of these pointers into her conclusion. She has paraphrased her thesis statement in the first sentence.

Make sure your essay is balanced by not having an excessively long or short introduction or conclusion. Check that they match each other in length as closely as possible, and try to mirror the formula you used in each. Parallelism strengthens the message of your essay.

On the job you will sometimes give oral presentations based on research you have conducted. A concluding statement to an oral report contains the same elements as a written conclusion. You should wrap up your presentation by restating the purpose of the presentation, reviewing its main points, and emphasizing the importance of the material you presented. A strong conclusion will leave a lasting impression on your audience.

Key Takeaways

• A strong opening captures your readers’ interest and introduces them to your topic before you present your thesis statement.
• An introduction should restate your thesis, review your main points, and emphasize the importance of the topic.
• The funnel technique to writing the introduction begins with generalities and gradually narrows your focus until you present your thesis.
• A good introduction engages people’s emotions or logic, questions or explains the subject, or provides a striking image or quotation.
• Carefully chosen diction in both the introduction and conclusion prevents any confusing or boring ideas.
• A conclusion that does not connect to the rest of the essay can diminish the effect of your paper.
• The conclusion should remain true to your thesis statement. It is best to avoid changing your tone or your main idea and avoid introducing any new material.
• Closing with a final emphatic statement provides closure for your readers and makes your essay more memorable.

Writing for Success Copyright © 2015 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Guide to Writing Introductions and Conclusions

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First and last impressions are important in any part of life, especially in writing. This is why the introduction and conclusion of any paper – whether it be a simple essay or a long research paper – are essential. Introductions and conclusions are just as important as the body of your paper. The introduction is what makes the reader want to continue reading your paper. The conclusion is what makes your paper stick in the reader’s mind.

Introductions

Your introductory paragraph should include:

1) Hook:  Description, illustration, narration or dialogue that pulls the reader into your paper topic. This should be interesting and specific.

2) Transition: Sentence that connects the hook with the thesis.

3) Thesis: Sentence (or two) that summarizes the overall main point of the paper. The thesis should answer the prompt question.

The examples below show are several ways to write a good introduction or opening to your paper. One example shows you how to paraphrase in your introduction. This will help you understand the idea of writing sequences using a hook, transition, and thesis statement.

» Thesis Statement Opening

This is the traditional style of opening a paper. This is a “mini-summary” of your paper.

For example:

» Opening with a Story (Anecdote)

A good way of catching your reader’s attention is by sharing a story that sets up your paper. Sharing a story gives a paper a more personal feel and helps make your reader comfortable.

This example was borrowed from Jack Gannon’s The Week the World Heard Gallaudet (1989):

Astrid Goodstein, a Gallaudet faculty member, entered the beauty salon for her regular appointment, proudly wearing her DPN button. (“I was married to that button that week!” she later confided.) When Sandy, her regular hairdresser, saw the button, he spoke and gestured, “Never! Never! Never!” Offended, Astrid turned around and headed for the door but stopped short of leaving. She decided to keep her appointment, confessing later that at that moment, her sense of principles had lost out to her vanity. Later she realized that her hairdresser had thought she was pushing for a deaf U.S. President. Hook: a specific example or story that interests the reader and introduces the topic.

Transition: connects the hook to the thesis statement

Thesis: summarizes the overall claim of the paper

» Specific Detail Opening

Giving specific details about your subject appeals to your reader’s curiosity and helps establish a visual picture of what your paper is about.

» Open with a Quotation

Another method of writing an introduction is to open with a quotation. This method makes your introduction more interactive and more appealing to your reader.

» Open with an Interesting Statistic

Statistics that grab the reader help to make an effective introduction.

» Question Openings

Possibly the easiest opening is one that presents one or more questions to be answered in the paper. This is effective because questions are usually what the reader has in mind when he or she sees your topic.

Source : *Writing an Introduction for a More Formal Essay. (2012). Retrieved April 25, 2012, from http://flightline.highline.edu/wswyt/Writing91/handouts/hook_trans_thesis.htm

Conclusions

The conclusion to any paper is the final impression that can be made. It is the last opportunity to get your point across to the reader and leave the reader feeling as if they learned something. Leaving a paper “dangling” without a proper conclusion can seriously devalue what was said in the body itself. Here are a few effective ways to conclude or close your paper. » Summary Closing Many times conclusions are simple re-statements of the thesis. Many times these conclusions are much like their introductions (see Thesis Statement Opening).

» Close with a Logical Conclusion

This is a good closing for argumentative or opinion papers that present two or more sides of an issue. The conclusion drawn as a result of the research is presented here in the final paragraphs.

» Real or Rhetorical Question Closings

This method of concluding a paper is one step short of giving a logical conclusion. Rather than handing the conclusion over, you can leave the reader with a question that causes him or her to draw his own conclusions.

» Close with a Speculation or Opinion This is a good style for instances when the writer was unable to come up with an answer or a clear decision about whatever it was he or she was researching. For example:

» Close with a Recommendation

A good conclusion is when the writer suggests that the reader do something in the way of support for a cause or a plea for them to take action.

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• How to write an essay introduction | 4 steps & examples

How to Write an Essay Introduction | 4 Steps & Examples

Published on February 4, 2019 by Shona McCombes . Revised on July 23, 2023.

A good introduction paragraph is an essential part of any academic essay . It sets up your argument and tells the reader what to expect.

The main goals of an introduction are to:

• Catch your reader’s attention.
• Give background on your topic.
• Present your thesis statement —the central point of your essay.

This introduction example is taken from our interactive essay example on the history of Braille.

The invention of Braille was a major turning point in the history of disability. The writing system of raised dots used by visually impaired people was developed by Louis Braille in nineteenth-century France. In a society that did not value disabled people in general, blindness was particularly stigmatized, and lack of access to reading and writing was a significant barrier to social participation. The idea of tactile reading was not entirely new, but existing methods based on sighted systems were difficult to learn and use. As the first writing system designed for blind people’s needs, Braille was a groundbreaking new accessibility tool. It not only provided practical benefits, but also helped change the cultural status of blindness. This essay begins by discussing the situation of blind people in nineteenth-century Europe. It then describes the invention of Braille and the gradual process of its acceptance within blind education. Subsequently, it explores the wide-ranging effects of this invention on blind people’s social and cultural lives.

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Table of contents

Step 1: hook your reader, step 2: give background information, step 3: present your thesis statement, step 4: map your essay’s structure, step 5: check and revise, more examples of essay introductions, other interesting articles, frequently asked questions about the essay introduction.

Your first sentence sets the tone for the whole essay, so spend some time on writing an effective hook.

Avoid long, dense sentences—start with something clear, concise and catchy that will spark your reader’s curiosity.

The hook should lead the reader into your essay, giving a sense of the topic you’re writing about and why it’s interesting. Avoid overly broad claims or plain statements of fact.

Examples: Writing a good hook

Take a look at these examples of weak hooks and learn how to improve them.

• Braille was an extremely important invention.
• The invention of Braille was a major turning point in the history of disability.

The first sentence is a dry fact; the second sentence is more interesting, making a bold claim about exactly  why the topic is important.

• The internet is defined as “a global computer network providing a variety of information and communication facilities.”
• The spread of the internet has had a world-changing effect, not least on the world of education.

Avoid using a dictionary definition as your hook, especially if it’s an obvious term that everyone knows. The improved example here is still broad, but it gives us a much clearer sense of what the essay will be about.

• Mary Shelley’s  Frankenstein is a famous book from the nineteenth century.
• Mary Shelley’s Frankenstein is often read as a crude cautionary tale about the dangers of scientific advancement.

Instead of just stating a fact that the reader already knows, the improved hook here tells us about the mainstream interpretation of the book, implying that this essay will offer a different interpretation.

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Next, give your reader the context they need to understand your topic and argument. Depending on the subject of your essay, this might include:

• Historical, geographical, or social context
• An outline of the debate you’re addressing
• A summary of relevant theories or research about the topic
• Definitions of key terms

The information here should be broad but clearly focused and relevant to your argument. Don’t give too much detail—you can mention points that you will return to later, but save your evidence and interpretation for the main body of the essay.

How much space you need for background depends on your topic and the scope of your essay. In our Braille example, we take a few sentences to introduce the topic and sketch the social context that the essay will address:

Now it’s time to narrow your focus and show exactly what you want to say about the topic. This is your thesis statement —a sentence or two that sums up your overall argument.

This is the most important part of your introduction. A  good thesis isn’t just a statement of fact, but a claim that requires evidence and explanation.

The goal is to clearly convey your own position in a debate or your central point about a topic.

Particularly in longer essays, it’s helpful to end the introduction by signposting what will be covered in each part. Keep it concise and give your reader a clear sense of the direction your argument will take.

As you research and write, your argument might change focus or direction as you learn more.

For this reason, it’s often a good idea to wait until later in the writing process before you write the introduction paragraph—it can even be the very last thing you write.

When you’ve finished writing the essay body and conclusion , you should return to the introduction and check that it matches the content of the essay.

It’s especially important to make sure your thesis statement accurately represents what you do in the essay. If your argument has gone in a different direction than planned, tweak your thesis statement to match what you actually say.

To polish your writing, you can use something like a paraphrasing tool .

You can use the checklist below to make sure your introduction does everything it’s supposed to.

Checklist: Essay introduction

My first sentence is engaging and relevant.

I have introduced the topic with necessary background information.

I have defined any important terms.

My thesis statement clearly presents my main point or argument.

Everything in the introduction is relevant to the main body of the essay.

You have a strong introduction - now make sure the rest of your essay is just as good.

• Argumentative
• Literary analysis

This introduction to an argumentative essay sets up the debate about the internet and education, and then clearly states the position the essay will argue for.

The spread of the internet has had a world-changing effect, not least on the world of education. The use of the internet in academic contexts is on the rise, and its role in learning is hotly debated. For many teachers who did not grow up with this technology, its effects seem alarming and potentially harmful. This concern, while understandable, is misguided. The negatives of internet use are outweighed by its critical benefits for students and educators—as a uniquely comprehensive and accessible information source; a means of exposure to and engagement with different perspectives; and a highly flexible learning environment.

This introduction to a short expository essay leads into the topic (the invention of the printing press) and states the main point the essay will explain (the effect of this invention on European society).

In many ways, the invention of the printing press marked the end of the Middle Ages. The medieval period in Europe is often remembered as a time of intellectual and political stagnation. Prior to the Renaissance, the average person had very limited access to books and was unlikely to be literate. The invention of the printing press in the 15th century allowed for much less restricted circulation of information in Europe, paving the way for the Reformation.

This introduction to a literary analysis essay , about Mary Shelley’s Frankenstein , starts by describing a simplistic popular view of the story, and then states how the author will give a more complex analysis of the text’s literary devices.

Mary Shelley’s Frankenstein is often read as a crude cautionary tale. Arguably the first science fiction novel, its plot can be read as a warning about the dangers of scientific advancement unrestrained by ethical considerations. In this reading, and in popular culture representations of the character as a “mad scientist”, Victor Frankenstein represents the callous, arrogant ambition of modern science. However, far from providing a stable image of the character, Shelley uses shifting narrative perspectives to gradually transform our impression of Frankenstein, portraying him in an increasingly negative light as the novel goes on. While he initially appears to be a naive but sympathetic idealist, after the creature’s narrative Frankenstein begins to resemble—even in his own telling—the thoughtlessly cruel figure the creature represents him as.

If you want to know more about AI tools , college essays , or fallacies make sure to check out some of our other articles with explanations and examples or go directly to our tools!

• Ad hominem fallacy
• Post hoc fallacy
• Appeal to authority fallacy
• False cause fallacy
• Sunk cost fallacy

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Your essay introduction should include three main things, in this order:

• An opening hook to catch the reader’s attention.
• Relevant background information that the reader needs to know.
• A thesis statement that presents your main point or argument.

The length of each part depends on the length and complexity of your essay .

The “hook” is the first sentence of your essay introduction . It should lead the reader into your essay, giving a sense of why it’s interesting.

To write a good hook, avoid overly broad statements or long, dense sentences. Try to start with something clear, concise and catchy that will spark your reader’s curiosity.

A thesis statement is a sentence that sums up the central point of your paper or essay . Everything else you write should relate to this key idea.

The thesis statement is essential in any academic essay or research paper for two main reasons:

• It gives your writing direction and focus.
• It gives the reader a concise summary of your main point.

Without a clear thesis statement, an essay can end up rambling and unfocused, leaving your reader unsure of exactly what you want to say.

The structure of an essay is divided into an introduction that presents your topic and thesis statement , a body containing your in-depth analysis and arguments, and a conclusion wrapping up your ideas.

The structure of the body is flexible, but you should always spend some time thinking about how you can organize your essay to best serve your ideas.

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Conclusions

What this handout is about.

This handout will explain the functions of conclusions, offer strategies for writing effective ones, help you evaluate conclusions you’ve drafted, and suggest approaches to avoid.

About conclusions

Introductions and conclusions can be difficult to write, but they’re worth investing time in. They can have a significant influence on a reader’s experience of your paper.

Just as your introduction acts as a bridge that transports your readers from their own lives into the “place” of your analysis, your conclusion can provide a bridge to help your readers make the transition back to their daily lives. Such a conclusion will help them see why all your analysis and information should matter to them after they put the paper down.

Your conclusion is your chance to have the last word on the subject. The conclusion allows you to have the final say on the issues you have raised in your paper, to synthesize your thoughts, to demonstrate the importance of your ideas, and to propel your reader to a new view of the subject. It is also your opportunity to make a good final impression and to end on a positive note.

Your conclusion can go beyond the confines of the assignment. The conclusion pushes beyond the boundaries of the prompt and allows you to consider broader issues, make new connections, and elaborate on the significance of your findings.

Your conclusion should make your readers glad they read your paper. Your conclusion gives your reader something to take away that will help them see things differently or appreciate your topic in personally relevant ways. It can suggest broader implications that will not only interest your reader, but also enrich your reader’s life in some way. It is your gift to the reader.

Strategies for writing an effective conclusion

One or more of the following strategies may help you write an effective conclusion:

• Play the “So What” Game. If you’re stuck and feel like your conclusion isn’t saying anything new or interesting, ask a friend to read it with you. Whenever you make a statement from your conclusion, ask the friend to say, “So what?” or “Why should anybody care?” Then ponder that question and answer it. Here’s how it might go: You: Basically, I’m just saying that education was important to Douglass. Friend: So what? You: Well, it was important because it was a key to him feeling like a free and equal citizen. Friend: Why should anybody care? You: That’s important because plantation owners tried to keep slaves from being educated so that they could maintain control. When Douglass obtained an education, he undermined that control personally. You can also use this strategy on your own, asking yourself “So What?” as you develop your ideas or your draft.
• Return to the theme or themes in the introduction. This strategy brings the reader full circle. For example, if you begin by describing a scenario, you can end with the same scenario as proof that your essay is helpful in creating a new understanding. You may also refer to the introductory paragraph by using key words or parallel concepts and images that you also used in the introduction.
• Synthesize, don’t summarize. Include a brief summary of the paper’s main points, but don’t simply repeat things that were in your paper. Instead, show your reader how the points you made and the support and examples you used fit together. Pull it all together.
• Include a provocative insight or quotation from the research or reading you did for your paper.
• Propose a course of action, a solution to an issue, or questions for further study. This can redirect your reader’s thought process and help them to apply your info and ideas to their own life or to see the broader implications.
• Point to broader implications. For example, if your paper examines the Greensboro sit-ins or another event in the Civil Rights Movement, you could point out its impact on the Civil Rights Movement as a whole. A paper about the style of writer Virginia Woolf could point to her influence on other writers or on later feminists.

Strategies to avoid

• Beginning with an unnecessary, overused phrase such as “in conclusion,” “in summary,” or “in closing.” Although these phrases can work in speeches, they come across as wooden and trite in writing.
• Stating the thesis for the very first time in the conclusion.
• Introducing a new idea or subtopic in your conclusion.
• Ending with a rephrased thesis statement without any substantive changes.
• Making sentimental, emotional appeals that are out of character with the rest of an analytical paper.
• Including evidence (quotations, statistics, etc.) that should be in the body of the paper.

Four kinds of ineffective conclusions

• The “That’s My Story and I’m Sticking to It” Conclusion. This conclusion just restates the thesis and is usually painfully short. It does not push the ideas forward. People write this kind of conclusion when they can’t think of anything else to say. Example: In conclusion, Frederick Douglass was, as we have seen, a pioneer in American education, proving that education was a major force for social change with regard to slavery.
• The “Sherlock Holmes” Conclusion. Sometimes writers will state the thesis for the very first time in the conclusion. You might be tempted to use this strategy if you don’t want to give everything away too early in your paper. You may think it would be more dramatic to keep the reader in the dark until the end and then “wow” them with your main idea, as in a Sherlock Holmes mystery. The reader, however, does not expect a mystery, but an analytical discussion of your topic in an academic style, with the main argument (thesis) stated up front. Example: (After a paper that lists numerous incidents from the book but never says what these incidents reveal about Douglass and his views on education): So, as the evidence above demonstrates, Douglass saw education as a way to undermine the slaveholders’ power and also an important step toward freedom.
• The “America the Beautiful”/”I Am Woman”/”We Shall Overcome” Conclusion. This kind of conclusion usually draws on emotion to make its appeal, but while this emotion and even sentimentality may be very heartfelt, it is usually out of character with the rest of an analytical paper. A more sophisticated commentary, rather than emotional praise, would be a more fitting tribute to the topic. Example: Because of the efforts of fine Americans like Frederick Douglass, countless others have seen the shining beacon of light that is education. His example was a torch that lit the way for others. Frederick Douglass was truly an American hero.
• The “Grab Bag” Conclusion. This kind of conclusion includes extra information that the writer found or thought of but couldn’t integrate into the main paper. You may find it hard to leave out details that you discovered after hours of research and thought, but adding random facts and bits of evidence at the end of an otherwise-well-organized essay can just create confusion. Example: In addition to being an educational pioneer, Frederick Douglass provides an interesting case study for masculinity in the American South. He also offers historians an interesting glimpse into slave resistance when he confronts Covey, the overseer. His relationships with female relatives reveal the importance of family in the slave community.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Douglass, Frederick. 1995. Narrative of the Life of Frederick Douglass, an American Slave, Written by Himself. New York: Dover.

Hamilton College. n.d. “Conclusions.” Writing Center. Accessed June 14, 2019. https://www.hamilton.edu//academics/centers/writing/writing-resources/conclusions .

Holewa, Randa. 2004. “Strategies for Writing a Conclusion.” LEO: Literacy Education Online. Last updated February 19, 2004. https://leo.stcloudstate.edu/acadwrite/conclude.html.

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

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21 Writing an Introduction and Conclusion

The introduction and conclusion are the strong walls that hold up the ends of your essay. The introduction should pique the readers’ interest, articulate the aim or purpose of the essay, and provide an outline of how the essay is organised. The conclusion mirrors the introduction in structure and summarizes the main aim and key ideas within the essay, drawing to a logical conclusion. The introduction states what the essay will do and the conclusion tells the reader what the essay has achieved .

Introduction

The primary functions of the introduction are to introduce the topic and aim of the essay, plus provide the reader with a clear framework of how the essay will be structured. Therefore, the following sections provide a brief overview of how these goals can be achieved. The introduction has three basic sections (often in one paragraph if the essay is short) that establish the key elements: background, thesis statement, and essay outline.

The background should arrest the readers’ attention and create an interest in the chosen topic. Therefore, backgrounding on the topic should be factual, interesting, and may use supporting evidence from academic sources . Shorter essays (under 1000 words) may only  require 1-3 sentences for backgrounding, so make the information specific and relevant, clear and succinct . Longer essays may call for a separate backgrounding paragraph. Always check with your lecturer/tutor for guidelines on your specific assignment.

Thesis Statement

The thesis statement is a theory, put forward as a position to be maintained or proven by the writing that follows in the essay. It focuses the writer’s ideas within the essay and all insights, arguments and viewpoints centre around this statement. The writer should refer back to it both mentally and literally throughout the writing process, plus the reader should see the key concepts within the thesis unfolding throughout the written work. A separate section about developing the thesis statement has been included below.

Essay Outline Sentence/s

The essay outline is 1-2 sentences that articulate the focus of the essay in stages. They clearly explain how the thesis statement will be addressed in a sequential manner throughout the essay paragraphs. The essay outline should also leave no doubt in the readers’ minds about what is NOT going to be addressed in your essay. You are establishing the parameters, boundaries, or limitations of the essay that follows. Do not, however, use diminishing language such as, “this brief essay will only discuss…”, “this essay hopes to prove/will attempt to show…”. This weakens your position from the outset. Use strong signposting language, such as “This essay will discuss… (paragraph 1) then… (paragraph 2) before moving on to… (paragraph 3) followed by the conclusion and recommendations”. This way the reader knows from the outset how the essay will be structured and it also helps you to better plan your body paragraphs (see Chapter 22).

Brief Example

(Background statement) Nuclear power plants are widely used throughout the world as a clean, efficient source of energy. (Thesis with a single idea) It has been proven that thermonuclear energy (topic) is a clean, safe alternative to burning fossil fuels. (Essay outline sentence) This essay will discuss the environmental, economic, social impacts of having a thermonuclear power plant providing clean energy to a major city.

• Background statement
• Thesis statement – claim
• Essay outline sentence (with three controlling ideas )

Regardless of the length of the essay, it should always have a thesis statement that clearly articulates the key aim or argument/s in the essay. It focuses both the readers’ attention and the essay’s purpose. In a purely informative or descriptive essay, the thesis may contain a single, clear claim. Whereas, in a more complex analytical, persuasive, or critical essay (see Chapter 15) there may be more than one claim, or a claim and counter-claim (rebuttal) within the thesis statement (see Chapter 25 – Academic Writing [glossary]). It is important to remember that the majority of academic writing is not only delivering information, it is arguing a position and supporting claims with facts and reliable examples. A strong thesis will be original, specific and arguable. This means it should never be a statement of the obvious or a vague reference to general understandings on a topic.

Weak Thesis Examples

The following examples are too vague and leave too many questions unanswered because they are not specific enough.

“Reading is beneficial” – What type of reading? Reading at what level/age? Reading for what time period? Reading what types of text? How is it beneficial, to who?

“Dogs are better than cats” – Better in what way? What types of dogs in what environment? Domesticated or wild animals? What are the benefits of being a dog owner? Is this about owning a dog or just dogs as a breed?

“Carbon emissions are ruining our planet” – Carbon emissions from where/what? In what specific way is our planet suffering? What is the timeframe of this problem?

A strong thesis should stand up to scrutiny. It should be able to answer the “So what?” question. Why should the reader want to continue reading your essay? What are you going to describe, argue, contest that will fix their attention? If no-one can or would argue with your thesis, then it is too weak, too obvious.

Your thesis statement is your answer to the essay question.

A strong thesis treats the topic of an essay in-depth. It will make an original claim  that is both interesting and supportable, plus able to be refuted. In a critical essay this will allow you to argue more than one point of view (see Chapter 27 – Writing a Discursive Essay ). Again, this is why it is important that you complete sufficient background reading and research on your topic to write from an informed position.

Strong Thesis Examples

“Parents reading to their children, from age 1-5 years, enhance their children’s vocabulary, their interest in books, and their curiosity about the world around them.”

“Small, domesticated dogs make better companions than domesticated cats because of their loyal and intuitive nature.”

“Carbon emissions from food production and processing are ruining Earth’s atmosphere.”

As demonstrated, by adding a specific focus, and key claim, the above thesis statements are made stronger.

Beginner and intermediate writers may prefer to use a less complex and sequential thesis like those above. They are clear, supportable and arguable. This is all that is required for the Term one and two writing tasks.

Once you become a more proficient writer and advance into essays that are more analytical and critical in nature, you will begin to incorporate more than one perspective in the thesis statement. Again, each additional perspective should be arguable and able to be supported with clear evidence. A thesis for a discursive essay (Term Three) should contain both a claim AND counter-claim , demonstrating your capacity as a writer to develop more than one perspective on a topic.

A Note on Claims and Counter-claims

Demonstrating that there is more than one side to an argument does not weaken your overall position on a topic. It indicates that you have used your analytical thinking skills to identify more than one perspective, potentially including opposing arguments. In your essay you may progress in such a way that refutes or supports the claim and counter-claim.

Please do not confuse the words ‘claim’ and ‘counter-claim’ with moral or value judgements about right/wrong, good/bad, successful/unsuccessful, or the like. The term ‘claim’ simply refers to the first position or argument you put forward, and ‘counter-claim’ is the alternate position or argument.

Discursive Essay Thesis – Examples adapted from previous students

“ Although it is argued that renewable energy may not meet the energy needs of Australia, there is research to indicate the benefits of transitioning to more environmentally favourable energy sources now.”

“It is argued that multiculturalism is beneficial for Australian society, economy and culture, however some members of society have a negative view of multiculturalism‘s effects on the country.”

“The widespread adoption of new technologies is inevitable and may benefit society, however , these new technologies could raise ethical issues and therefore might be of detriment .”

Note the use of conjunctive terms (underlined) to indicate alternative perspectives.

In term three you will be given further instruction in developing a thesis statement for a discursive essay in class time.

The conclusion is the final paragraph of the essay and it summarizes and synthesizes the topic and key ideas, including the thesis statement. As such, no new information or citations should be present in the conclusion. It should be written with an authoritative , formal tone as you have taken the time to support all the claims (and counter-claims) in your essay. It should follow the same logical progression as the key points in your essay and reach a clear and well-written conclusion – the statement within the concluding paragraph that makes it very clear you have answered the essay question. Read the marking criteria of your assignment to determine whether you are also required to include a recommendation or prediction as part of the conclusion. If so, make recommendations relevant to the context and content of the essay. They should be creative, specific and realistic. If you are making a prediction, focus on how the information or key arguments used in the essay might impact the world around you, or the field of inquiry, in a realistic way.

A strong, well-written conclusion should draw all of the threads of the essay together and show how they relate to each other and also how they make sense in relation to the essay question and thesis.

make clear, distinct, and precise in relation to other parts

Synonyms: catch and hold; attract and fix; engage

researched, reliable, written by academics and published by reputable publishers; often, but not always peer reviewed

concise expressed in few words

assertion, maintain as fact

a claim made to rebut a previous claim

attract and hold

used to link words or phrases together See 'Language Basics'

able to be trusted as being accurate or true; reliable

decision reached by sound and valid reasoning

Academic Writing Skills Copyright © 2021 by Patricia Williamson is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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8 Effective Introductions and Powerful Conclusions

Learning objectives.

• Identify the functions of introductions and conclusions.
• Understand the key parts of an introduction and a conclusion.
• Explore techniques to create your own effective introductions and conclusions.

Introductions and conclusions can be challenging. One of the most common complaints novice public speakers have is that they simply don’t know how to start or end a speech. It may feel natural to start crafting a speech at the beginning, but it can be difficult to craft an introduction for something which doesn’t yet exist. Many times, creative and effective ideas for how to begin a speech will come to speakers as they go through the process of researching and organizing ideas. Similarly, a conclusion needs to be well considered and leave audience members with a sense of satisfaction.

In this chapter, we will explore why introductions and conclusions are important, and we will identify various ways speakers can create impactful beginnings and endings. There is not a “right” way to start or end a speech, but we can provide some helpful guidelines that will make your introductions and conclusions much easier for you as a speaker and more effective for your audience.

The Importance of an Introduction

The introduction of a speech is incredibly important because it needs to establish the topic and purpose, set up the reason your audience should listen to you and set a precedent for the rest of the speech.  Imagine the first day of a semester long class.  You will have a different perception of the course if the teacher is excited, creative and clear about what is to come then if the teacher recites to you what the class is about and is confused or disorganized about the rest of the semester.  The same thing goes for a speech. The introduction is an important opportunity for the speaker to gain the interest and trust of the audience.

Overall, an effective introduction serves five functions. Let’s examine each of these.

Gain Audience Attention and Interest

The first major purpose of an introduction is to gain your audience’s attention and get them interested in what you have to say. While your audience may know you, this is your speeches’ first impression! One common incorrect assumption beginning speakers make that people will naturally listen because the speaker is speaking. While many audiences may be polite and not talk while you’re speaking, actually getting them to listen and care about what you are saying is a completely different challenge. Think to a time when you’ve tuned out a speaker because you were not interested in what they had to say or how they were saying it.  However, I’m sure you can also think of a time someone engaged you in a topic you wouldn’t have thought was interesting, but because of how they presented it or their energy about the subject, you were fascinated. As the speaker, you have the ability to engage the audience right away.

State the Purpose of Your Speech

The second major function of an introduction is to reveal the purpose of your speech to your audience. Have you ever sat through a speech wondering what the basic point was? Have you ever come away after a speech and had no idea what the speaker was talking about? An introduction is critical for explaining the topic to the audience and justifying why they should care about it. The speaker needs to have an in-depth understanding of the specific focus of their topic and the goals they have for their speech. Robert Cavett, the founder of the National Speaker’s Association, used the analogy of a preacher giving a sermon when he noted, “When it’s foggy in the pulpit, it’s cloudy in the pews.” The specific purpose is the one idea you want your audience to remember when you are finished with your speech. Your specific purpose is the rudder that guides your research, organization, and development of main points. The more clearly focused your purpose is, the easier it will be both for you to develop your speech and your audience to understand your core point. To make sure you are developing a specific purpose, you should be able to complete the sentence: “I want my audience to understand…” Notice that your specific speech purpose is phrased in terms of expected audience responses, not in terms of your own perspective.

Establish Credibility

One of the most researched areas within the field of communication has been Aristotle’s concept of ethos or credibility. First, and foremost, the idea of credibility relates directly to audience perception. You may be the most competent, caring, and trustworthy speaker in the world on a given topic, but if your audience does not perceive you as credible, then your expertise and passion will not matter to them. As public speakers, we need to communicate to our audiences why we are credible speakers on a given topic. James C. McCroskey and Jason J. Teven have conducted extensive research on credibility and have determined that an individual’s credibility is composed of three factors: competence, trustworthiness, and caring/goodwill (McCroskey & Teven, 1999). Competence is the degree to which a speaker is perceived to be knowledgeable or expert in a given subject by an audience member.

The second factor of credibility noted by McCroskey and Teven is trustworthiness or the degree to which an audience member perceives a speaker as honest. Nothing will turn an audience against a speaker faster than if the audience believes the speaker is lying. When the audience does not perceive a speaker as trustworthy, the information coming out of the speaker’s mouth is automatically perceived as deceitful.

Finally, caring/goodwill is the last factor of credibility noted by McCroskey and Teven. Caring/goodwill refers to the degree to which an audience member perceives a speaker as caring about the audience member. As indicated by Wrench, McCroskey, and Richmond, “If a receiver does not believe that a source has the best intentions in mind for the receiver, the receiver will not see the source as credible. Simply put, we are going to listen to people who we think truly care for us and are looking out for our welfare” (Wrench, McCroskey & Richmond, 2008). As a speaker, then, you need to establish that your information is being presented because you care about your audience and are not just trying to manipulate them. We should note that research has indicated that caring/goodwill is the most important factor of credibility. This understanding means that if an audience believes that a speaker truly cares about the audience’s best interests, the audience may overlook some competence and trust issues.

Credibility relates directly to audience perception. You may be the most competent, caring, and trustworthy speaker in the world on a given topic, but if your audience does not perceive you as credible, then your expertise and passion will not matter to them.

Trustworthiness is the degree to which an audience member perceives a speaker as honest.

Caring/goodwill is the degree to which an audience member perceives a speaker as caring about the audience member.

Provide Reasons to Listen

The fourth major function of an introduction is to establish a connection between the speaker and the audience, and one of the most effective means of establishing a connection with your audience is to provide them with reasons why they should listen to your speech. The idea of establishing a connection is an extension of the notion of caring/goodwill. In the chapters on Language and Speech Delivery, we’ll spend a lot more time talking about how you can establish a good relationship with your audience. This relationship starts the moment you step to the front of the room to start speaking.

Instead of assuming the audience will make their own connections to your material, you should explicitly state how your information might be useful to your audience. Tell them directly how they might use your information themselves. It is not enough for you alone to be interested in your topic. You need to build a bridge to the audience by explicitly connecting your topic to their possible needs.

Preview Main Ideas

The last major function of an introduction is to preview the main ideas that your speech will discuss. A preview establishes the direction your speech will take. We sometimes call this process signposting because you’re establishing signs for audience members to look for while you’re speaking. In the most basic speech format, speakers generally have three to five major points they plan on making. During the preview, a speaker outlines what these points will be, which demonstrates to the audience that the speaker is organized.

A study by Baker found that individuals who were unorganized while speaking were perceived as less credible than those individuals who were organized (Baker, 1965). Having a solid preview of the information contained within one’s speech and then following that preview will help a speaker’s credibility. It also helps your audience keep track of where you are if they momentarily daydream or get distracted.

Putting Together a Strong Introduction

Now that we have an understanding of the functions of an introduction, let’s explore the details of putting one together.  As with all aspects of a speech, these may change based on your audience, circumstance, and topic.  But this will give you a basic understanding of the important parts of an intro, what they do, and how they work together.

Attention Getting Device

An attention-getter is the device a speaker uses at the beginning of a speech to capture an audience’s interest and make them interested in the speech’s topic. Typically, there are four things to consider in choosing a specific attention-getting device:

• Topic and purpose of the speech
• Appropriateness or relevance to the audience

First, when selecting an attention-getting device is considering your speech topic and purpose. Ideally, your attention-getting device should have a relevant connection to your speech. Imagine if a speaker pulled condoms out of his pocket, yelled “Free sex!” and threw the condoms at the audience.  This act might gain everyone’s attention, but would probably not be a great way to begin a speech about the economy. Thinking about your topic because the interest you want to create needs to be specific to your subject.  More specifically, you want to consider the basic purpose of your speech. When selecting an attention getter, you want to make sure that you select one that corresponds with your basic purpose. If your goal is to entertain an audience, starting a speech with a quotation about how many people are dying in Africa each day from malnutrition may not be the best way to get your audience’s attention. Remember, one of the goals of an introduction is to prepare your audience for your speech . If your attention-getter differs drastically in tone from the rest of your speech the disjointedness may cause your audience to become confused or tune you out completely.

Possible Attention Getters

These will help you start brainstorming ideas for how to begin your speech.  While not a complete list, these are some of the most common forms of attention-getters:

• Reference to Current Events
• Historical Reference
• Startling Fact
• Rhetorical Question
• Hypothetical Situation
• Demonstration
• Personal Reference
• Reference to Audience
• Reference to Occasion

Second, when selecting an attention-getting device, you want to make sure you are being appropriate and relevant to your specific audience. Different audiences will have different backgrounds and knowledge, so you should keep your audience in mind when determining how to get their attention. For example, if you’re giving a speech on family units to a group of individuals over the age of sixty-five, starting your speech with a reference to the television show Gossip Girl may not be the best idea because the television show may not be relevant to that audience.

Finally, the last consideration involves the speech occasion. Different occasions will necessitate different tones or particular styles or manners of speaking. For example, giving a eulogy at a funeral will have a very different feel than a business presentation. This understanding doesn’t mean certain situations are always the same, but rather taking into account the details of your circumstances will help you craft an effective beginning to your speech.  When selecting an attention-getter, you want to make sure that the attention-getter sets the tone for the speech and situation.

Tones are particular styles or manners of speaking determined by the speech’s occasion.

Link to Topic

The link to the topic occurs when a speaker demonstrates how an attention-getting device relates to the topic of a speech. This presentation of the relationship works to transition your audience from the attention getter to the larger issue you are discussing.  Often the attention-getter and the link to the topic are very clear. But other times, there may need to be a more obvious connection between how you began your attention-getting device and the specific subject you are discussing.  You may have an amazing attention-getter, but if you can’t connect it to the main topic and purpose of your speech, it will not be as effective.

Significance

Once you have linked an attention-getter to the topic of your speech, you need to explain to your audience why your topic is important and why they should care about what you have to say. Sometimes you can include the significance of your topic in the same sentence as your link to the topic, but other times you may need to spell out in one or two sentences why your specific topic is important to this audience.

Thesis Statement

A thesis statement is a short, declarative sentence that states the purpose, intent, or main idea of a speech. A strong, clear thesis statement is very valuable within an introduction because it lays out the basic goal of the entire speech. We strongly believe that it is worthwhile to invest some time in framing and writing a good thesis statement. You may even want to write a version of your thesis statement before you even begin conducting research for your speech in order to guide you. While you may end up rewriting your thesis statement later, having a clear idea of your purpose, intent, or main idea before you start searching for research will help you focus on the most appropriate material.

Preview of Speech

The final part of an introduction contains a preview of the major points to be covered by your speech. I’m sure we’ve all seen signs that have three cities listed on them with the mileage to reach each city. This mileage sign is an indication of what is to come. A preview works the same way. A preview foreshadows what the main body points will be in the speech. For example, to preview a speech on bullying in the workplace, one could say, “To understand the nature of bullying in the modern workplace, I will first define what workplace bullying is and the types of bullying, I will then discuss the common characteristics of both workplace bullies and their targets, and lastly, I will explore some possible solutions to workplace bullying.” In this case, each of the phrases mentioned in the preview would be a single distinct point made in the speech itself. In other words, the first major body point in this speech would examine what workplace bullying is and the types of bullying; the second major body point in this speech would discuss the characteristics of both workplace bullies and their targets; and lastly, the third body point in this speech would explore some possible solutions to workplace bullying.

Putting it all together

The importance of introductions often leads speakers to work on them first, attending to every detail. While it is good to have some ideas and notes about the intro, specifically the thesis statement, it is often best to wait until the majority of the speech is crafted before really digging into the crafting of the introduction.  This timeline may not seem intuitive, but remember, the intro is meant to introduce your speech and set up what is to come.  It is difficult to introduce something that you haven’t made yet.  This is why working on your main points first can help lead to an even stronger introduction.

Why Conclusions Matter

Willi Heidelbach – Puzzle2 – CC BY 2.0.

As public speaking professors and authors, we have seen many students give otherwise good speeches that seem to fall apart at the end. We’ve seen students end their three main points by saying things such as “OK, I’m done”; “Thank God that’s over!”; or “Thanks. Now what? Do I just sit down?” It’s understandable to feel relief at the end of a speech, but remember that as a speaker, your conclusion is the last chance you have to drive home your ideas. When a speaker opts to end the speech with an ineffective conclusion, or no conclusion at all, the speech loses the energy that’s been created, and the audience is left confused and disappointed. Instead of falling prey to emotional exhaustion, remind yourself to keep your energy up as you approach the end of your speech, and plan ahead so that your conclusion will be an effective one.

Of course, a good conclusion will not rescue a poorly prepared speech. Thinking again of the chapters in a novel, if one bypasses all the content in the middle, the ending often isn’t very meaningful or helpful. So to take advantage of the advice in this chapter, you need to keep in mind the importance of developing a speech with an effective introduction and an effective body. If you have these elements, you will have the foundation you need to be able to conclude effectively. Just as a good introduction helps bring an audience member into the world of your speech, and a good speech body holds the audience in that world, a good conclusion helps bring that audience member back to the reality outside of your speech.

In this section, we’re going to examine the functions fulfilled by the conclusion of a speech. A strong conclusion serves to signal the end of the speech and helps your listeners remember your speech.

Signals the End

The first thing a good conclusion can do is to signal the end of a speech. You may be thinking that showing an audience that you’re about to stop speaking is a “no brainer,” but many speakers don’t prepare their audience for the end. When a speaker just suddenly stops speaking, the audience is left confused and disappointed. Instead, we want to make sure that audiences are left knowledgeable and satisfied with our speeches. In the next section, we’ll explain in great detail about how to ensure that you signal the end of your speech in a manner that is both effective and powerful.

Aids Audience’s Memory of Your Speech

The second reason for a good conclusion stems out of some research reported by the German psychologist Hermann Ebbinghaus back in 1885 in his book Memory: A Contribution to Experimental Psychology (Ebbinghaus, 1885). Ebbinghaus proposed that humans remember information in a linear fashion, which he called the serial position effect. He found an individual’s ability to remember information in a list (e.g. a grocery list, a chores list, or a to-do list) depends on the location of an item on the list. Specifically, he found that items toward the top of the list and items toward the bottom of the list tended to have the highest recall rates. The serial position effect finds that information at the beginning of a list (primacy) and information at the end of the list (recency) are easier to recall than information in the middle of the list.

So what does this have to do with conclusions? A lot! Ray Ehrensberger wanted to test Ebbinghaus’ serial position effect in public speaking. Ehrensberger created an experiment that rearranged the ordering of a speech to determine the recall of information (Ehrensberger, 1945). Ehrensberger’s study reaffirmed the importance of primacy and recency when listening to speeches. In fact, Ehrensberger found that the information delivered during the conclusion (recency) had the highest level of recall overall.

Steps of a Conclusion

Matthew Culnane – Steps – CC BY-SA 2.0.

In the previous sections, we discussed the importance a conclusion has on a speech. In this section, we’re going to examine the three steps to building an effective conclusion.

Restatement of the Thesis

Restating a thesis statement is the first step to a powerful conclusion. As we explained earlier, a thesis statement is a short, declarative sentence that states the purpose, intent, or main idea of a speech. When we restate the thesis statement at the conclusion of our speech, we’re attempting to reemphasize what the overarching main idea of the speech has been. Suppose your thesis statement was, “I will analyze Barack Obama’s use of lyricism in his July 2008 speech, ‘A World That Stands as One.’” You could restate the thesis in this fashion at the conclusion of your speech: “In the past few minutes, I have analyzed Barack Obama’s use of lyricism in his July 2008 speech, ‘A World That Stands as One.’” Notice the shift in tense. The statement has gone from the future tense (this is what I will speak about) to the past tense (this is what I have spoken about). Restating the thesis in your conclusion reminds the audience of the main purpose or goal of your speech, helping them remember it better.

Review of Main Points

After restating the speech’s thesis, the second step in a powerful conclusion is to review the main points from your speech. One of the biggest differences between written and oral communication is the necessity of repetition in oral communication. When we preview our main points in the introduction, effectively discuss and make transitions to our main points during the body of the speech, and review the main points in the conclusion, we increase the likelihood that the audience will retain our main points after the speech is over.

In the introduction of a speech, we deliver a preview of our main body points, and in the conclusion, we deliver a review . Let’s look at a sample preview:

In order to understand the field of gender and communication, I will first differentiate between the terms biological sex and gender. I will then explain the history of gender research in communication. Lastly, I will examine a series of important findings related to gender and communication.

In this preview, we have three clear main points. Let’s see how we can review them at the conclusion of our speech:

Today, we have differentiated between the terms biological sex and gender, examined the history of gender research in communication, and analyzed a series of research findings on the topic.

In the past few minutes, I have explained the difference between the terms “biological sex” and “gender,” discussed the rise of gender research in the field of communication, and examined a series of groundbreaking studies in the field.

Notice that both of these conclusions review the main points initially set forth. Both variations are equally effective reviews of the main points, but you might like the linguistic turn of one over the other. Remember, while there is a lot of science to help us understand public speaking, there’s also a lot of art as well. You are always encouraged to choose the wording that you think will be most effective for your audience.

Concluding Device

The final part of a powerful conclusion is the concluding device. A concluding device is a final thought you want your audience members to have when you stop speaking. It also provides a definitive sense of closure to your speech. One of the authors of this text often makes an analogy between a gymnastics dismount and the concluding device in a speech. Just as a gymnast dismounting the parallel bars or balance beam wants to stick the landing and avoid taking two or three steps, a speaker wants to “stick” the ending of the presentation by ending with a concluding device instead of with, “Well, umm, I guess I’m done.” Miller observed that speakers tend to use one of ten concluding devices when ending a speech (Miller, 1946). The rest of this section is going to examine these ten concluding devices and one additional device that we have added.

Conclude with a Challenge

The first way that Miller found that some speakers end their speeches is with a challenge. A challenge is a call to engage in some activity that requires a special effort. In a speech on the necessity of fund-raising, a speaker could conclude by challenging the audience to raise 10 percent more than their original projections. In a speech on eating more vegetables, you could challenge your audience to increase their current intake of vegetables by two portions daily. In both of these challenges, audience members are being asked to go out of their way to do something different that involves effort on their part.

Conclude with a Quotation

A second way you can conclude a speech is by reciting a quotation relevant to the speech topic. When using a quotation, you need to think about whether your goal is to end on a persuasive note or an informative note. Some quotations will have a clear call to action, while other quotations summarize or provoke thought. For example, let’s say you are delivering an informative speech about dissident writers in the former Soviet Union. You could end by citing this quotation from Alexander Solzhenitsyn: “A great writer is, so to speak, a second government in his country. And for that reason, no regime has ever loved great writers” (Solzhenitsyn, 1964). Notice that this quotation underscores the idea of writers as dissidents, but it doesn’t ask listeners to put forth the effort to engage in any specific thought process or behavior. If, on the other hand, you were delivering a persuasive speech urging your audience to participate in a very risky political demonstration, you might use this quotation from Martin Luther King Jr.: “If a man hasn’t discovered something that he will die for, he isn’t fit to live” (King, 1963). In this case, the quotation leaves the audience with the message that great risks are worth taking, that they make our lives worthwhile, and that the right thing to do is to go ahead and take that great risk.

Conclude with a Summary

When a speaker ends with a summary, they are simply elongating the review of the main points. While this may not be the most exciting concluding device, it can be useful for information that was highly technical or complex or for speeches lasting longer than thirty minutes. Typically, for short speeches (like those in your class), this summary device should be avoided.

Conclude by Visualizing the Future

The purpose of a conclusion that refers to the future is to help your audience imagine the future you believe can occur. If you are giving a speech on the development of video games for learning, you could conclude by depicting the classroom of the future where video games are perceived as true learning tools and how those tools could be utilized. More often, speakers use visualization of the future to depict how society would be, or how individual listeners’ lives would be different if the speaker’s persuasive attempt worked. For example, if a speaker proposes that a solution to illiteracy is hiring more reading specialists in public schools, the speaker could ask her or his audience to imagine a world without illiteracy. In this use of visualization, the goal is to persuade people to adopt the speaker’s point of view. By showing that the speaker’s vision of the future is a positive one, the conclusion should help to persuade the audience to help create this future.

Conclude with an Appeal for Action

Probably the most common persuasive concluding device is the appeal for action or the call to action. In essence, the appeal for action occurs when a speaker asks their audience to engage in a specific behavior or change in thinking. When a speaker concludes by asking the audience “to do” or “to think” in a specific manner, the speaker wants to see an actual change. Whether the speaker appeals for people to eat more fruit, buy a car, vote for a candidate, oppose the death penalty, or sing more in the shower, the speaker is asking the audience to engage in action.

One specific type of appeal for action is the immediate call to action. Whereas some appeals ask for people to engage in behavior in the future, an immediate call to action asks people to engage in behavior right now. If a speaker wants to see a new traffic light placed at a dangerous intersection, he or she may conclude by asking all the audience members to sign a digital petition right then and there, using a computer the speaker has made available ( http://www.petitiononline.com ). Here are some more examples of immediate calls to action:

• In a speech on eating more vegetables, pass out raw veggies and dip at the conclusion of the speech.
• In a speech on petitioning a lawmaker for a new law, provide audience members with a prewritten e-mail they can send to the lawmaker.
• In a speech on the importance of using hand sanitizer, hand out little bottles of hand sanitizer and show audience members how to correctly apply the sanitizer.
• In a speech asking for donations for a charity, send a box around the room asking for donations.

These are just a handful of different examples we’ve seen students use in our classrooms to elicit an immediate change in behavior. These immediate calls to action may not lead to long-term change, but they can be very effective at increasing the likelihood that an audience will change behavior in the short term.

Conclude by Inspiration

By definition, the word inspire means to affect or connect with someone emotionally. Both affect and arouse have strong emotional connotations. The ultimate goal of an inspiration concluding device is similar to an “appeal for action,” but the ultimate goal is more lofty or ambiguous. The goal is to stir someone’s emotions in a specific manner. Maybe a speaker is giving an informative speech about the prevalence of domestic violence in our society today. That speaker could end the speech by reading Paulette Kelly’s powerful poem “I Got Flowers Today.” “I Got Flowers Today” is a poem that evokes strong emotions because it’s about an abuse victim who received flowers from her abuser every time she was victimized. The poem ends by saying, “I got flowers today… Today was a special day. It was the day of my funeral. Last night he killed me” (Kelly, 1994).

Conclude with Advice

The next concluding device is one that should be used primarily by speakers who are recognized as expert authorities on a given subject. Advice is a speaker’s opinion about what should or should not be done. The problem with opinions is that everyone has one, and one person’s opinion is not necessarily any more correct than another’s. There needs to be a really good reason for your opinion. Your advice should matter to your audience. If, for example, you are an expert in nuclear physics, you might conclude a speech on energy by giving advice about the benefits of nuclear energy.

Conclude by Proposing a Solution

Another way a speaker can conclude a speech powerfully is to offer a solution to the problem discussed within a speech. For example, perhaps a speaker has been discussing the problems associated with the disappearance of art education in the United States. The speaker could then propose a solution for creating more community-based art experiences for school children as a way to fill this gap. Although this can be a compelling conclusion, a speaker must ask themselves whether the solution should be discussed in more depth as a stand-alone main point within the body of the speech so that audience concerns about the proposed solution may be addressed.

Conclude with a Question

Another way you can end a speech is to ask a rhetorical question that forces the audience to ponder an idea. Maybe you are giving a speech on the importance of the environment, so you end the speech by saying, “Think about your children’s future. What kind of world do you want them raised in? A world that is clean, vibrant, and beautiful—or one that is filled with smog, pollution, filth, and disease?” Notice that you aren’t asking the audience to verbally or nonverbally answer the question. The goal of this question is to force the audience into thinking about what kind of world they want for their children.

Conclude with a Reference to Audience

The last concluding device discussed by Miller (1946) was a reference to one’s audience. This concluding device is when a speaker attempts to answer the audience question, “What’s in it for me?” The goal of this concluding device is to spell out the direct benefits a behavior or thought change has for audience members. For example, a speaker talking about stress reduction techniques could conclude by listing all the physical health benefits stress reduction offers (e.g. improved reflexes, improved immune system, improved hearing, reduction in blood pressure). In this case, the speaker is spelling out why audience members should care. They’re telling the audience what’s in it for them!

Connect to your Introduction

Finally, one tactic a speaker often uses is to link the introduction of the speech to the conclusion.  For example, if you began your speech with a quotation, your conclusion may refer back to that person’s words in respect to what your audience has learned throughout your speech.  While not always necessary, linking back to your introduction can provide a feeling of coming full circle for your audience.  The repetitive nature can also help aid in remembering your speech and topic.  However, you don’t want to just repeat. Instead, you want to utilize similar aspects of your attention getter to illustrate growth or movement from the beginning of your speech to the end.

A concluding device is a final thought you want your audience members to have when you stop speaking.

A challenge is a call to engage in some activity that requires special effort.

An  appeal for action occurs when a speaker asks their audience to engage in a specific behavior or change in thinking.

An immediate call to action asks people to engage in behavior right now.

Inspire means to affect or connect with someone emotionally.

Advice is a speaker’s opinion about what should or should not be done.

Informative versus Persuasive Conclusions

As you read through the ten possible ways to conclude a speech, hopefully, you noticed that some of the methods are more appropriate for persuasive speeches and others are more appropriate for informative speeches. To help you choose appropriate conclusions for informative, persuasive, or entertaining speeches, we’ve created a table to help you quickly identify suitable concluding devices.

Your Speech Purpose and Concluding Devices

Ebbinghaus, H. (1885). Memory: A contribution to experimental psychology [Online version]. Retrieved from http://psychclassics.yorku.ca/Ebbinghaus/index.htm .

Ehrensberger, R. (1945). An experimental study of the relative effectiveness of certain forms of emphasis in public speaking. Speech Monographs, 12 , 94–111. doi: 10.1080/03637754509390108.

Kelly, P. (1994). I got flowers today. In C. J. Palmer & J. Palmer, Fire from within . Painted Post, NY: Creative Arts & Science Enterprises.

King, M. L. (1963, June 23). Speech in Detroit. Cited in Bartlett, J., & Kaplan, J. (Eds.), Bartlett’s familiar quotations (6th ed.). Boston, MA: Little, Brown & Co., p. 760.

Miller, E. (1946). Speech introductions and conclusions. Quarterly Journal of Speech, 32 , 181–183.

Solzhenitsyn, A. (1964). The first circle. New York: Harper & Row. Cited in Bartlett, J., & Kaplan, J. (Eds.), Bartlett’s familiar quotations (6th ed.). Boston, MA: Little, Brown & Co., p. 746.

Stand up, Speak out Copyright © 2017 by Josh Miller; Marnie Lawler-Mcdonough; Megan Orcholski; Kristin Woodward; Lisa Roth; and Emily Mueller is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Introductions and Conclusions

Have you ever read something that you couldn’t put down and then continued to think about it long after you finished? Good writing has that effect in general, but a strong introduction and conclusion are essential to engaging the reader from start to finish.

The introduction of a paper introduces the topic and scope of the discussion to prepare the reader for what follows, and the conclusion offers thoughtful analytic commentary or a synopsis that wraps up the discussion with final thoughts. In other words, the introduction and conclusion depend on everything that comes between them. With this in mind, an effective strategy for composing an introduction and a conclusion is to write everything that comes between them first. With the body of the paper drafted, you will know the topic well enough to introduce it effectively and you can also more readily determine where and how the discussion should end.

Consider the following characteristics of effective introductions and conclusions:

Characteristics of Effective Introductions

Provides relevant background information : Regardless of the topic, readers need a context to understand your remarks. A good introduction will include necessary background information about the topic that enables readers to understand the topic’s importance and why what you have to say about it matters. Providing context such as background information helps the reader feel grounded so that they can easily follow the development of the discussion.

Engages the reader : A good introduction will capture the attention of readers so that they want to read the paragraphs beyond the introduction. Enough specific information is presented so that readers are interested in the topic and what the writer plans to do with it. An engaging introduction invites readers into the world of the writing.

Sets the appropriate tone : The opening paragraph establishes the tone – the spirit and attitude behind the words – that the writer will use in a piece of writing. The tone should be a conscious choice as it reflects how the writer feels about the subject and about the audience, as well as the degree of formality of the writing. In most academic writing, the general tone is formal, but it may be more or less formal depending on the exact purpose of the writing. For example, a piece of writing with the purpose of introducing a new employee will probably be less formal and more personable than, say, a persuasive essay.

Establishes the focus and purpose : The introduction must make the focus and purpose of the paper clear to readers. Many writers include a thesis statement that establishes the focus and purpose and forecasts the main points. Even without an explicit thesis statement, the focus and purpose of the paper need to be just as clear. If readers do not understand the focus or what the writer hopes to accomplish, subsequent paragraphs may not make sense to readers.

Options for Introductions

The following is collection of some rhetorical strategies for writing introductions. Oftentimes an introduction will have characteristics of more than one strategy, so you should treat this list as a compilation of possibilities, not as a prescription of how certain types of beginnings must look. Try out a number of options to get a sense of the possibilities and then determine which would work best for your topic, purpose, and audience. The more you work on your introduction and think about what you are trying to say in your paper as a whole, the easier it will be to write an effective introduction.

Establish the Issue

Use the introduction to help make the case that the topic you are writing about is important and relevant and to provide context for your readers.

In the last decade or so, American culture has become increasingly tolerant of teenage sexuality. Many parents, too busy in their lives, are not proactive in educating their teens on issues related to sexuality. Educators are often left with the role of providing basic information about the subject even as more and more sexual education classes are cut from the curriculum. Where does this leave curious teens? Statistics show that 75 percent of teens have had sex by the time they are nineteen years old. The teenage birth rate continues to climb as do reported cases of sexually transmitted diseases (Healy, 2008). Cleary, it is imperative to develop intervention programs that teach adolescents the effective skills in delaying early sexual behaviors. Early education on delaying sexual activity for teens can drastically decrease teenage pregnancies, prevent the spread of STDs, and help teens to make the right choices that can impact the rest of their lives.

Asking relevant questions can be an excellent way to engage readers and get their attention. In the example below, the writer begins with a universal question that most readers can relate to.

Did you ever think that your life would change dramatically in a matter of twenty-four hours? One day you have a certain kind of life – a home, nearby schools for your kids, a wonderful neighborhood, good job, friends – and the next day it is all gone, irreversibly changed. As a resident of New Orleans, Louisiana, I had always known that a major hurricane could strike, but even knowing this fact could not prepare me for what happened in the wake of Hurricane Katrina. Hurricane Katrina demonstrated the need for residents to evacuate when mandated, for local and state authorities to work more efficiently together, and for the federal government to respond in a timely and responsible manner.

Use a narrative Most people enjoy reading a good story, so beginning with a narrative can be an effective way to connect with your readers.

It was a dark and stormy night. The wind whipped through the trees while lightening flashed and thunder boomed. Up ahead on a hill, a rickety old house stood. In an upstairs window, a single, solitary light shone, casting an eerie shadow across the yard. I was in Chattanooga, Tennessee, on business, and was driving to the outskirts of the city to visit my aunt, an old woman I hadn’t seen in nearly twenty years. According to my directions, that rickety old house was my aunt’s house, but I didn’t know if I had the nerve to knock on the door. In fact, I couldn’t remember a time I had been more scared. Everyone experiences fear just as everyone experiences happiness or sadness. Fear is a natural human emotion to the unknown and is characterized by physical changes to the body, an innate need to escape, and acute awareness of one’s surroundings.

Use an Attention Getter

Begin with a statement that will catch your readers’ attention and makes them want to continue reading.

Some children cannot sit still. They appear distracted by every little thing and do not seem to learn from their mistakes. These children disregard rules, even when they are punished repeatedly. It’s simple—their parents must not know how to control them. The truth is that attention-deficit hyperactivity disorder or ADHD is not understood appropriately. In fact, ADHD is a growing problem that requires more research to understand the issue, better intervention programs to help afflicted children, and improved training and support programs to help parents and educators.

Use an Extended Example or Series of Examples

Providing anecdotal examples can be a very effective way to capture your readers’ attention. Choose relevant, memorable examples.

According to the Federal Highway and Transportation Agency (2008), the majority of Americans, some 57%, do not regularly wear seat belts. Teddy Biro didn’t wear one when the car he was driving skidded on an icy road and hit a utility pole; Biro was catapulted through his front windshield and died of blood loss from a severed jugular vein. The coroner reported he had no other injuries besides minor abrasions. Bob Nettleblatt wasn’t wearing a seat belt when a car rear-ended him at a stop sign. Nettleblatt slammed his head into his front windshield and required 137 stitches to close up the laceration; investigators at the scene said if he had been wearing a seat belt, he would have been virtually unhurt from the 2 mph rear end collision (Fischer, 2007). Despite what is known about the safety of wearing seatbelts, too many Americans still do not buckle up, resulting in enormous emergency medical costs and fatalities that could be avoided. Despite what some people think, wearing a seatbelt is not a choice nor does it violate one’s personal rights. Wearing a seatbelt is the law and more needs to be done to enforce the law, punish those who break it, and educate young drivers to the dangers of not buckling up.

Define an Essential Term

To use this strategy, choose a term that is central to your paper and define it. This will help to engage your readers and make them want to continue reading. In the example below, the writer uses an extended example to define the term “collect.”

My friend George is a record fiend. Every room of his house contains floor-to-ceiling shelves filled entirely with record albums organized alphabetically regardless of genre. Stack after stack of record albums are piled high in the center of rooms, in corners, and in hallways. They are stacked under tables and in cupboards. One entire closet contains by George’s estimation over twenty-five hundred unsorted albums he purchased at flea markets, estate sales, and record shows. The parts of walls exposed contain framed original album covers—the Beatles’ Sgt. Pepper’s Lonely Hearts Club Band, Muddy Waters’ Electric Mud, John Coltrane’s Giant Steps. He owns commercially released albums, limited edition releases, reviewer copies, test pressings, and bootlegs. On most weekends, George travels to record shows and collectors conventions. He writes a weekly blog devoted to obscure records and another on the art of record collecting. His obsession with record collecting has cost him jobs, friends, and a wife. And still he collects.

Dramatize a Scene

Crafting a dramatic scene can go a long way toward making your readers want to read your work!

4 AM, March 28, 1979 and the floor of the control room at Three Mile Island nuclear power station jumps to life. The two control room operators are jolted from their mid-shift doldrums as alarms begin to sound, and the pounding in the auxiliary room is deafening. What those at the station did not know was that the “worst crisis yet experienced by the nation’s nuclear power industry” (Kemeny, 1979, p. 37) had just begun, and its impact wouldn’t be realized for years to come, if ever. Three Mile Island nuclear power station was located on an island in the middle of the Susquehanna River near Harrisburg, Pennsylvania. It contained two separate nuclear power plants, TMI 1 and TMI 2. TMI 1 had been shut down for maintenance, but TMI 2 was operating at 97% of rated power providing electricity to the area (Carraway, 2000). Within seconds of the first alarm, a chain of events would commence to destroy the nuclear reactor and with it, the future of the nuclear power industry in this country.

Use a Quote

Using a relevant quotation, whether it is direct or indirect, can also help engage your reader.

An observer once said that New Orleanians are either having a party, recuperating from a party, or planning a party. The biggest and best party of all and the city’s most famous celebration is Mardi Gras, the greatest free show on earth. Despite the image the popular media displays to outsiders, Mardi Gras is a yearly celebration that is much tamer than most realize, brings family and friends together, and promotes unity among diverse groups of people.

Shocking but true statements or statistics can help draw your readers in.

McDonald’s has sold over 100 billion burgers. One hundred billion burgers with bun, stacked on top of one another would extend over 2.9 million miles into space–twelve times as far as the moon (Grimes, 2007). What is the secret of McDonald’s incredible success? To use the words of Ray Kroc, McDonald’s founder, the secret to McDonald’s success is that the fast-food giant produces “consistently mediocre food” (as cited in Thomas, 2001). The McDonald’s corporation has become a model of success due to its understanding of its market niche, its ability to redefine its image over time, and its ability to remain stable and produce a profit even in difficult economic times.

Characteristics of an Effective Conclusion

Brings the writing to a logical close : A conclusion provides the necessary signal to readers that the business of the essay is winding down, and the reader is being returned to the world outside of the essay. This transition should be fluid and the parting content thoughtful so that readers are prepared for and satisfied with the ending.

Reinforces the main idea in an engaging manner : Just as the introduction provides a first impression, the conclusion provides the last impression. The conclusion should reinforce the main idea of the work in a way that is fresh and not merely a perfunctory rehashing of what the essay discussed. Use the ending as your last chance to reach your audience and make sure the main point, its significance and/or its larger implications, are understood.

Leaves readers with something to think about : Ideally, a conclusion will bring the world of the essay to a close in such a way that even though the business of reading has ended, the audience does not stop thinking about what the essay said – its ideas. You don’t want an audience to end reading an essay, thinking “So what?” Provide some content that engages readers with what is important about the topic and your discussion of it so that the meaning of the writing stays with readers.

Options for Conclusions

What follows is a list of possible ways to conclude your writing. Depending on the purpose of the writing, some endings are more appropriate than others, so give careful thought to these techniques and try out a number of appropriate possibilities. Please also keep in mind that these options, like the offerings for introductions, can be combined so that a conclusion may have characteristics of more than one type of ending.

Most of the options for introductions can also be used for conclusions as well. Recall the introduction in which the writer was telling the story of the dark and stormy night he went to visit an aunt he hadn’t seen in decades. The conclusion could pick up where the introduction left off, or it could tell the story of another fearful situation the writer experienced, but the same general technique, a narrative in this case, could be used.

What follows is a list of additional ways in which you can compose a conclusion for your writing.

The idea of the echo is to repeat key words or phrases to create an “echo” that gets at a particular meaning or emphasizes a certain idea important to the writing. In the example below, note how the repetition of “Too many drivers” emphasizes the idea and, in essence, creates an echo readers will hear.

Too many drivers act in inappropriate ways when they get behind the wheel of a motor vehicle. Too many drivers are unnecessarily aggressive, darting in and out of traffic, running stop lights, putting everyone else on the road in peril. Too many drivers are just plain inconsiderate as if they are the only ones on the road. And too many of those drivers are just like you and me – good, decent people until we get in our cars.

Audience Appeal

The writer shows or points out directly to the audience how things are or the likely consequences if certain conditions remain the same. The content is presented in such a way that the burden of responsibility lies with the audience. This approach is well suited for writing that has a persuasive purpose.

The current political culture allows for staggering sums of money to be spent on campaigns. The basic idea is not so much about content as it is about getting the word out and creating a buzz. The more one hears about a candidate, the greater the buzz. And, of course, creating a buzz costs money, but, as advertisers have known for a long time, it is money well spent. Getting elected is a lot like selling laundry detergent, and until American citizens let their governmental advertisers know that they’ve had enough, that spending millions of dollars – even if it’s a candidate’s own money – to hold an office is ludicrous, then they have no one but themselves to blame.

State the “So What?”

With this ending, the writer essentially states the deeper meaning of the piece of writing so that the idea is not only clear, but it is also emphasized.

Today, Maine is one of only ten states that has not passed public charter school legislation. Maine’s current public school choice offerings are slim at best. Current choices include only traditional public schools or private schools. Whether the reason for wanting other alternatives is personal or educational, Maine families should be afforded another choice in public education. It’s time for Maine to recognize that public charter schools are a valuable choice in free public education.

Clinching Statement

With this type of conclusion, the writer uses a thought-provoking final statement that communicates the essence of the piece of writing and stays with readers.

For most residents living in hurricane-prone New Orleans, the first of June simply marks the beginning of another local season—hurricane season. The media quickly saturate the airwaves with hurricane season predictions, hurricane preparedness reminders and checklists, evacuation routes and guidelines, mini-lessons on the benefits of super Doppler imagery, and, certainly up until Katrina, doomsday predictions of what could happen if a major hurricane hit New Orleans. The information delivered was such standard fare that few gave it much thought. Hurricane Katrina changed all that. Katrina taught New Orleanians to be mindful of hurricane season and to pay attention—really pay attention—to what was swirling out near or in the Gulf. And even though by meteorological standards, Katrina was not the Big One, the apocalyptic aftermath of the storm and the physical and psychological damage it caused added up to something far greater than anyone expected.

Back to the Beginning

This ending uses content that in some way refers back to the beginning of the essay, not in a redundant way but in a manner that makes an important connection.

While friends will drift in and out of our lives, disappearing and maybe reappearing, some will be as constant as the stars in the sky. These friends – the essence of true friends – we will keep forever. These few friends will always be around, will see us through thick and thin, good and bad, no matter what, because that is what true friends do.

While the tendency when writing a conclusion is to offer a summary of what came before, now you have options for a conclusion that will move beyond a mere summary and bring the writing to a thoughtful and graceful exit.

Ernest Hemingway, the great 20th century American writer, claimed to have written 256 different endings for his short novel The Old Man and the Sea . According to Hemingway, he needed to get it right. While you may not have the time to try so many different conclusions, do keep in mind what Hemingway clearly knew: For a conclusion to be successful, it needs to be satisfying. Good endings create a sense of closure, a sense that the business of the essay has come to a completion; the reader is not expecting more. Like an introduction that makes a good first impression, the conclusion makes the final impression, and you want it to be lasting.

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Introduction to Academic Reading and Writing: Introductions and Conclusions

• Concept Map
• Select a Topic
• Develop a Research Question
• Identify Sources
• Thesis Statements
• Effective Paragraphs

Introductions and Conclusions

• Quote, Paraphrase, Summarize
• Synthesize Sources
• MLA and APA
• Transitions
• Eliminate Wordiness
• Grammar and Style
• Resource Videos

Think about the inverted pyramid as a symbol for an effective introduction. 

Start with a "hook” to grab the reader’s attention. 

Transition from the broad idea introduced by your hook to the specific purpose covered in your paper. 

End with your thesis statement. 

Ideas for a “ hook :” 

Question: Start with a question that gets your audience to think about your topic. 

Anecdote: Everyone loves a good story. Make sure it's relevant to your topic. 

Definition: Start with a clear definition to build a foundation for your argument (be careful - this technique can be a bit dull and overused). 

Quote: Open with an interesting or surprising quote.

Misconception: Challenge your audience's assumptions. 

Contradiction or paradox: Reveal the complexity of an idea. 

Statistic or Fact: Surprise your audience with a curious or little-known fact.

  (from Azusa Pacific University’s Writing Center) 

When writing a conclusion:

Think about a pyramid as a symbol for an effective conclusion. 

Start by restating your thesis using different words. 

Summarize your argument.

Go broad by giving practical implications or broader application of your argument.  

What theme have your introduced that you can revisit? Did you begin with an anecdote for which you can provide an ending? Can you emphasize a completion to the issues or ideas raised in the paper? 

Can you propose a solution to a problem or a question needing further investigation? 

Write your introduction and conclusion after writing the body of your paper. 

Academic Skills, University of Melbourne, 2020.

• Introductions   resource from the Writing Center, University of North Carolina Chapel Hill
• Conclusions  by Purdue OWL
• Introductions and Conclusions  from the University College Writing Centre, University of Toronto
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• Next: Incorporate Research >>
• Last Updated: Jun 24, 2024 11:21 AM
• URL: https://libguides.lbc.edu/Introtoacademicreadingandwriting

• Introductions and Conclusions

A key piece of advice many writers either do not ever get or don’t believe is that it’s not necessary to write introductions first or to write conclusions last. Just because the introduction appears first and the conclusion appears last doesn’t mean they have to be written that way. Here’s a really tired metaphor to help explain: just because you walk into a building through the door doesn’t mean the door was built first. The foundation went in first, even though you rarely if ever see  that part. And lots of imperfections in the foundation and the walls were covered up before you even moved in, so you can’t see those either unless you look closely.

Introductions

Even though a nearly infinite number of topics and arrangements is possible in English prose, introductions generally follow one of several patterns. If you’re writing a children’s story, you’d probably start with “once upon a time” or something similar. If you’re writing a research article in biomechanical engineering, you’d probably start with a statement about how previous research has examined the problem of loading soldiers with daypacks on various surfaces, including sand, concrete, and railroad ballast. These examples are poles apart, but their introductions share very similar purposes: they orient their imagined readers to the topic, time, and place.

In working toward the overall goal of orienting readers, introductions may

• Provide background about a topic.
• Locate readers in a specific time and/or place.
• Start with a compelling quotation or statistic—something concrete.
• Include an ethical appeal, with which you (explicitly or implicitly) show  that you’ve done your homework and are credible.
• Articulate a main claim/thesis.
• Lay out the stakes for the piece of writing—that is, why the reader should bother reading on.

The following video addresses how to do several of these things, starting with the very first sentence of your introduction.

Conclusions

Conclusions usually

• Summarize the argument (especially in longer pieces of writing)
• “Bookend” a story that started in the introduction
• Include an emotional appeal, with which you (explicitly or implicitly) connect the “logic” of the argument to a more passionate reason intended to sway the reader
• Issue a call to action

Ideally, a conclusion will work in tandem with an introduction, having some kind of “call back” element to remind your reader of the powerful opening you provided. Additional advice for conclusions is found in the following video.

• Revision and Adaptation. Provided by : Lumen Learning. License : CC BY-NC-SA: Attribution-NonCommercial-ShareAlike
• Introductions and Conclusions. Authored by : Jay Jordan. Provided by : The University of Utah University Writing Program. Project : Open2010. License : CC BY-NC-SA: Attribution-NonCommercial-ShareAlike
• Writing Grabby Intro Sentences by Shmoop. Authored by : Shmoop. Located at : https://youtu.be/Rkefst9D6n0 . License : All Rights Reserved . License Terms : Standard YouTube License
• Writing a Killer Conclusion. Authored by : Shmoop. Located at : https://youtu.be/2L7aeO9fBzE . License : All Rights Reserved . License Terms : Standard YouTube License
• Table of Contents

Instructor Resources (available upon sign-in)

• Overview of Instructor Resources
• Quiz Survey

Reading: Types of Reading Material

• Introduction to Reading
• Outcome: Types of Reading Material
• Characteristics of Texts, Part 1
• Characteristics of Texts, Part 2
• Characteristics of Texts, Part 3
• Characteristics of Texts, Conclusion
• Self Check: Types of Writing

Reading: Reading Strategies

• Outcome: Reading Strategies
• The Rhetorical Situation
• Academic Reading Strategies
• Self Check: Reading Strategies

Reading: Specialized Reading Strategies

• Outcome: Specialized Reading Strategies
• Online Reading Comprehension
• How to Read Effectively in Math
• How to Read Effectively in the Social Sciences
• How to Read Effectively in the Sciences
• 5 Step Approach for Reading Charts and Graphs
• Self Check: Specialized Reading Strategies

Reading: Vocabulary

• Outcome: Vocabulary
• Strategies to Improve Your Vocabulary
• Using Context Clues
• The Relationship Between Reading and Vocabulary
• Self Check: Vocabulary

Reading: Thesis

• Outcome: Thesis
• Locating and Evaluating Thesis Statements
• The Organizational Statement
• Self Check: Thesis

Reading: Supporting Claims

• Outcome: Supporting Claims
• Types of Support
• Supporting Claims
• Self Check: Supporting Claims

Reading: Logic and Structure

• Outcome: Logic and Structure
• Rhetorical Modes
• Inductive and Deductive Reasoning
• Diagramming and Evaluating Arguments
• Logical Fallacies
• Evaluating Appeals to Ethos, Logos, and Pathos
• Self Check: Logic and Structure

Reading: Summary Skills

• Outcome: Summary Skills
• How to Annotate
• Paraphrasing
• Quote Bombs
• Summary Writing
• Self Check: Summary Skills
• Conclusion to Reading

Writing Process: Topic Selection

• Introduction to Writing Process
• Outcome: Topic Selection
• Starting a Paper
• Choosing and Developing Topics
• Back to the Future of Topics
• Developing Your Topic
• Self Check: Topic Selection

Writing Process: Prewriting

• Outcome: Prewriting
• Prewriting Strategies for Diverse Learners
• Rhetorical Context
• Working Thesis Statements
• Self Check: Prewriting

Writing Process: Finding Evidence

• Outcome: Finding Evidence
• Using Personal Examples
• Performing Background Research
• Listening to Sources, Talking to Sources
• Self Check: Finding Evidence

Writing Process: Organizing

• Outcome: Organizing
• Moving Beyond the Five-Paragraph Theme
• Introduction to Argument
• The Three-Story Thesis
• Organically Structured Arguments
• Logic and Structure
• The Perfect Paragraph
• Self Check: Organizing

Writing Process: Drafting

• Outcome: Drafting
• From Outlining to Drafting
• Flash Drafts
• Self Check: Drafting

Writing Process: Revising

• Outcome: Revising
• Seeking Input from Others
• Responding to Input from Others
• The Art of Re-Seeing
• Higher Order Concerns
• Self Check: Revising

Writing Process: Proofreading

• Outcome: Proofreading
• Lower Order Concerns
• Proofreading Advice
• "Correctness" in Writing
• The Importance of Spelling
• Punctuation Concerns
• Self Check: Proofreading
• Conclusion to Writing Process

Research Process: Finding Sources

• Introduction to Research Process
• Outcome: Finding Sources
• The Research Process
• Finding Sources
• What are Scholarly Articles?
• Finding Scholarly Articles and Using Databases
• Database Searching
• Advanced Search Strategies
• Preliminary Research Strategies
• Reading and Using Scholarly Sources
• Self Check: Finding Sources

Research Process: Source Analysis

• Outcome: Source Analysis
• Evaluating Sources
• CRAAP Analysis
• Evaluating Websites
• Synthesizing Sources
• Self Check: Source Analysis

Research Process: Writing Ethically

• Outcome: Writing Ethically
• Academic Integrity
• Defining Plagiarism
• Avoiding Plagiarism
• Using Sources in Your Writing
• Self Check: Writing Ethically

Research Process: MLA Documentation

• Introduction to MLA Documentation
• Outcome: MLA Documentation
• MLA Document Formatting
• MLA Works Cited
• Creating MLA Citations
• MLA In-Text Citations
• Self Check: MLA Documentation
• Conclusion to Research Process

Grammar: Nouns and Pronouns

• Introduction to Grammar
• Outcome: Nouns and Pronouns
• Pronoun Cases and Types
• Pronoun Antecedents
• Try It: Nouns and Pronouns
• Self Check: Nouns and Pronouns

Grammar: Verbs

• Outcome: Verbs
• Verb Tenses and Agreement
• Non-Finite Verbs
• Complex Verb Tenses
• Try It: Verbs
• Self Check: Verbs

Grammar: Other Parts of Speech

• Outcome: Other Parts of Speech
• Comparing Adjectives and Adverbs
• Adjectives and Adverbs
• Conjunctions
• Prepositions
• Try It: Other Parts of Speech
• Self Check: Other Parts of Speech

Grammar: Punctuation

• Outcome: Punctuation
• End Punctuation
• Hyphens and Dashes
• Apostrophes and Quotation Marks
• Brackets, Parentheses, and Ellipses
• Semicolons and Colons
• Try It: Punctuation
• Self Check: Punctuation

Grammar: Sentence Structure

• Outcome: Sentence Structure
• Parts of a Sentence
• Common Sentence Structures
• Run-on Sentences
• Sentence Fragments
• Parallel Structure
• Try It: Sentence Structure
• Self Check: Sentence Structure

Grammar: Voice

• Outcome: Voice
• Active and Passive Voice
• Using the Passive Voice
• Conclusion to Grammar
• Try It: Voice
• Self Check: Voice

Success Skills

• Introduction to Success Skills
• Habits for Success
• Critical Thinking
• Time Management
• Writing in College
• Computer-Based Writing
• Conclusion to Success Skills

ENGL000: Pre-College English (2017.A.01)

Writing introductions and conclusions.

Earlier, you learned about the importance of guiding your reader through by using transitional words and expressions. This principle applies at all levels of an essay – you must signal to your reader what your argument will be, how it will be organized, and how your conclusions follow from the evidence you presented. In this unit, you will learn how to write effective introductions and conclusions to frame your essay for your readers. This article gives a brief overview of writing introductions and conclusions.

Introductions

The important thing to remember is that English readers need to be told the purpose of the writing as soon as they begin to read. In some languages, it is considered better writing to begin a paper with general ideas and lead the reader step by step to the main idea, which appears at the end. In other languages, it is considered good writing only to suggest the main ideas, never stating them explicitly but depending on the reader to guess or infer them. However, English academic writing is different since its writers have to follow these two customs: 1) state the main ideas clearly and explicitly and 2) state the main ideas at the beginning of the piece they are writing. Your introductory paragraph is an important part of your essay because it can capture your reader's interest and make them want to keep reading your essay. Almost all introductions perform these functions:

• hooking the readers and convincing them to take the time to read your essay
• giving whatever background information may be necessary to understand the essay
• starting the information or argument the reader will find in the essay (in research papers it will sometimes tell how the subject will be discussed)
• provides the significance of your topic to the reader
• gives a thesis statement

Conclusions

The final part of the typical English essay is the conclusion. In an essay exam or other situations, the conclusion may be missing. Usually, however, an essay without a conclusion sounds incomplete and strange. A good conclusion will leave the reader feeling that the writer has discussed all the important points on the topic laid out in the thesis statement. The conclusion often begins either with a comment referring to the last point made or with a transitional expression (such as in short, in conclusion, or in sum, etc., these are transitional expressions) announcing the conclusion. A conclusion may:

• quickly summarize the main ideas or main points made in the discussion of the essay
• interpret the discussion or explain why the discussion is important and what it suggests
• link the main idea of the text to the future or to some broader issues not specifically covered in the essay
• ask a provocative question.
• give an opinion or suggestion about the thesis statement
• use a quotation.
• evoke a vivid image.
• call for some sort of action.
• end with a warning.
• universalize (compare to other situations).
• suggest results or consequences.

Here are some examples of techniques used to write a memorable conclusion from an essay about increasing costs of college in the US:

Make a prediction:  We have seen how the costs of attending college have been rising while, at the same time, sources of financial aid for students have been disappearing. If this trend continues, fewer and fewer families will be able to send their children through four years of college.

Suggest results or consequences:  To sum up, the costs of attending college are up and financial aid for students is down. Fewer and fewer future members of the workforce are able to educate themselves beyond high school. As a result, the nation will waste the intelligence, imagination, and energy of a large segment of the present college-age generation.

Suggest a solution, make a recommendation, or call for action:  It is clear that the U.S. system of higher education is in trouble. For many students, four years of college is no longer possible because of increasing costs and decreasing financial aid. To reverse this trend, we must demand that the government increase its financial support of colleges and universities and restore financial aid programs. Our future depends upon it.

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